Ideas
Explore the world's #1 largest database of ideas and innovations, with 457,641 inspiring examples.
Trend Reports
Discover why 1,230 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,893 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,230 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,893 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,203 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 457,641 cutting edge ideas.

Marketing Trends

As a priority for authenticity continues to grow among consumers, brands are constantly adapting to find new and unexpected ways to reach consumers. Highlighting developments in interactive campaigning, advertising trends and marketing stunts, Trend Hunter’s marketing category is here to offer you the latest insights on the ever-evolving world of advertising.
Ideas
Lists
Videos
Photos
Insights
Collaboration Airline-Approved Beers
Collaboration Airline-Approved Beers
Alaska Airlines x Fremont Brewing Cloud Cruiser IPA is Crisp
The Alaska Airlines x Fremont Brewing Cloud Cruiser IPA is the first-ever custom craft beer created exclusively for the airline for it to serve to passengers in-flight. The beer will be provided to... MORE
High-Quality Chocolatey Marshmallow Treats
High-Quality Chocolatey Marshmallow Treats
Mallow & Marsh Products Boast a Permissible Profile
The Mallow & Marsh chocolate mallow brand has undergone a branding refresh to help position the products more prominently as a permissible treat for consumers to enjoy that doesn’t skimp... MORE
Celebratory Spirit Jackets
Celebratory Spirit Jackets
The Jameson St. Patrick’s Eve Jacket Was Made with Reed Art Department
The Jameson St. Patrick’s Eve jacket is a special edition garment created in collaboration with the Reed Art Department to provide spirit aficionados with the perfect option to pick up this spring.... MORE
Visionary Youth Platforms
Visionary Youth Platforms
The Collab by Claire's Celebrates and Activates Gen Zalpha Creators
Inspired by its brand anthem, Be the Most, Claire’s created The Collab, centered on celebrating the influence and creativity of Gen Zalpha. The year-long initiative will speak to “the... MORE
Chip-Crusted Tenders
Chip-Crusted Tenders
Lay's is Sharing a "Marry Me" Meal Recipe Using Its Sweet and Spicy Chips
To debut its all-new sweet and spicy chips, Lay’s is teaming up with reality TV stars Cameron Hamilton and Lauren Speed-Hamilton to put a fresh spin on the couple’s “Marry Me”... MORE
Influencer Marketing Agencies
Influencer Marketing Agencies
NYMA Embraces Influencer Marketing as a Part of its Core Offerings
NYMA, the talent management division of KROMA Entertainment, has made a strategic shift by embracing influencer marketing as a core aspect of its services. Recognizing the growing importance of... MORE
Dippable Topping-Rich Pizzas
Dippable Topping-Rich Pizzas
Little Caesars is Testing a Deep Dish Pizza Paired with Dips
The Deep Dish Dippers are a new product from Little Caesars that combine their signature deep dish pizza with a dipping sauce. Each order consists of 20 pieces of pizza that are cut into easily-... MORE
CGI-Created Fashion Campaigns
CGI-Created Fashion Campaigns
Coach's Find Your Courage Campaign Stars Virtual Human imma
Find Your Courage is a new campaign from Coach that sits at the intersection of physical and virtual worlds. As the brand describes, “The campaign is inspired by the way today’s younger... MORE
Fine Wine Metaverses
Fine Wine Metaverses
The Crurated Metaverse Helps Wine Lovers Virtually Share Their Collections
Digital fine wine community Crurated launched an immersive metaverse for passionate wine collectors that has the potential to appeal to adults of all ages. Guided by principles like Connect, Collect... MORE
Couples Recipe Books
Couples Recipe Books
Two Hot Asians' Recipe Therapy Book Serves Up Mealtime Inspiration
To help couples decide what to eat and elevate their meals with hot sauce, Two Hot Asians crafted a recipe book called Recipe Therapy for Valentine’s Day. Inspired by one partner asking the... MORE
Automated Reachout
AI-powered companies offer tools that automate email and mobile outreach
Trend - Brands are launching platforms that automate media and customer outreach campaigns with AI. These platforms streamline lead detection, determine the optimal method to reach out, and send the message at an effective time. These enable AI marketing for brands without technical backgrounds.

Insight - Digital marketing continues to grow in competitiveness each year, with more businesses, channels, and voices reaching out to customers each day. In this competitive sector, businesses continually search for a tool that can give them an advantage over competitors. Businesses prioritize freeing up worker time for more intricate tasks, automation of simpler tasks, and reduction of expenses. These businesses are gravitating towards AI platforms to automate a large range of marketing tasks.
Workshop Question - How could your brand leverage AI-powered marketing to free workers' time for more complex tasks?
6.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
play_circle_filled Playful Language App Campaigns
Playful Language App Campaigns
Duolingo is Not Taking Any Excuses to Miss Learning Lessons
Duolingo has a strong social presence and its latest campaign does not fall short of that reputation. The team highlights Duo, the adorable and sassy owl character, and presents a 5-second... MORE
Fast Food-Inspired Nail Kits
Fast Food-Inspired Nail Kits
The Nails Inc x McDonald’s Collab Plays with Famous Menu Items
Iconic McDonald’s menu items like the Big Mac, McFlurry and fries are the stars of a new Nails Inc x McDonald’s collab that helps beauty lovers take their love of the fast food franchise to... MORE
Bathing-Inspired Pop-Ups Bars
Bathing-Inspired Pop-Ups Bars
The #DoveDeluxeBar Shares Sensorial Cocktails & Mocktails
To introduce the world to its newly launched Plant Milk Cleansing Bars, Dove will be opening the doors to the #DoveDeluxeBar for two days in New York City. The two-day pop-up experience at Dante... MORE
Collaborative Recycling Initiatives
Collaborative Recycling Initiatives
Greiner Packaging, Siegwerk and Krones Announced a Partnership
Greiner Packaging, Siegwerk and Krones have announced a new collaborative partnership that will showcase the capabilities in recycling facilities when it comes to direct-printed polypropylene and... MORE
Springtime Soy Sauce Packaging
Springtime Soy Sauce Packaging
This Limited-Edition Kikkoman Bottle Celebrates Springtime
This limited-edition Kikkoman bottle is slated to start hitting store shelves in the UK this month to get consumers thinking about the impending arrival of spring in a decidedly cheery way. The... MORE
Margarita-Celebrating Snapback Hats
Margarita-Celebrating Snapback Hats
Mexican Sugar is Selling Margarita Merch on February 22
The modern Mexican cuisine concept Mexican Sugar has just unveiled new Margarita Merch for National Margarita Day. National Margarita Day falls on February 22 and Mexican Sugar couldn’t let... MORE
Recycling-Friendly Packaging Films
Recycling-Friendly Packaging Films
Innovia Films RayoFloat White APO (WAPO) is Low-Density
The Innovia Films RayoFloat white APO (WAPO) polyolefin shrink film is a new product of the packaging brand’s portfolio that’s engineered with the needs of brands and also recycling... MORE
Coffee Shop Espresso Martinis
Coffee Shop Espresso Martinis
The Ray's Runs on Dunkin' Pop-Up Featured Dunkin' Espresso Martinis
Dunkin’ recently gave its coffee a boozy twist by hosting an exclusive Ray’s Runs On Dunkin’ pop-up in NYC. In late October, Dunkin’ hosted a pop-up bar at a beloved Lower... MORE
Video Game Cookie Collections
Video Game Cookie Collections
Insomnia Cookies is Marking the Release of FINAL FANTASY VII REBIRTH
Insomnia Cookies is helping video game fans celebrate the release of FINAL FANTASY VII REBIRTH with an exclusive new cookie collection. In celebration of the game’s worldwide release on February... MORE
Top 100 Marketing Trends in February
Top 100 Marketing Trends in February
From Post-Workout Pastas to Virtual-Only Vehicle Experiences
The February 2024 marketing trends underscore a strategic pivot towards embracing cultural celebrations, enhancing sustainability in packaging, and leveraging cutting-edge technology for dynamic... MORE
Top 85 Branding Trends in February
Top 85 Branding Trends in February
From Cheeky Self-Care Pillows to Lunar New Year Whiskies
The February 2024 branding round-up is dominated by brands across many different industry categories aiming to celebrate the coming Lunar New Year with specialized capsules. Personal care brand... MORE
Kindness-Encouraging QSR Meal Deals
Kindness-Encouraging QSR Meal Deals
This Zaxby’s BOGO Meal Deal is Around for One Day Only
This Zaxby’s BOGO meal deal is being offered for one day only as a way to help customers celebrate Random Acts of Kindness Day. The meal deal is available exclusively for Zax Rewardz members who... MORE
Inclusive Book Campaigns
Inclusive Book Campaigns
Indigo is Celebrating Freedom to Read Week by Spotlighting Book
Indigo is marking Freedom to Read Week by spotlighting books that have faced challenges or bans, particularly those by BIPOC and LGBTQ+ authors, as well as works dealing with themes of sexuality and... MORE
Aluminum Plastic-Free Water Packaging
Aluminum Plastic-Free Water Packaging
The Perfect Hydration Alkaline Water Comes in New Packaging
The Perfect Hydration Alkaline Water has been unveiled in a new packaging to give the brand a more sustainable edge over the competition and respond to consumer demands. The brand’s high-... MORE
play_circle_filled Cheeky Chocolate Campaigns
Cheeky Chocolate Campaigns
The Cadbury Creme Egg How Do You Eat Yours? Campaign Updates a Classic
The Cadbury Creme Egg How Do You Eat Yours? campaign has been launched by the chocolate brand and VCCP London as a retro-inspired marketing initiative that revives the namesake tagline. The... MORE