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Branding

- First impressions are key, especially when it comes to making an impact in the retail and consumer goods market. Showcasing everything from innovative marketing techniques to unique product aesthetics, Trend Hunter’s branding category is here to shed some light on all the different methods brands are using to entice consumers.

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Trend Hunter Top 20

Week Month 2 Mo.

Party-Sized Snack Boxes

Football season is back and Tostitos is helping fans gear up for the game day festivities with its new NFL Party Box. Stuffed with enough chips, salsa, and queso to feed a crowd, the boxes contain... (GALLERY)

Top 100 Fashion Trends in September - From Cheeky Art School T-Shirts to Luxe Scratch-Off Sneakers

Top 100 Fashion Trends in September From Cheeky Art School T-Shirts to Luxe Scratch-Off Sneakers

September 2018 fashion collections strongly focus on contemporary streetwear that embraces youth culture and uniqueness. Some brands like The North Face are providing consumers with customization-... [More]

Top 30 Interactive Trends in September - From AR Cartoon Home Experiences to Home-Style Movie Events

Top 30 Interactive Trends in September From AR Cartoon Home Experiences to Home-Style Movie Events

These September 2018 interactive trends display an array of leading examples in customer engagement. From Converse’s story-inspired campaign that prompted individuals to be a protagonist and... [More]

Spooky Seasonal Baking Mixes - These Green's Halloween Dessert Mixes are Sweet and Easy to Prepare

Spooky Seasonal Baking Mixes These Green's Halloween Dessert Mixes are Sweet and Easy to Prepare

The Green’s Halloween Dessert Mixes have been unveiled as a new lineup of baking products for consumers in the UK that will be available for purchase from grocers and convenience stores... [More]

Iconic Reduced Fat Desserts - The Ben & Jerry's Moo-phoria Ice Cream is Textured and Low in Calories

Iconic Reduced Fat Desserts The Ben & Jerry's Moo-phoria Ice Cream is Textured and Low in Calories

The Ben & Jerry’s Moo-phoria ice creams have been unveiled by the iconic dessert brand to address rising consumer demand for low-calorie dessert options as they seek to enjoy their... [More]

Healthful Free-From Chip Snacks - These Eat Real Chips Come in Three Gluten-Free Options

Healthful Free-From Chip Snacks These Eat Real Chips Come in Three Gluten-Free Options

The Eat Real Chips range has been expanded to offer consumers a lineup of gluten-free snack options that are made with healthful ingredients that will help them maintain a free-from lifestyle. The... [More]

Organic Mainstream Cereals - These Organic Nestlé Cereals are Available in Europe

Organic Mainstream Cereals These Organic Nestlé Cereals are Available in Europe

Demand for organic products is steadily increasing as consumers seek out healthier options that are better for the planet, so major brands are taking note and releasing new varieties like these... [More]

High-Fashion Vodka Bottles - CÎROC Collaborated with Moschino on a Stylish Limited-Edition Bottle

High-Fashion Vodka Bottles CÎROC Collaborated with Moschino on a Stylish Limited-Edition Bottle

At Milan Fashion Week, premium vodka brand CÎROC launched a bold, bright and fashion-forward limited-edition bottle collaboration with Moschino that aims to redefine modern luxury. As both brands... [More]

Cartoon-Celebrating Cookies - Oreo's Birthday Cake-Flavored Cookies Celebrate Mickey Mouse's 90th

Cartoon-Celebrating Cookies Oreo's Birthday Cake-Flavored Cookies Celebrate Mickey Mouse's 90th

As 2018 marks 90 years since Micke Mouse first appeared in Steamboat Willie, numerous brands have been paying tribute to the iconic Disney character, including Oreo with special-edition birthday cake-... [More]

Easy Open Snack Packaging - This Kettle Baked Chips Packaging Encourages Sharing

Easy Open Snack Packaging This Kettle Baked Chips Packaging Encourages Sharing

The conceptual Kettle Baked Chips snack packaging has been designed by Junpyo Kim as a different kind of design for a common snack food to encourage sharing and ease of access. The packaging... [More]

Sheep-Inspired Yogurt Packaging - The Yangyangla Goat Yogurt Has Self-Referential Packaging

Sheep-Inspired Yogurt Packaging The Yangyangla Goat Yogurt Has Self-Referential Packaging

The Yangyangla Goat Yogurt has been conceptually designed by the Lingyun Creative agency as a charming product for the Chinese market that is positioned as an alternative to traditional cows milk... [More]

Cold Weather Frozen Yogurts - These Yasso Frozen Yogurt Flavors are Sweet and Seasonal

Cold Weather Frozen Yogurts These Yasso Frozen Yogurt Flavors are Sweet and Seasonal

Ice cream and frozen yogurt are often reserved for consumption during the summer season given the cold format that they have, but brands like Yasso Frozen Yogurt are seeking to change this... [More]

Dissolving Pouch Protein Supplements - The VADE Nutrition Dissolvable Protein Scoops are Convenient

Dissolving Pouch Protein Supplements The VADE Nutrition Dissolvable Protein Scoops are Convenient

The VADE Nutrition Dissolvable Protein Scoops are a new ultra-convenient product for consumers who are seeking a mess-free way to enjoy the benefits of a protein supplement. The supplement is... [More]

Smiling Feline Food Packaging The Conceptual Smug Cat Food Brand is Tongue-in-Cheek

The conceptual Smug cat food brand is a cleverly accurate creation by Springetts Brand Design that conveys the notion that your cat owns you rather than the other way around. The packaging design... [More]

Hispanic Heritage Caps - New Era's Cap Collection Was Created for Hispanic Heritage Month

Hispanic Heritage Caps New Era's Cap Collection Was Created for Hispanic Heritage Month

In honor of National Hispanic Heritage Month, which begins on September 15th in the United States, New Era introduced an all-new Hispanic Heritage Collection in collaboration with multiple artists... [More]

Mexico-Celebrating Beer Cans Dos Equis Collaborated with a Streetwear Brand on a Co-Branded Design

As part of its newly launched Keep it Interesante campaign, Dos Equis collaborated with the streetwear and lifestyle brand behind the ‘Mexico is the Shit’ jacket. The partnership has... [More]

Premixed Chicken Cooking Sauces - These New Chicken Tonight Pouches are Easy to Prepare

Premixed Chicken Cooking Sauces These New Chicken Tonight Pouches are Easy to Prepare

This new lineup of Chicken Tonight pouches have been unveiled by the brand as a way for consumers to quickly prepare delicious meals without having to deal with the process of mixing up their own... [More]

Premium African Chocolates - The MIA Chocolate Bookcase is Packed with Flavorful Treats

Premium African Chocolates The MIA Chocolate Bookcase is Packed with Flavorful Treats

The MIA Chocolate Bookcase has been launched by the company as a new product option for consumers who are seeking out a single-origin treat to enjoy in place of traditional options on the market.... [More]

Free-From Dessert Snacks - These Base Culture Baked Goods are Grain-Free, Paleo and More

Free-From Dessert Snacks These Base Culture Baked Goods are Grain-Free, Paleo and More

These new Base Culture baked goods have been introduced as health-focused versions of classic desserts that are sure to satisfy consumes who are on alternative diets that might not otherwise allow... [More]

Branded Bacon Strips - Heinz Created Edible Ads to Promote Its Newest Ketchup Product in Brazil

Branded Bacon Strips Heinz Created Edible Ads to Promote Its Newest Ketchup Product in Brazil

For years, some food brands have been etching or printing on food as a way of offering an alternative to sticker labels and Heinz introduced a similar concept with branded bacon. To announce the... [More]

Clean Eating Child Snacks - The Perfect Kids Organic Refrigerated Snack Bar is Superfood-Infused

Clean Eating Child Snacks The Perfect Kids Organic Refrigerated Snack Bar is Superfood-Infused

The shift towards clean eating amongst adult consumers has some seeking to offer their offspring the same level of quality that they enjoy, which is seeing brands respond with options like the... [More]

Cheesy Potato-Free Tots - Green Giant's Limited-Edition Veggie Tots Pack Features Child Drawings

Cheesy Potato-Free Tots Green Giant's Limited-Edition Veggie Tots Pack Features Child Drawings

For Childhood Cancer Awareness Month in September, Green Giant unveiled a limited-edition packaging design for its Veggie Tots that features artwork by young patients. Rather than featuring... [More]

Electrolyte Recovery Drinks - The ESSENTIAL AMIN.O. ENERGY Plus Electrolytes Supports Recovery

Electrolyte Recovery Drinks The ESSENTIAL AMIN.O. ENERGY Plus Electrolytes Supports Recovery

The ESSENTIAL AMIN.O. ENERGY Plus Electrolytes drinks have been introduced as a new series of products for consumers who are seeking out a better, more optimized way to enhance their after workout... [More]

Abstract Cartoon Juice Branding - The Sanote Cold-Pressed Juice is Made with Fresh Ingredients

Abstract Cartoon Juice Branding The Sanote Cold-Pressed Juice is Made with Fresh Ingredients

The conceptual Sanote cold-pressed juice brand has been created by the Botánico Estudio as a new lineup of refreshments that are made with premium ingredients and branded with youth in mind. The... [More]

Coffee-Infused Milkshakes - The Shaken Udder Dreamcap Range Milkshakes are Indulgent

Coffee-Infused Milkshakes The Shaken Udder Dreamcap Range Milkshakes are Indulgent

The new Shaken Udder Dreamcap Range milkshakes have been introduced by the brand as a new series of indulgent dessert drinks that are made with premium ingredients that are sure to satisfy consumers... [More]

Concentrated Oil

Lip oils become the latest fad in the cosmetic industry

Implications - Lip oils that both nourish and apply lightweight pigmentation are becoming increasingly popular in both the cosmetic and skincare industries. Although not too different from lip glosses or balms, these products speak to the power of terminology in shifting consumer perspective to imply novelty. [More]

SCORE 5.9

Popularity

Activity

Freshness

Megatrends

Patterns

4 Featured, 34 Examples: 41,832 Total Clicks

Date Range: Apr 16 - Mar 18

Trending: This Year and Average

Color-Changing Lip Oils

Pigmented Lip Oils

Exfoliating Lip Oils

Affordable Hydrating Lip Oils

Consumer Insight Topics: Fashion Marketing Cosmetics Branding