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Pop Culture Trends

Showcasing how elements of mainstream media are influencing societal behavior and consumer goods, Trend Hunter’s pop culture category features everything from viral videos to film merchandise and political satire.
TOP 20 WEEKMONTH2 MONTHS
#1: Top 100 Pop Culture Trends for 2025
From Aggressive Athlete Ads to Characterized Filmic Drinkware FULL ARTICLE
Ideas
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Insights
Top 100 Gifts for Your Girlfriend 2024
Top 100 Gifts for Your Girlfriend 2024
From Ultra-Cozy Sheep Slippers to Vitamin C Body Serums
Looking for the perfect girlfriend gift in 2024, the luxury beauty and wellness scene is buzzing with treats she’ll adore. Imagine surprising her with a luxury beauty advent calendar, where... MORE
30 Disney Gifting Options
30 Disney Gifting Options
From Whimsically Themed Holiday Cookbooks to Villainous Bridal Gowns
The 30 Disney gifting options showcase a diverse selection of gifts that appeal to all age groups, drawing on Disney’s timeless universes and beloved films that have resonated across generations.... MORE
80 Nostalgia-Themed Gift Ideas
80 Nostalgia-Themed Gift Ideas
From Nostalgic Retro Music Capsules to 90s-Inspired Lip Liners
This holiday season, gift a trip down memory lane with these 80 nostalgia-themed gift ideas that merge aesthetics from the past with modern functionality. Perfect for Millennials longing for their... MORE
play_circle_filledFandom-Friendly Campaigns
Fandom-Friendly Campaigns
WhatsApp & Netflix Unite for a Squid Game Fandom Celebration
In a groundbreaking collaboration, WhatsApp & Netflix have launched a dynamic campaign to celebrate the global phenomenon of ‘Squid Game’ ahead of its highly anticipated Season 2.... MORE
Game Show-Inspired Campaigns
Game Show-Inspired Campaigns
'The Laneige Show' Brings Skincare to Life with Sydney Sweeney
‘The Laneige Show’ is a playful, engaging campaign starring Sydney Sweeney, showcasing her multifaceted talent both on and off the screen. Known for her standout roles in Euphoria and... MORE
Interior Designer-Approved Newsletters
Interior Designer-Approved Newsletters
Kelly Wearstler Unveils New Newsletter 'Wearstlerworld'
Kelly Wearstler, the celebrated Los Angeles-based interior designer, is breaking new ground with her no-limits newsletter ‘Wearstlerworld’ on Substack. Titled Wearstlerworld, the weekly... MORE
play_circle_filledDrone-Created Gingerbread Light Shows
Drone-Created Gingerbread Light Shows
The Gingerbread Village in the Sky Show Breaks Records
Sky Elements Drones has just set a new Guinness World Record for the ‘largest aerial display of a gingerbread village’ with the new Gingerbread Village in the Sky show. A few weeks ago,... MORE
QSR-Themed Minimal Holiday Sets
QSR-Themed Minimal Holiday Sets
Chipotle Launches the Festive All I Want is Chipotle Set
Chipotle introduced a holiday merchandise collection with the launch of the All I Want is Chipotle set. This is a festive series of three items wrapped carefully in minimal packaging. It is... MORE
Eco-Conscious Music Tours
Eco-Conscious Music Tours
Billie Eilish’s Music Tour Sets the Bar for Sustainability
Billie Eilish’s music tour, ‘Hit Me Soft and Hard: The Tour,’ is transforming live entertainment with an eco-conscious approach that aligns her superstar power with climate action.... MORE
play_circle_filledShow-Inspired Free-to-Play Mobile Games
Show-Inspired Free-to-Play Mobile Games
Netflix Unveils the Squid Game: Unleashed Mobile Game
Netflix is preparing to officially release the upcoming Squid Game: Unleashed mobile game in a few days. On December 17th, fans can access the game from the streaming company. Notably, it is also... MORE
Anonymous Support
Online mental health platforms enable anonymous peer-to-peer support structures
Trend - Brands are launching online mental health platforms that connect communities facing similar challenges. These platforms enable connections with peers who can relate to one another without judgment. The online community approach is always accessible, making it easy for users to gain support.

Insight - Younger consumers are facing several unique mental health issues due to growing up with the Covid-19 pandemic at pivotal times in their lives. These consumers' familiarity with online services, in part due to remote schooling and remote work, leads them to gravitate toward internet-based solutions for shopping, social interaction, and even healthcare. Healthcare providers are recognizing the online-first, social-focused motifs of Gen Z—in turn launching online mental health networks.
Workshop Question - How could your brand leverage the importance of online platforms when addressing the needs or wants of younger consumers?
6.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Gen Z-Centered Health Apps
Gen Z-Centered Health Apps
RTRO Lauches with ChatGPT with a Focus on Mental Health
RTRO, a new social app designed by marketing firm TH Experiential, targets Gen Z users with an emphasis on mental health and community building. Distinct from other social media platforms, RTRO... MORE
Online Mental Health Communities
Online Mental Health Communities
'Side by Side' Offers Online Anonymous Connections for Health
‘Side by Side’ is an online peer support community that offers a safe and anonymous space for people to talk about their mental health and connect with others who understand what they... MORE
Peer-Connected Support Platforms
Peer-Connected Support Platforms
'Togetherall' Offers a Safe Online Community for Mutual Support
Togetherall is a peer-to-peer online community that offers mental health support to individuals aged 16 and above. It is moderated 24/7 by trained professionals who ensure the safety and anonymity... MORE
Connection-Focused Health Apps
Connection-Focused Health Apps
'Circles' Safely Connects People Struggling with Mental Health
Circles is an online platform that connects people who are going through similar life challenges, such as grief, divorce, chronic illness, or sobriety, with each other and with professional guides... MORE
Innovate
Through Chaos
#1 Bestseller in Strategic Management
Gold Medal - Axiom Book Awards
The ai-enabled, post-pandemic future is YOUR window of opportunity. Don't miss out! Create the Future is an inspiring guidebook for disruptive thinking, innovation, and finding opportunity in chaos. Take the next step in your future and join 40,000+ readers already unlocking their potential.

By Jeremy Gutsche, CEO of Trend Hunter
New York Times Bestselling Author
Best Future Innovation Book
Rapper-Approved Pop-Ups
Rapper-Approved Pop-Ups
The Future x Grand Marnier Activations Remix Tradition with Modern Flair
The Future x Grand Marnier collaboration brings an electrifying fusion of innovation and heritage with a series of immersive pop-ups and activations across New York, Atlanta, and Houston. As part of... MORE
Court-Inspired Collections
Court-Inspired Collections
The Bape X Stadium Goods Varsity Blues Collection is Celebratory
The Bape x Stadium Goods collaboration introduces the Varsity Blues Collection, a bold homage to basketball culture and its enduring influence on streetwear. This new drop expands on the brands’... MORE
Collaborative Designer Art Exhibitions
Collaborative Designer Art Exhibitions
Just Like Heaven Art Exhibition Celebrates Marc Jacobs
The ‘Just Like Heaven’ art exhibition at Control Gallery in Los Angeles pays tribute to Marc Jacobs, a visionary who has long bridged the worlds of fashion and art. Running through... MORE
Singer-Collaborative Cartoon Merch
Singer-Collaborative Cartoon Merch
Bruno Mars and Hello Kitty Continue to Honor Her 50th Year
Bruno Mars and Hello Kitty work in collaboration as a part of the ongoing campaign that celebrates Hello Kitty’s 50th anniversary. There has been a wide range of events and now, Las Vegas is... MORE
Sustainability Verification Processes
Sustainability Verification Processes
Brazil to Launch the Standardized 'Green Seal' Program
The Green Seal Program (Programa Selo Verde Brasil) was launched by Brazil in June 2024 to standardize and certify sustainable products and services. Coordinated by the Ministry of Development,... MORE
Cartoon-Inspired Cafe Overhauls
Cartoon-Inspired Cafe Overhauls
Sanrio's Kuromi Has Inspired the New Hypebeans Cafe Aesthetic
Hypebeans, a coffee chain inspired by the Hypebeast publication, has teamed up with Sanrio to mark the 20th anniversary of Kuromi. The partnership introduces a limited-edition merchandise collection... MORE
Designer Film Costumes
Designer Film Costumes
Chanel-Designed Costumes Illuminate a Musical About the End of the World
The Chanel-designed costumes for the musical film ‘The End’ bring a touch of timeless elegance to a story set in a luxurious underground bunker as the world above succumbs to climate... MORE
Sustainable Furniture Certifications
Sustainable Furniture Certifications
Artisan Furniture Received a Sustainability Patent From UKIPO
Artisan Furniture, headquartered in Westminster, has secured its first UK patent from the UK Intellectual Property Office (UKIPO) for an innovative knockdown (KD) furniture mechanism. This mechanism... MORE
Ice Pop-Inspired Beverages
Ice Pop-Inspired Beverages
Accelerator Active Energy X Travis Kelce Team Up to Unveil a New Flavor
Accelerator Active Energy just launched its latest flavor, ‘Orange Ice Pop,’ with Kansas City Chiefs superstar Travis Kelce bringing the excitement to life in a laugh-out-loud campaign.... MORE
Farm Leadership Programs
Farm Leadership Programs
The National Farm Leadership Program Begins on January 27, 2025
The National Farm Leadership Program aims to enhance leadership skills for farmers and agricultural professionals. This program focuses on developing key attributes like self-awareness, communication,... MORE
Weapon-Awareness Music
Weapon-Awareness Music
Logic's 'Iron Pipeline' Anthem Highlights the Gun Trafficking Crisis
The Stop the Iron Pipeline campaign, launched by LifeBridge Health, tackles the urgent issue of illegal gun trafficking along Interstate 95, known as the ‘Iron Pipeline.’ At its heart is... MORE
Dystopian Series Activewear
Dystopian Series Activewear
The PUMA x SQUID GAME Collection Celebrates Season Two
The PUMA x SQUID GAME collection has been showcased by the activewear brand just ahead of the release of season two of the namesake dystopian series to provide fans with a way to pay homage in a... MORE
100 Gift Ideas for Boyfriends
100 Gift Ideas for Boyfriends
From Distinctive Streetwear Sets to AI-Powered AR Glasses
Whether hunting for a gift for a new boyfriend or a long-time partner, this list has a myriad of ideas for each type of man in your life. From streetwear to workwear, health wearables and gaming... MORE
95 Celebrity Brand Gift Options
95 Celebrity Brand Gift Options
From Pop-Song-Inspired Drink Kits to Multi-Sensorial Body Washes
Celebrity brand gift options blend luxury, personal care, and thoughtful design, offering unique presents that reflect the creative vision of renowned personalities. This curated selection... MORE
play_circle_filledTV Series-Inspired QSR Meals
TV Series-Inspired QSR Meals
McDonald's Australia is Serving Up the New Squid Game Meal
McDonald’s Australia introduces the special Squid Game Meal just ahead of the second season launch of Netflix’s global streaming series. From December 11 this year until January 7th, 2025,... MORE