Reduction
Reduction supposes that less is more by employing exclusion as a tool to hone in on the most effective parts of an idea.
Megatrends:
Curation
Hyper-targeted offerings, services, subscriptions and recommendations to simplify lives with better things.
Instant Entrepreneurship
New services make it easier than ever to conceptualize, fund, launch and companies.
Simplicity
In a fast-paced, cluttered world, simplicity stands out, resulting in focused businesses & clean design
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Consumers enjoy the flavors of globally-inspired street food at home
Implications - With the rise of food service options like food trucks, consumers have become more familiar with the flavors of street food from around the world and are now seeking similar products to enjoy at home. These products enable consumers to enjoy the globally-influenced flavors of street food-inspired products with the convenience of doing so at home. [More]
SCORE 7
Popularity
Activity
Freshness
Megatrends
Patterns
11,787 Total Clicks
Jul 18 - Oct 18
This Week and Warm
LifestyleFood
Millennials cope with an uncertain future by embracing house plants
Implications - Often noted for their inclination toward plants and succulents as an affordable and easily transferable mode of home decor, millennials are electing to invest in design-driven plant stands and pottery that serves as a display of personal style, while also inviting the calming affect of nature. This progression speaks to the simple desire of a much-maligned generation to make smaller commitments that offer a certain sense of stability when facing an uncertain future, such as inhabiting short-term rentals. [More]
SCORE 7.5
Popularity
Activity
Freshness
Megatrends
Patterns
72,205 Total Clicks
Sep 17 - Oct 18
This Week and Warm
Art & DesignHomeFurniture
Tools applied to the face adopt efficient self-cleaning functions
Implications - The adoption of automated and electric self-cleaning functions into various tools that touch the face is simplifying the sanitation process for consumers. This shift is able to balance consumers’ penchant for self-care, with their inability or unwillingness to prioritize constant upkeep for the products that offer that self-care. [More]
SCORE 6.1
Popularity
Activity
Freshness
Megatrends
Patterns
29,282 Total Clicks
Jun 17 - Oct 18
This Month and Mild
TechLifestyleHealth
Home furniture and decor pieces adopt UV-reflective qualities
Implications - The damage the sun can have on furniture is now being prevented by brands through the use of materials and additional coatings that aim to mitigate UV ray-related harm to such items. This effect enhances the value of the items for their ability to retain their good form and coloring for longer, while catering to consumers seeking long-term home investments. [More]
SCORE 7
Popularity
Activity
Freshness
Megatrends
Patterns
56,462 Total Clicks
Dec 17 - Oct 18
This Month and Warm
Art & DesignHome
The 6 Patterns of Opportunity & Top 18 Megatrends
Indoor planters are incorporated into decor and furniture pieces
Implications - The rise of indoor gardens in urban environments has brought on small-space solutions like furniture and functional decor pieces that are integrated with plants, or space for plants. The merging of these items caters to consumers seeking greenery based escapism in highly populated concrete jungles, as well as their desire for simple contemporary decor. [More]
SCORE 7.9
Popularity
Activity
Freshness
Megatrends
Patterns
106,983 Total Clicks
Mar 18 - Oct 18
This Month and Hot
Art & DesignHome
Restaurants and cafés cater to smaller consumer segments via diet-specific themes
Implications - Restaurants and cafés are increasingly specializing in specific diets, whether those are related to weight loss, veganism, or ketogenic diets. The move from broad-to-niche in this category is an adaptation to the changing consumer landscape, in which curated interests are more appealing than wide-spanning attempts at catering to everyone. [More]
SCORE 7
Popularity
Activity
Freshness
Megatrends
Patterns
52,384 Total Clicks
Sep 17 - Oct 18
This Month and Warm
LifestyleDrinking
Brands typically unrelated to print media turn to magazines
Implications - Brands associated with everything from digital media to car share services are making moves to enter the print media space via curated magazines. These magazines offer a tangible form of interaction with the content, ideas and business models associated with the brands in question, serving consumers and clients who prefer traditional and/or artistic means of engaging with brands. [More]
SCORE 6.6
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Activity
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Megatrends
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21,228 Total Clicks
Apr 18 - Oct 18
This Month and Warm
Art & DesignMarketingBusinessPrint
Trend Hunter Services
The use of volcanic materials within contemporary decor pieces is on the rise
Implications - The design and decor-related industries, particularly brands within them that produce contemporary products, are increasingly using volcanic rock in the formation of their products. The use of this material has the dual benefit of being structurally sound, and piquing consumer interest for its grand origins. [More]
SCORE 6.9
Popularity
Activity
Freshness
Megatrends
Patterns
73,315 Total Clicks
Feb 17 - Oct 18
This Month and Warm
Art & DesignDesign
Food brands turn to food delivery for increasingly niche items
Implications - With subscription and delivery services abound, brands are becoming increasingly niche in the products they offer via direct-to-consumer platforms. These niche delivered items are either offered as part of marketing campaigns, or as a way to establish loyalty via perceived personalization within the company-customer relationship. [More]
SCORE 6.1
Popularity
Activity
Freshness
Megatrends
Patterns
38,832 Total Clicks
Jan 18 - Oct 18
This Month and Mild
BusinessLifestyle
Affordable sous vide appliances make the gourmet technique more accessible
Implications - At the same time as dishes prepared via the sous vide method begins to appear on QSR menus, affordable versions of the gourmet technology are being released that appeal to a wider market. This shift speaks to the rapid proliferation of the technique and its potential staying power given its ability to produce a large amount of food quickly and safely, and now more affordably. [More]
SCORE 7.3
Popularity
Activity
Freshness
Megatrends
Patterns
54,636 Total Clicks
Apr 17 - Sep 18
This Month and Warm
TechLifestyleFoodGadgets