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#20: Origami-Style Cyclist Helmets

The Nature Mobility 'Raba' Helmet Allows for Easy Storage FULL ARTICLE

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Trend Hunter's long-awaited 2023 Trend Report research is ready -- and this year it's free! You can get our 2023 Trend Report HERE. Here's my intro letter about why the 2023 Trend Report is more important than in past years: The next couple years will present you with a unique window of opportunity. The Renaissance Period emerged from the Bubonic Plague. The Roaring 20s emerged from the Spanish Flu. And now, as we emerge from a new crisis, The...MORE

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Radiance-Boosting Skincare Drops

Westman Atelier Unveils the 'Vital Skincare Complexion Drops'

Westman Atelier has debuted a new skincare and makeup offering dubbed the ‘Vital Skincare Complexion Drops.’ These drops offer consumers light to medium coverage in 16 unique shades and are... MORE

Esports Peripheral Partners

HyperX Partners with SoLA I CAN Technology and Entrepreneurship Center

HyperX has partnered with SoLa I CAN Technology and Entrepreneurship Center, the technology division of the SoLA I CAN Foundation. The I CAN Technology and Entrepreneurship Center is a nonprofit... MORE

Neutral-Tonal Knitted Sneakers

adidas is Restocking the YEEZY BOOST 350 V2 Flax Colorway

adidas launches a relaunch with the re-release of the Flax colorway palette of the iconic YEEZY BOOST 350 V2 sneaker model. The shoe made its original debut back in February 2020 and was limited to... MORE

Franchise-Backed Esports Partnerships

McDonalds Australia Partners with The Chiefs Esports Club

McDonalds Australia (commonly referred to as Maccas in Australia) has partnered with Australian esports organization The Chiefs Esports Club to pioneer a series of educational live streams with... MORE

Minimalist Neutral-Toned Sneakers

Nike Launches the Dunk Low Silhouette in a New Gray and White

Nike has launched a new two-tone Dunk Low silhouette that comes in shades of gray and white. The sneaker giant recently announced the forthcoming release of the ‘Reverse Panda’ colorway and has... MORE

Minimal Monochromatic Versatile Sneakers

Nike's Dunk Low Gets a Grey and White Tonal Makeover

Nike continues to add more tonal iterations of the iconic Dunk Low sneaker model to its roster and the latest to join is the grey and white colorway palette. This is set to join the brand for the... MORE

Rapper-Backed Multigrain Cereal

Snoop Dogg Has Created His Own Cereal Called 'Snoop Loopz'

Snoop Dogg pioneered his own cereal flavor called ‘Snoop Loopz’ as a part of his next business endeavor, solidifying him as one of the most iconic rappers in American history, and also one of... MORE

Eye-Catching Paneled Sneakers

ASICS and Awake NY Launch a Striking 'GEL-LYTE III' Capsule

Footwear brand ASICS has joined forces with fashion designer Angelo Baque to release a limited-edition Awake NY-branded GEL-LYTE III collection. The new capsule comes as a follow-up to these two... MORE

Data Trends by Trend Hunter AI

Esports NFTs

Esports organizations are using NFTs to drive consumer engagement

Trend - Established and emerging esports entertainment companies are using blockchain technology to better engage consumers and fans. The companies utilize NFT collections to offer exclusive experiences, such as invite-only parties, NFT-holder lounges, and conferences where the organizations listen to their most dedicated fans. This aims to increase engagement while rewarding dedicated communities.

Workshop Question - How could your brand utilize NFT technology to reward and engage consumers?

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