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Trend Hunter is the world's largest, most popular collection of cutting edge ideas, fueled by 197,000 insatiably curious people. Our trend reports, innovation conference, books, and innovation keynotes help creative people Find Better Ideas, Faster™ [More]

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Today Week Month

Itch-Relieving Skin Gadgets

The Bite Helper is an appropriately named electronic skin gadget that is designed to make it easier than ever for you to go about getting relief from painful and itchy bites from insects of all kinds,... (GALLERY)

Log-Inspired Furniture - 'Cabin Lounges' Feature Log Modules Stacked in an Intersecting Pattern

Log-Inspired Furniture 'Cabin Lounges' Feature Log Modules Stacked in an Intersecting Pattern

Sarah Gibson and Nicholas Karlovasitis of DesignByThem released ‘Cabin Lounges,’ a collection of playful furniture inspired by the construction of log cabins. The collection is... [More]

Alcoholic Shaved Ice Snacks - Ice Monster is Launching a Boozy Ice Treat That Looks Just Like Beer

Alcoholic Shaved Ice Snacks Ice Monster is Launching a Boozy Ice Treat That Looks Just Like Beer

To help adult consumers in Japan deal with the heat of the summer months, Ice Monster is launching a novelty shaved ice treat. Ice Monster will be serving shaved ice treats in tall beer mugs and... [More]

Restaurant Root Beer Giveaways - A & W is Giving Away Its Root Beer for a Canada-Wide Celebration

Restaurant Root Beer Giveaways A & W is Giving Away Its Root Beer for a Canada-Wide Celebration

On July 22nd, A & W Canada will celebrate ‘Free Root Beer Day’ with a root beer giveaway. From open until close, Canadian root beer fans can visit their local A & W to request a... [More]

Personalized Message Chocolates - The Kit Kat Chocolatory Offers a Service to Customize Sweet Gifts

Personalized Message Chocolates The Kit Kat Chocolatory Offers a Service to Customize Sweet Gifts

To help gift-givers personalize the Kit Kat gifts they share with others, Japan’s Kit Kat Chocolatory is launching a new service that will help consumers create special message chocolates.... [More]

Model-Created Miso Powders - Miranda Kerr and Marukome are Launching Organic Miso Powders

Model-Created Miso Powders Miranda Kerr and Marukome are Launching Organic Miso Powders

Japanese miso soup paste maker Marukome teamed up with Australian model Miranda Kerr for the creation of two new Organic Miso Powder products. The Organic Miso Powder products come in flavors like... [More]

Cooling SPF Skincare - Make P:rem's Blue Ray Line Cools the Skin and Counteracts Infrared Waves

Cooling SPF Skincare Make P:rem's Blue Ray Line Cools the Skin and Counteracts Infrared Waves

Although there are many products for the skin that are designed to deliver a cooling sensation in the heat of the summer, Make P:rem’s Blue Ray line provides cooling to the skin to counteract... [More]

Refillable Luxury Lipsticks - Hourglass Cosmetics' 'Confession' Line Boasts Sleek, Refillable Shells

Refillable Luxury Lipsticks Hourglass Cosmetics' 'Confession' Line Boasts Sleek, Refillable Shells

Hourglass Cosmetics’ new ‘Confession’ line of luxury lipsticks introduces keepsake packaging that can be refilled time and time again once the product inside runs out. True to... [More]

VR Service Training Programs - This Fast-Casual Restaurant Training Leverages Google Daydream

VR Service Training Programs This Fast-Casual Restaurant Training Leverages Google Daydream

While there are some restaurant training programs that are dynamic and immersive, most of them take the form of training videos that fail to engage new employees. Honeygrow—a fast-casual Asian... [More]

Hydrating Sunscreen Gels - Make P:rem's Capsule Sun Gel is Branded as a "Moisturizing Sun Block"

Hydrating Sunscreen Gels Make P:rem's Capsule Sun Gel is Branded as a "Moisturizing Sun Block"

Make P:rem’s Capsule Sun Gel is a lightweight gel product that provides protection from the sun, while also moisturizing one’s skin. To dispel any confusion about the product’s... [More]

Avant-Garde Printed Sunglasses - Safilo's OXYDO Collection Boasts Dynamic Fashion-Forward Styles

Avant-Garde Printed Sunglasses Safilo's OXYDO Collection Boasts Dynamic Fashion-Forward Styles

‘OXYDO’ is the name of the four-piece Spring/Summer 2017 sunglasses collection from eyewear brand Safilo, which worked with Belgian 3D printing company Materialise and artist Francis... [More]

DIY Bread Kits John McCambridge's 'Bread Tin Bakery' Brand Turns Consumers into Bakers

To give John McCambridge’s existing bread mix kits a fresh new identity, creative agency Brandpoint saw the opportunity to present the DIY bread kits under the name ‘Bread Tin Bakery.&#... [More]

Natural Low-Calorie Spritzers - Kalosa Natural Spritz Introduces a Premium, All-Natural Spritzer

Natural Low-Calorie Spritzers Kalosa Natural Spritz Introduces a Premium, All-Natural Spritzer

Kalosa Natural Spritz was introduced to fill a void in the market for premium, all-natural spritzers. As such, two Kalosa Natural Spritz have been launched by Kold Group: Kalosa Elderflower... [More]

Naturally Sweetened Fat-Free Yogurts - Dannon Light & Fit Nonfat Yogurt Has No Artificial Sweeteners

Naturally Sweetened Fat-Free Yogurts Dannon Light & Fit Nonfat Yogurt Has No Artificial Sweeteners

The all-new Dannon Light & Fit Nonfat Yogurt range include bold labels that highlight the exclusion of artificial sweeteners. Instead, the yogurt products are sweetened with natural sources... [More]

Shoppable Storytelling Services - 'Amazon Spark' is an Inspirational, Shoppable Platform

Shoppable Storytelling Services 'Amazon Spark' is an Inspirational, Shoppable Platform

‘Amazon Spark’ introduces a new way for Amazon users to shop via the Amazon iPhone app. The Instagram- and Pinterest-like shopping service reveals curated collections of of-the-moment... [More]

Spray-On Spices - Simply Beyond Offers a Creative Alternative to Spices That are Dried

Spray-On Spices Simply Beyond Offers a Creative Alternative to Spices That are Dried

There are few products that can serve as a satisfying alternative to spices, but Simply Beyond produces Organic-Spray-on Spice to replace dry spices in recipes. The brand’s Spray-on Spice... [More]

Four in the Morning Parallels - Rives Talks About the Creation of the Museum of Four in the Morning

Four in the Morning Parallels Rives Talks About the Creation of the Museum of Four in the Morning

Rives is a poet and storyteller who once did a TED Talk where he spoke about what he called “the 4 am mystery” – as for years, he had been picking up on pop cultural and literary... [More]

Transforming Rejection - In Her Speech on Rejection, Claudia Vulliamy Considers Lack of Acceptance

Transforming Rejection In Her Speech on Rejection, Claudia Vulliamy Considers Lack of Acceptance

Claudia Vulliamy starts out her speech on rejection by telling her TEDxTeen audience that not being accepted to Oxford University might just have been one of the best things to happen to her. She... [More]

Groundwater Geology Websites - This Website Helps Measure Decline Of Groundwater Levels In Houston

Groundwater Geology Websites This Website Helps Measure Decline Of Groundwater Levels In Houston

The U.S. Geological Survey has launched a novel and highly interactive website that is designed to make it possible for people to visually explore and understand the reduction in groundwater levels... [More]

Ultra Luxurious Mezcals - Santo de Piedra Mezcal Claims to Be the Best Tasting Mezcal in the World

Ultra Luxurious Mezcals Santo de Piedra Mezcal Claims to Be the Best Tasting Mezcal in the World

‘Santo de Piedra Mezcal’ by ‘Auga Piedra Mezcal & Co’ claims to be one of the best-tasting spirits in the world. Santo de Piedra Mezcalis made in the village of San... [More]

Inclusive Doll Wheelchairs - The Lammily Wheelchair Sets a New Standard for Inclusivity in Toys

Inclusive Doll Wheelchairs The Lammily Wheelchair Sets a New Standard for Inclusivity in Toys

The Lammily Wheelchair is teaching young children and their parents about inclusivity. The Wheelchair is the latest edition to the Lammily doll collection—a line of ‘barbie’-like... [More]

Energizing Cocktail Mixers - Kicktail Energy Mixers Remix Cocktail Mixers with Energizing Additions

Energizing Cocktail Mixers Kicktail Energy Mixers Remix Cocktail Mixers with Energizing Additions

Kicktail Energy Mixers are packaged in tall cans like energy drinks, yet take the form of cocktail mixers. This is because the available flavors like Cola, Ginger Beer and Club Soda reformat classic... [More]

Lager-Infused Sausages - Smithfield Foods and Yuengling & Son Inc. Launched a Specialty Bratwurst

Lager-Infused Sausages Smithfield Foods and Yuengling & Son Inc. Launched a Specialty Bratwurst

In collaboration with Yuengling & Son Inc., Smithfield Foods is introducing a speciality bratwurst to consumers that is infused with the flavor of Yuengling’s own amber lager. The... [More]

At-Home Cold Brew Coffee Sachets - Community Coffee's Easy-to-Make Cold Brew is Packaged in Pouches

At-Home Cold Brew Coffee Sachets Community Coffee's Easy-to-Make Cold Brew is Packaged in Pouches

The process of making at-home cold brew coffee can be a lengthy one, but it doesn’t have to be inconvenient, especially with the introduction of Community Coffee Co.‘s newest product.... [More]

Educational Port Exploration Apps - This App Brings Stories Of the Rio de Janeiro Port To Life

Educational Port Exploration Apps This App Brings Stories Of the Rio de Janeiro Port To Life

‘Museum of Yesterday’ is a Brazilian-made port exploration app that is designed to use a combination of multimedia content and smartphone convenience to turn seemingly boring historic... [More]

The 6 Patterns of Opportunity & Top 18 Megatrends

1. Perfecting One Thing
2. Aspirational Icon
3. Exaggerated Feature
4. Reimagined Solution

From user-generated content to maker culture, today’s consumers are content creators and experts.

Brands have taken a role of accelerating the personal development of consumers.

We are entering a transformative new era, denoted by an exponential growth in data, robotics and intelligence.

1. Retro
2. Generational
3. Economic + Seasonal
4. Repetitive Cycles

Fond memories fuel a desire to bring the past into the present, especially with respect to one’s formative years.

The desire for sustainable products, including local, organic, recyclable and pronounceable ingredients.

The world is becoming more playful, driven by generations not ready to grow up, including Boomers who desire a more active, enriched life.

1. Specialization
2. Fewer Layers + Efficiency
3. Crowdsourcing
4. Subscription

New services make it easier than ever to conceptualize, fund, launch and companies.

Hyper-targeted offerings, services, subscriptions and recommendations to simplify lives with better things.

In a fast-paced, cluttered world, simplicity stands out, resulting in focused businesses & clean design

1. Refocusing
2. Reversing
3. Surprising
4. Gamifying

Allegiant groups are more readily formed around specific interests, causes and even brands.

The application of game dynamics to real-world problems results in a world that’s more competitive and engaging.

In a world abundant with ‘stuff,’ experience becomes a more important currency and life priority.

1. Combining + Layering
2. Adding Value
3. Co-Branding + Aligning
4. Physical + Digital

Tech, AR, VR and interactive experiences are raising our expectations in the realms of entertainment, retail and even food.

Brands, products, services and customers are increasingly co-creating an interdependent world.

Lines are blurring as business models, products and services merge to create unique concepts and experiences

1. Personalization + Customization
2. Status + Belonging
3. Style + Fashionizing
4. Generational Rebellion

Social media and a resistance to traditional advertising have created a desire for authenticity and reality.

Small batch production technologies and more personalized media are creating an expectation for personalization.

A mass proliferation of sellers and media creators has shifted the world to a many-to-many economy.

Featured

Top 60 Beverage Trends in June - From Healthy Gothic Lattes to Coffee Ice Cubes

Top 60 Beverage Trends in June From Healthy Gothic Lattes to Coffee Ice Cubes

June 2017 beverage trends reveal unique ingredient innovations, particularly in lattes, as well as innovations surrounding ice cubes and how they are used to make beverages. Lattes are... [More]

Top 30 Kitchen Ideas in June - From Bendable Cooking Grills to Carved Ice Dessert Makers

Top 30 Kitchen Ideas in June From Bendable Cooking Grills to Carved Ice Dessert Makers

With summer just around the corner, the June 2017 kitchen trends reveal a strong emphasis on appliances and tools that can be used for outdoor cooking. There is also an emphasis on gadgets that help... [More]

16 Edible Gold Leaf Snacks - From Luxe Gilded Donuts to Gold-Plated Sushi Rolls

16 Edible Gold Leaf Snacks From Luxe Gilded Donuts to Gold-Plated Sushi Rolls

Edible gold leaf is often used to add a lavish touch to high-end cakes and other bite-sized confections, but it is also now being used to elevate inexpensive foods like ramen noodle bowls, pizza and... [More]

Top 35 Start-Up Ideas in June From Personalized Shopping Apps to Furniture Brand Incubators

The top June 2017 start-up ideas emphasize customization and tailoring, as well as express consumer desire for products and services that support ethics, authenticity and diversity. Some of the best... [More]

Top 100 Personal Care Trends in June - From Collagen-Infused Smoothies to Vibrating Safety Bracelets

Top 100 Personal Care Trends in June From Collagen-Infused Smoothies to Vibrating Safety Bracelets

June 2017 personal care trends reveal a variety of common themes, including health-focused ingredients infused in common products, as well as devices that are focused on the health and safety of... [More]

18 VR Toy Innovations - From Digitized Stacking Games to Virtual Fidget Spinners

18 VR Toy Innovations From Digitized Stacking Games to Virtual Fidget Spinners

These VR toy innovations range from digitized stacking games to connected fidget spinners. The advent of virtual reality has allowed for more advanced technologies to be developed, which in turn... [More]