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Pop Culture Trends

Showcasing how elements of mainstream media are influencing societal behavior and consumer goods, Trend Hunter’s pop culture category features everything from viral videos to film merchandise and political satire.
Ideas
Lists
Videos
Photos
Insights
Rapper-Approved Pop-Ups
Rapper-Approved Pop-Ups
The Future x Grand Marnier Activations Remix Tradition with Modern Flair
The Future x Grand Marnier collaboration brings an electrifying fusion of innovation and heritage with a series of immersive pop-ups and activations across New York, Atlanta, and Houston. As part of... MORE
Court-Inspired Collections
Court-Inspired Collections
The Bape X Stadium Goods Varsity Blues Collection is Celebratory
The Bape x Stadium Goods collaboration introduces the Varsity Blues Collection, a bold homage to basketball culture and its enduring influence on streetwear. This new drop expands on the brands’... MORE
Collaborative Designer Art Exhibitions
Collaborative Designer Art Exhibitions
Just Like Heaven Art Exhibition Celebrates Marc Jacobs
The ‘Just Like Heaven’ art exhibition at Control Gallery in Los Angeles pays tribute to Marc Jacobs, a visionary who has long bridged the worlds of fashion and art. Running through... MORE
Singer-Collaborative Cartoon Merch
Singer-Collaborative Cartoon Merch
Bruno Mars and Hello Kitty Continue to Honor Her 50th Year
Bruno Mars and Hello Kitty work in collaboration as a part of the ongoing campaign that celebrates Hello Kitty’s 50th anniversary. There has been a wide range of events and now, Las Vegas is... MORE
Sustainability Verification Processes
Sustainability Verification Processes
Brazil to Launch the Standardized 'Green Seal' Program
The Green Seal Program (Programa Selo Verde Brasil) was launched by Brazil in June 2024 to standardize and certify sustainable products and services. Coordinated by the Ministry of Development,... MORE
Cartoon-Inspired Cafe Overhauls
Cartoon-Inspired Cafe Overhauls
Sanrio's Kuromi Has Inspired the New Hypebeans Cafe Aesthetic
Hypebeans, a coffee chain inspired by the Hypebeast publication, has teamed up with Sanrio to mark the 20th anniversary of Kuromi. The partnership introduces a limited-edition merchandise collection... MORE
Designer Film Costumes
Designer Film Costumes
Chanel-Designed Costumes Illuminate a Musical About the End of the World
The Chanel-designed costumes for the musical film ‘The End’ bring a touch of timeless elegance to a story set in a luxurious underground bunker as the world above succumbs to climate... MORE
Sustainable Furniture Certifications
Sustainable Furniture Certifications
Artisan Furniture Received a Sustainability Patent From UKIPO
Artisan Furniture, headquartered in Westminster, has secured its first UK patent from the UK Intellectual Property Office (UKIPO) for an innovative knockdown (KD) furniture mechanism. This mechanism... MORE
Ice Pop-Inspired Beverages
Ice Pop-Inspired Beverages
Accelerator Active Energy X Travis Kelce Team Up to Unveil a New Flavor
Accelerator Active Energy just launched its latest flavor, ‘Orange Ice Pop,’ with Kansas City Chiefs superstar Travis Kelce bringing the excitement to life in a laugh-out-loud campaign.... MORE
Farm Leadership Programs
Farm Leadership Programs
The National Farm Leadership Program Begins on January 27, 2025
The National Farm Leadership Program aims to enhance leadership skills for farmers and agricultural professionals. This program focuses on developing key attributes like self-awareness, communication,... MORE
Bed Rotting
Gen Z and younger Millennial consumers engage in "bed rotting" as a form of self-care
Trend - "Bed rotting," a new trend sweeping TikTok, involves staying in bed for extended periods to engage in passive activities like eating snacks, watching TV, and scrolling through devices. This trend is particularly popular among Generation Z, who are increasingly turning to this form of self-care to combat burnout.

Insight - Gen Z is leading the charge for mental well-being. This generation is acutely aware of the pressures and demands of modern life, leading them to seek out unconventional methods of relaxation that allow for complete mental and physical disengagement. By normalizing the idea of taking extended breaks to simply rest, Gen Z is challenging societal norms that equate busyness with success.
Workshop Question - How can our brand create value by addressing the Gen Z desire for unconventional self-care and mental well-being practices?
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Popularity
Activity
Freshness
Patterns
Megatrends
Weapon-Awareness Music
Weapon-Awareness Music
Logic's 'Iron Pipeline' Anthem Highlights the Gun Trafficking Crisis
The Stop the Iron Pipeline campaign, launched by LifeBridge Health, tackles the urgent issue of illegal gun trafficking along Interstate 95, known as the ‘Iron Pipeline.’ At its heart is... MORE
Dystopian Series Activewear
Dystopian Series Activewear
The PUMA x SQUID GAME Collection Celebrates Season Two
The PUMA x SQUID GAME collection has been showcased by the activewear brand just ahead of the release of season two of the namesake dystopian series to provide fans with a way to pay homage in a... MORE
100 Gift Ideas for Boyfriends
100 Gift Ideas for Boyfriends
From Distinctive Streetwear Sets to AI-Powered AR Glasses
Whether hunting for a gift for a new boyfriend or a long-time partner, this list has a myriad of ideas for each type of man in your life. From streetwear to workwear, health wearables and gaming... MORE
95 Celebrity Brand Gift Options
95 Celebrity Brand Gift Options
From Pop-Song-Inspired Drink Kits to Multi-Sensorial Body Washes
Celebrity brand gift options blend luxury, personal care, and thoughtful design, offering unique presents that reflect the creative vision of renowned personalities. This curated selection... MORE
play_circle_filledTV Series-Inspired QSR Meals
TV Series-Inspired QSR Meals
McDonald's Australia is Serving Up the New Squid Game Meal
McDonald’s Australia introduces the special Squid Game Meal just ahead of the second season launch of Netflix’s global streaming series. From December 11 this year until January 7th, 2025,... MORE
Star-Supported Animated Character Campaigns
Star-Supported Animated Character Campaigns
Hello Kitty and Bruno Mars Commemorate an Anniversary
The collaboration between Hello Kitty and Bruno Mars for her 50th anniversary presents a lively fusion of pop culture, music, and fashion. The partnership highlights limited-edition merchandise,... MORE
Immersive Jigsaw Puzzles
Immersive Jigsaw Puzzles
The 'Harry Potter Jigsaw Puzzle' from Theory11 Features Unique Elements
The ‘Harry Potter Jigsaw Puzzle’ from Theory11 is a 1,000-piece puzzle designed to capture key elements of the wizarding world. Featuring detailed imagery, the puzzle includes “... MORE
K-Beauty Streaming Series Cosmetics
K-Beauty Streaming Series Cosmetics
This Squid Game Beauty Collection Celebrates Season Two
This new Squid Game Beauty Collection has been launched by CJ Olive Young’s vegan brand BringGreen and color cosmetics brand WakeMake as a series of K-beauty products that celebrate the show.... MORE
Carbon-Negative Polymer Manufacturing
Carbon-Negative Polymer Manufacturing
Anthrogen Leverages AI and Genetically-Engineered Bacteria
Anthrogen is pioneering scalable, carbon-negative polymer manufacturing by leveraging genetically engineered bacteria and advanced AI technologies. The company’s innovative approach involves... MORE
Musician-Approved Streetwear
Musician-Approved Streetwear
Eli Brown's 92 Thing Drop 2 is Inspired by Underground Rave Culture
Eli Brown’s 92 Thing drops its highly anticipated second collection, blending underground energy with cutting-edge streetwear. Inspired by the rebellious spirit of the 1992 rave scene, this limited-... MORE
TV Drama Grooming Capsules
TV Drama Grooming Capsules
BYRD Hair and Netflix Launch the 'BYRD x Outer Banks Collection'
BYRD Hair, in collaboration with Netflix, introduces the ‘BYRD x Outer Banks Collection,’ a curated line of grooming products and merchandise inspired by the iconic coastal aesthetic... MORE
Cheeky Santa-Inspired Spirit Holders
Cheeky Santa-Inspired Spirit Holders
Pantalones Launched the 'Santa Pants Bottle Carrier'
This holiday season, Pantalones Organic Tequila introduces the ‘Santa Pants Bottle Carrier,’ a festive accessory designed to hold two bottles of Pantalones Organic Tequila. The brand has... MORE
Inspiring Apparel Collaborations
Inspiring Apparel Collaborations
Skull and Chucks is a Bold Fusion of Skating and Martial Arts
The Skull and Chucks collaboration unites skateboarding legend George Powell, the Bruce Lee family, and luxury menswear brand D-R-G-N in a groundbreaking fusion of skate culture and martial arts... MORE
Earthy Spiced Gin Spirits
Earthy Spiced Gin Spirits
James Gin's Asian Parsnip Turbo is Supercharged with Horseradish
James Gin, the award-winning premium craft gin brand by James May, launched a limited-edition version of its original Asian Parnip, and Asian Parsnip Turbo is uniquely enhanced with horseradish.... MORE
Espresso Pop Star Fragrances
Espresso Pop Star Fragrances
Me Espresso Eau de Parfum Pays Homage to a Hit Sabrina Carpenter Song
Inspired by her hit single Espresso, Sabrina Carpenter debuted Me Espresso Eau de Parfum, a rich fragrance that unites notes of cocoa powder, espresso bean, jasmine and vanilla orchid. Brimming with... MORE