This Year's Serpentine Pavilion Offers a Trippy Experience
Meghan Young — June 23, 2015 — Art & Design
References: selgascano.net & fastcodesign
The 2015 Serpentine Pavilion is a trippy public structure that sets up a sort of choose-your-own-adventure experience thanks to its multi-orifice design. People can enter it from a multitude of entrances, which allows them to enjoy the public structure differently every time. Yet at its core, the Serpentine Pavilion is a kaleidoscopic design that Fast Co Design likens to "rainbow poop."
Designed by Selgascano, the rainbow public structure is based in Kensington Gardens in London. The firm shares, "We sought a way to allow the public to experience architecture through simple elements: structure, light, transparency, shadows, lightness, form, sensitivity, change, surprise, color and materials. Each entrance allows for a specific journey through the space." It also glows at night to provide an even more unique experience when traveling through it.
Designed by Selgascano, the rainbow public structure is based in Kensington Gardens in London. The firm shares, "We sought a way to allow the public to experience architecture through simple elements: structure, light, transparency, shadows, lightness, form, sensitivity, change, surprise, color and materials. Each entrance allows for a specific journey through the space." It also glows at night to provide an even more unique experience when traveling through it.
Trend Themes
1. Multifaceted Design - The Serpentine Pavilion's multi-orifice design offers a choose-your-own-adventure experience, opening up opportunities for creating public structures that cater to individual preferences.
2. Interactive Architecture - The Serpentine Pavilion's multiple entrances provide a unique journey through the space, showcasing the potential for interactive architectural designs that engage visitors in different ways.
3. Sensory Experience - The kaleidoscopic design of the Serpentine Pavilion, with its use of light, transparency, and color, highlights the rising trend of designing public structures that provide sensory-rich experiences.
Industry Implications
1. Architecture - Architectural firms can explore innovative designs that incorporate multifaceted elements like multiple entrances to create interactive experiences for visitors.
2. Event Spaces - The concept of multifaceted designs and interactive architectures can be applied to event spaces, offering organizers the opportunity to create dynamic and engaging environments for attendees.
3. Public Parks - Park developers can take inspiration from the Serpentine Pavilion to create sensory-rich environments that provide visitors with unique and immersive experiences.
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