Ideas
Explore the world's #1 largest database of ideas and innovations, with 457,830 inspiring examples.
Trend Reports
Discover why 1,231 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,885 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,231 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,885 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,203 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 457,830 cutting edge ideas.

Create The 
Future

Spark new ideas with Trend Hunter AI, the world's #1 largest, most powerful trend platform. We unlock insights with a global network of 350,837 Hunters, billions of views, AI and a skilled team of Researchers and Futurists. Join 3,500,000+ on the cutting edge:
Ideas
Lists
Videos
Photos
Insights
Top 100 Games Trends in February
Top 100 Games Trends in February
From OLED Gaming Monitors to Creature-Collecting Survival Games
The February 2024 Games trends are influenced by a number of high-profile releases in various genres. With a large number of games, hardware, and accessories released this month, gamers may have had... MORE
Top 100 Fashion Trends in February
Top 100 Fashion Trends in February
From Garden-Fresh Fragrances to Chunky Earthy Tonal Sneakers
The 2024 fashion trends are distinctly marked by a rich tapestry of pop culture influence, a steadfast commitment to sustainability, and the burgeoning popularity of collaborative and limited-... MORE
Top 50 Watches Trends in February
Top 50 Watches Trends in February
From Posh Pilot Timepieces to AI-Fueled Smartwatch Concepts
The February 2024 watches trends continue to evolve as smartwatch technology grows and traditional timepieces become more intricate and sustainable. From new releases to collaborations, from classic... MORE
Top 100 Art & Design Trends in February
Top 100 Art & Design Trends in February
From Quad-Deck Vehicle Yachts to Serenely Stilted Houses
The February 2024 art and design trends encapsulate a transformative era where minimalism, technological integration, and sustainability converge to redefine aesthetic and functional standards... MORE
Top 35 Eco Architecture Trends in February
Top 35 Eco Architecture Trends in February
From Grain Husk Packagings to Powerful Solar Generators
The February 2024 Eco Architecture trends are marked by a harmonious blend of sustainability, technological integration, and innovative design principles. From green building materials and energy-... MORE
Top 100 Marketing Trends in February
Top 100 Marketing Trends in February
From Post-Workout Pastas to Virtual-Only Vehicle Experiences
The February 2024 marketing trends underscore a strategic pivot towards embracing cultural celebrations, enhancing sustainability in packaging, and leveraging cutting-edge technology for dynamic... MORE
Top 100 Food Trends in February
Top 100 Food Trends in February
From Vodka Whipped Creams to Undefined Relationship Candies
February is the season of love, so it comes as no surprise that the top February 2024 food trends are chocked full of seasonal offerings for sweethearts. When it comes to Valentine’s Day, you... MORE
Crushed Cookie Ice Creams
Crushed Cookie Ice Creams
Marble Slab Has a New Dark Chocolate Cookies ‘N Cream Flavor
Marble Slab Creamery is catering to cookie lovers with its new Dark Chocolate Cookies ‘N Cream with OREO flavor. Available as of April 14th from participating Marble Slab locations, the new Dark... MORE
Creamy Cinnamon Cold Brews
Creamy Cinnamon Cold Brews
Scooter’s Coffee Just Dropped a New Cinnamon Crème Cold Brew
Scooter’s Coffee is kicking off cold brew season a little early this year with the debut of a new Cinnamon Crème Cold Brew. Perfect for those who enjoy the spicy, warming taste of cinnamon,... MORE
Cinnamon Cereal-Flavored Lattes
Cinnamon Cereal-Flavored Lattes
Scooter’s Coffee Has Just Added a New Cinnamon Toast Crunch Latte
Scooter’s Coffee is helping you make your daily latte feel extra special by adding a new Cinnamon Toast Crunch Latte option. Scooter’s new Cinnamon Toast Crunch Latte plays on that... MORE
Probiotic Fragrance
Brands are offering skincare fragrances with probiotics to promote skin health
Trend - Skincare brands are launching fragrances with probiotic ingredients to benefit skin microbiomes. These fragrances integrate into daily skincare rituals and aim to differentiate themselves from competitors as multifunctional products. Probiotic skincare products can reduce TEWL and improve hydration.

Insight - Younger consumers, particularly Gen Z and Gen Alpha, are highly influenced by social media personalities and trends, particularly in the beauty and self-care spaces. Recent trends have focused on the importance of ensuring products used in daily routines have a positive impact on the user, both in terms of health and appearance. As a result, brands are releasing fragrances and skincare products infused with probiotics to improve effects, and subsequently, brand image with younger consumers.
Workshop Question - How might your brand better increase its appeal to younger consumers by focusing on relevant social media trends?
8.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Irish Cream-Flavored Mochas
Irish Cream-Flavored Mochas
The Human Bean is Adding a New Irish Cream Mocha Drink
The Human Bean wants to help consumers indulge a bit this winter with the debut of two decadent new drinks: the Java Chip with Real Caramel and the Irish Cream Mocha. Available for a limited time... MORE
Southern-Style Seafood Menus
Southern-Style Seafood Menus
O’Charley’s Just Added a New Hook, Line & Southern Menu
O’Charley’s is giving consumers lots of tasty options to enjoy during the Lenten season with the debut of its new Hook, Line & Southern menu. Aimed at families and individuals alike, the... MORE
Chocolate Pecan-Flavored Cakes
Chocolate Pecan-Flavored Cakes
Nothing Bundt Cakes Just Added a New Chocolate Turtle Bundtlet
Nothing Bundt Cakes is giving fans something new to sink their teeth into with the debut of the Chocolate Turtle Bundtlet. Available from March 4 to March 17, 2024, the delicious new Chocolate... MORE
Elevated Timber-Clad Homes
Elevated Timber-Clad Homes
Habitable Form Designs the Victory Bay House on Kiawah Island
Local architecture studio Habitable Form creates the Victory Bat House using timber-clad forms to reduce any disturbance to oak trees. This way, it can combat the issues that come with storms along... MORE
Charismatic Garden-Centric Homes
Charismatic Garden-Centric Homes
Surman Weston Creates the Peckham House in London
The beautiful Peckham House located in southeast London is created by the architecture studio Surman Weston. It was made and created by the directors of the studio—Tom Surman and Percy Weston.... MORE
Multifunctional Vietnamese Homes
Multifunctional Vietnamese Homes
H-H Studio Designs the House for Young Families in Da Nang
H-H Studio is responsible for designing the House for Young Families located in Da Nang, Vietnam. The structure is defined by bright white volumes and planters that are centered around the courtyard.... MORE
Earthy Inviting Hotel Interiors
Earthy Inviting Hotel Interiors
Post Company Creates a Warm and Cozy Ambiance at Mollie Aspen
New York post studio Post Company creates a warm interior design language for the Mollie Aspen boutique hotel located in Aspen, Colorado. It is filled with wooden accents and features a timber-clad... MORE
Minimal Affordable Sub-Labels
Minimal Affordable Sub-Labels
Target Presents its Own No-Frills Brand with Minimal Design
Target is introducing its own no-frills brand where every item is affordable. This marks its latest house brand that aims to deliver value to its customers at a low price. Executive Vice President... MORE
AI-Powered Editing Eraser Tools
AI-Powered Editing Eraser Tools
Microsoft Applies Generative Erase to the Spot Fix Tool
Microsoft introduces a new Generative Erase feature to the Windows Photos through the Spot Fix feature to create “more seamless and realistic” results. It can erase clutter or people in... MORE
Gaming Archetype Personality Quizzes
Gaming Archetype Personality Quizzes
The New York Times Games Presents a Puzzle Personality Quiz
The New York Times Games team introduces a playful Puzzle Personality Quiz which is partially a trivia test and self-discovery journey in an entertaining way. It helps users understand their gaming... MORE
Streamlined Creative Work Apps
Streamlined Creative Work Apps
Nvidia Develops an All-in-one App with a Sleek Interface
Nvidia is known as one of the most progressive tech brands due to its rising profits and graphic processing units and now it unveils that it has created an all-in-one app for users. This offers a... MORE
Sub-Brand Affordable Phone Accessories
Sub-Brand Affordable Phone Accessories
CMF By Nothing Presents the CMF Buds and CMD Neckband Pro
CMF by Nothing is a newly recognized ‘minted’ brand by Nothing and it recently showcased a look at the new products in the form of the CMF Buds and the CMF Neckland Pro. The brand first... MORE
Smooth Suede Slip-On Mules
Smooth Suede Slip-On Mules
Nike ACG's Rufus Mule has a Neutral Palette and Chunky Base
Nike ACG recently announced that it is breathing life back into the Rufus Mule silhouette for the year and it is seen once again with the same durable build. The silhouette was first released in... MORE
Off-White Chunky Joint Sneakers
Off-White Chunky Joint Sneakers
Y-3 Designs Its Version of the adidas Prime X 2.0 Shoe
Fashion brand Y-3 continues to bring forth the imagination of Japanese designer Yohji Yamamoto and adidas together—the latest highlights the adidas Prime X 2.0 silhouette. The duo takes the... MORE
Glowing Melanated Skin Products
Glowing Melanated Skin Products
Jergens Melanin Glow Moisturizing Glow Enhancer for Face is Bright
Jergens Melanin Glow Moisturizing Glow Enhancer for Face is the latest addition to the brand’s product range for consumers with melanated skin to help them elevate their look with a pop of... MORE