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Trend Hunter is the world's largest, most popular collection of cutting edge ideas, fueled by 197,000 insatiably curious people. Our trend reports, innovation conference, books, and innovation keynotes help creative people Find Better Ideas, Faster™ [More]

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Today Week Month

DNA-Based Weight Loss Plans

EmbodyDNA is a new fitness app with a goal of creating a personalized fitness plan that’s tailored using DNA. Last year, a weight loss feature ‘Snap It’ could identify foods an...

Mod Mirrored Fire Pits - The Fire Sense Hotspot Square Fire Pit Offers Ample Space for Wood

Mod Mirrored Fire Pits The Fire Sense Hotspot Square Fire Pit Offers Ample Space for Wood

Fire pits usually aren’t the nicest pieces of decor in an outdoor space, but the Fire Sense Hotspot Square Fire Pit aims to change this with an aesthetic that is suitable for fashionable... [More]

Compact Trackable Wallets - The 'MNML' Ultra-Slim RFID Leather Wallet is Secure Yet Stunningly Chic

Compact Trackable Wallets The 'MNML' Ultra-Slim RFID Leather Wallet is Secure Yet Stunningly Chic

Losing your wallet is one of the biggest headaches that you can have when you’re traveling or simply going about your daily routine, so the ‘MNML’ Ultra-Slim RFID Leather Wallet is... [More]

Connected Luggage Collections - The Bluesmart Series 2 Smart Luggage System Has GPS and More

Connected Luggage Collections The Bluesmart Series 2 Smart Luggage System Has GPS and More

Technology is being implemented into luggage more than ever, which is evident with the new Bluesmart Series 2 Smart Luggage System. Consisting of four pieces in total, the collection includes the... [More]

Review-Eliminating Restaurant Apps - The 'Taste' App Has Locals Pick Favorites Rather Than Reviewing

Review-Eliminating Restaurant Apps The 'Taste' App Has Locals Pick Favorites Rather Than Reviewing

It’s commonplace to look online or on an app to find a place to have a meal and read reviews, but the ‘Taste’ app looks to go against this in order to help users save time when it... [More]

Gaming Immersion Headsets - The Razer Tiamat 7.1 V2 Gaming Headset is Packed with 10 Drivers

Gaming Immersion Headsets The Razer Tiamat 7.1 V2 Gaming Headset is Packed with 10 Drivers

The Razer Tiamat 7.1 V2 Gaming Headset is designed for total video game immersion to push gamers to new levels when it comes to enjoying their favorite titles. The gaming headset is incorporated... [More]

Realistic Digital Color Palettes - Playful Palette is a New Proposed Method for Digital Color-Mixing

Realistic Digital Color Palettes Playful Palette is a New Proposed Method for Digital Color-Mixing

Many artists, and indeed the vast majority of designers, use digital programs to illustrate images, and the new Playful Palette project from Adobe Research aims to make those digital painting... [More]

Wrapping Paper Shopping Bags - This Reusable Shopping Tote's Printed Interior Doubles as Gift Wrap

Wrapping Paper Shopping Bags This Reusable Shopping Tote's Printed Interior Doubles as Gift Wrap

As common as paper shopping bags are across different retail outlets around the world, the majority of them take the form of single-use packaging that becomes rendered useless once a store-bought... [More]

Colorful Amorphous Playgrounds - The Mountain Lake Park Playground is a Joyous Playscape

Colorful Amorphous Playgrounds The Mountain Lake Park Playground is a Joyous Playscape

The Mountain Lake Park Playground might just sound like four locations listed back to back, but the playscape is far more than the sum of its parts. In a valley full of mature evergreen trees in San... [More]

Clothes-Washing Backpacks - The Scrubba Stealth Pack Stores Essentials and Helps You Wash Them

Clothes-Washing Backpacks The Scrubba Stealth Pack Stores Essentials and Helps You Wash Them

Washing your clothes when you’re traveling usually consists of filling the bathtub at your hostel or hotel and getting to work scrubbing, but the Scrubba Stealth Pack intends to offer a... [More]

GPS-Enabled Bike Locks - The 'Deeper Lock' Bike Security Lock Ensures Consistent Protection

GPS-Enabled Bike Locks The 'Deeper Lock' Bike Security Lock Ensures Consistent Protection

Bike theft is a common occurrence given the cunning capabilities of thieves who can make off with your ride in mere seconds, so the ‘Deeper Lock’ Bike Security Lock is here to help offer... [More]

Waste-Reduction Shoe Boxes - Matadog Design Has Created a More Eco-Friendly Shoe Box

Waste-Reduction Shoe Boxes Matadog Design Has Created a More Eco-Friendly Shoe Box

Andreas Kioroglou, the founder of the design studio Matadog Design spent two years creating a shoe box that is more functional than those often offered by brands, while simultaneously being much... [More]

Illuminating Bluetooth House Keys - The 'LumNkey' LED Smart Key Lights Up When You Arrive Home

Illuminating Bluetooth House Keys The 'LumNkey' LED Smart Key Lights Up When You Arrive Home

Trying to get your key in the lock when you arrive home in the dark can sometimes be a struggle, so the ‘LumNkey’ LED Smart Key is intended to help smarten up your keychain. The key... [More]

Spontaneous Isolation Pillows - The 'Ototone' Pillow Lets You Rest and Recuperate at Your Desk

Spontaneous Isolation Pillows The 'Ototone' Pillow Lets You Rest and Recuperate at Your Desk

The average person is often bombarded with stressful situations from every angle on a daily basis, so the ‘Ototone’ Pillow is designed to help individuals recuperate by letting them... [More]

Craft Coffee Marketplaces - Cupper Market Offers Beans and Coffee-Related Experiences

Craft Coffee Marketplaces Cupper Market Offers Beans and Coffee-Related Experiences

The coffee economy is a juggernaut thanks to the hot beverage’s popularity around the world, and the world economy runs thanks to coffee’s stimulating qualities as well, so Cupper Market... [More]

Millennial-Only Food Trucks - 'Drop' Will Give Millennials the Chance to Eat Avocado Toast for Free

Millennial-Only Food Trucks 'Drop' Will Give Millennials the Chance to Eat Avocado Toast for Free

Loyalty app Drop is set to send a food truck downtown Toronto and give people the chance to eat free avocado toast—but with a catch. Drop’s food truck will exclusively serve Millennials who... [More]

Pet-Drying Grooming Accessories - The 'Puff-N-Fluff' Dog Dryer Gets Canines Dry in Moments

Pet-Drying Grooming Accessories The 'Puff-N-Fluff' Dog Dryer Gets Canines Dry in Moments

Bathing your dog is usually a hard enough process as is with drying being the part that can sometimes take the longest, so the ‘Puff-N-Fluff’ Dog Dryer is here to offer an alternative to... [More]

Brutalist Victorian Houses - 'Soupcon Brut' Has Been Renovated to Reflect a Neighboring Estate

Brutalist Victorian Houses 'Soupcon Brut' Has Been Renovated to Reflect a Neighboring Estate

William Tozer Associates’ ‘Soupcon Brut’ sounds like an oxymoron: its a Victorian home with interior design inspired by brutalism. The paradox is real though, as the London-based... [More]

Controversial Iron Ring Sculptures - George King's Walkway at Flint Castle is Bristling Locals

Controversial Iron Ring Sculptures George King's Walkway at Flint Castle is Bristling Locals

George King Architects has proposed a new sculptural walkway to be built outside the ruins of the historic Flint Castle, and the design is rankling the ire of locals. The sculpture is a massive ring... [More]

Japanese Artwork Diver Timepieces - The Balticus Automatic Bronze Diver’s Watches are Artistic

Japanese Artwork Diver Timepieces The Balticus Automatic Bronze Diver’s Watches are Artistic

The Balticus Automatic Bronze Diver’s Watches are designed with functionality and fashion in mind to provide divers with an accessory that is suitable for wear at virtually all times. The... [More]

Color-Coded Spice Collections - The Spice City Collection Features Vibrant Designs

Color-Coded Spice Collections The Spice City Collection Features Vibrant Designs

The designer Tushar Diwan has designed the brand identity and packaging for the Spice City brand, a collection of vibrant spices that “leave room for experimentation in the kitchen.”... [More]

Lightweight Android-Powered Projectors - The Optoma IntelliGO-S1 Projector Weighs Just Over a Pound

Lightweight Android-Powered Projectors The Optoma IntelliGO-S1 Projector Weighs Just Over a Pound

Mobile projectors are becoming more popular given the busy lifestyle that many consumers are leading today, so the Optoma IntelliGO-S1 comes as one of the latest and greatest to hit the market. The... [More]

Dual-Device Charger Batteries - The Power Tube 6000 W2 Charges the iPhone, iPad and Apple Watch

Dual-Device Charger Batteries The Power Tube 6000 W2 Charges the iPhone, iPad and Apple Watch

Power bank batteries have quickly become an essential piece of equipment for users of all kinds to carry around with them, so the Power Tube 6000 W2 is intended to help make the device as efficient... [More]

Opulent Leather Toolboxes - The Sol y Luna Leather Toolbox Stores Tools in a Chic Manner

Opulent Leather Toolboxes The Sol y Luna Leather Toolbox Stores Tools in a Chic Manner

Household tools are usually considered anything but fashionable, so the Sol y Luna Leather Toolbox is intended to help change this with an opulent design that will provide a chic means of storing... [More]

Multi-Level Cooker Food Servers - The NutriChef Raclette Grill Prepares and Serves Food to Guests

Multi-Level Cooker Food Servers The NutriChef Raclette Grill Prepares and Serves Food to Guests

The NutriChef Raclette Grill is designed to help hosts take a more hands-off approach when it comes to entertaining to let them actually enjoy the party that they’re hosting rather than... [More]

The 6 Patterns of Opportunity & Top 18 Megatrends

1. Perfecting One Thing
2. Aspirational Icon
3. Exaggerated Feature
4. Reimagined Solution

From user-generated content to maker culture, today’s consumers are content creators and experts.

Brands have taken a role of accelerating the personal development of consumers.

We are entering a transformative new era, denoted by an exponential growth in data, robotics and intelligence.

1. Retro
2. Generational
3. Economic + Seasonal
4. Repetitive Cycles

Fond memories fuel a desire to bring the past into the present, especially with respect to one’s formative years.

The desire for sustainable products, including local, organic, recyclable and pronounceable ingredients.

The world is becoming more playful, driven by generations not ready to grow up, including Boomers who desire a more active, enriched life.

1. Specialization
2. Fewer Layers + Efficiency
3. Crowdsourcing
4. Subscription

New services make it easier than ever to conceptualize, fund, launch and companies.

Hyper-targeted offerings, services, subscriptions and recommendations to simplify lives with better things.

In a fast-paced, cluttered world, simplicity stands out, resulting in focused businesses & clean design

1. Refocusing
2. Reversing
3. Surprising
4. Gamifying

Allegiant groups are more readily formed around specific interests, causes and even brands.

The application of game dynamics to real-world problems results in a world that’s more competitive and engaging.

In a world abundant with ‘stuff,’ experience becomes a more important currency and life priority.

1. Combining + Layering
2. Adding Value
3. Co-Branding + Aligning
4. Physical + Digital

Tech, AR, VR and interactive experiences are raising our expectations in the realms of entertainment, retail and even food.

Brands, products, services and customers are increasingly co-creating an interdependent world.

Lines are blurring as business models, products and services merge to create unique concepts and experiences

1. Personalization + Customization
2. Status + Belonging
3. Style + Fashionizing
4. Generational Rebellion

Social media and a resistance to traditional advertising have created a desire for authenticity and reality.

Small batch production technologies and more personalized media are creating an expectation for personalization.

A mass proliferation of sellers and media creators has shifted the world to a many-to-many economy.

Featured

15 Satirical Marketing Campaigns - From Anime Parody Promotions to Mock Award Show Advertisements

15 Satirical Marketing Campaigns From Anime Parody Promotions to Mock Award Show Advertisements

These satirical marketing campaigns show the value of humor when it comes to attracting the attention of consumers and making a statement. In order to comment on the exploitation of the feminist... [More]

42 Food Customization Innovations - From 3D-Printed Pizza Crusts to Made-to-Order Yogurt Bar Menus

42 Food Customization Innovations From 3D-Printed Pizza Crusts to Made-to-Order Yogurt Bar Menus

These food customization innovations range from artisanal yogurt bars to made-to-order Italian food menus. While Toronto-based Astarté Yogurt Bar specializes in hand-crafted and locally sourced... [More]

50 Innovative Modular Products - From Bat-Identifying Phone Attachments to Modular Tent Systems

50 Innovative Modular Products From Bat-Identifying Phone Attachments to Modular Tent Systems

Modular products have been popping up in various industries, preforming a variety of functions. Modular products accept or provide upgrades to existing systems. For example, the Essential Phone is... [More]

29 Outdoor Pet Innovations - From Illuminating Fetch Toys to Personalized Pet Fashions

29 Outdoor Pet Innovations From Illuminating Fetch Toys to Personalized Pet Fashions

These outdoor pet innovations range from personalized canine fashions to color-changing fetch toys that light up mid-throw. When looking at convenient products that are perfect for the park or... [More]

37 Instagrammable Beverages - From Healthy Gothic Lattes to Layered Neon Slushies

37 Instagrammable Beverages From Healthy Gothic Lattes to Layered Neon Slushies

Starbucks’ Unicorn Frappuccino inspired the creation of a new wave of rainbow-colored Instagrammable beverages and other menu items that emphasize form over flavor. Now, a number of drinks are... [More]

55 Authentic Marketing Examples - From Progressive Boomer Magazines to Influencer Travel Shows

55 Authentic Marketing Examples From Progressive Boomer Magazines to Influencer Travel Shows

These authentic marketing innovations range from progressive Boomer magazines to influencer-hosted travel shows—exploring everything from traveling on a budget to vacationing with young kids... [More]