Museums court streetwear collectors with commemorative fashion pieces
Implications - Inspired by the cultural obsession with streetwear, iconic art institutions are collaborating to create limited edition pieces that border on wearable art. This progression highlights the need for older institutions to pique the interest of new audiences by offering covetable branded merchandise that patrons will want to acquire for their personal collections, therefore expanding on the experience of the art in a way that makes it feel accessible to all.
Homework Question - How can you make the experience of your brand more accessible to a wider audience? [More]
Homework Question - How can you make the experience of your brand more accessible to a wider audience? [More]
