Gadgets Trends

Trend - Audio brands are launching devices with artificial intelligence (AI)-powered features. These features include AI audio clarity improvements, integrated smart assistants, background noise reduction, and more. The AI audio devices offer built-in convenience and improved quality.

Insight - Audio technology is integrated into the daily lives of many consumers. Whether it be on the commute to work or relaxing at home, consumers interact with audio devices on a daily basis. For many, features such as hands-free calling for headphones have become necessities, leading to an evergreen desire for more convenience-focused enhancements to audio devices. Brands in this space are looking to generative AI to improve peripherals and address these consumer pressures.