Branding

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#1 in Trends
Branding

- First impressions are key, especially when it comes to making an impact in the retail and consumer goods market. Showcasing everything from innovative marketing techniques to unique product aesthetics, Trend Hunter’s branding category is here to shed some light on all the different methods brands are using to entice consumers.

Innovations:
382,469

Monthly Views:
20,000,000

Hunters:
222,159

Week Month 2 Mo.

#20

All-in-One Breakfast Snacks

The new Truly Yours granola and yogurt products have been launched by the brand in Europe to satisfy the rising number of consumers combining the two classic breakfast foods. The products come in...

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6.3 1 hr ago

Protein-Packed Poultry Chips The Wilde Chicken Protein Chips are Keto and Paleo-Friendly

High-protein diets are showing little sign of slowing down in popularity, which is seeing brands respond with products like the Wilde Chicken Protein Chips to satisfy increasing demand. The chips... [More]

8.3 3 hr ago

Boldly Illustrated Skincare Branding Hao Hao's Cactus Girl Skincare Branding is Playfully Feminine

Graphic designer Hao Hao created the Cactus Girl skincare brand identity for beauty company FANXI Shop. The artist collaborates with the company who translates her playful illustrations onto... [More]

8.9 21 hr ago

Boyhood-Inspired Fashion Campaigns The New Louis Vuitton Campaign Pushes the Boundaries of Fashion

Virgil Abloh oversees the launch of the first Louis Vuitton campaign under his direction. The premise revolves around boyhood—a concept that is non-threatening, possesses a sense of gravity... [More]

8.3 1 d ago

Northern Lights Flooring Designs Patricia Urquiola Boasts Beautiful Terrazzo Flooring for BMW Welt

The BMW Welt exhibit is adorned with stunningly beautiful terrazzo flooring by spanish designer Patricia Urquiola. The creative looked to the automaker’s M8 Gran Coupe concept car in search... [More]

6.3 3 d ago

Health-Conscious Frozen Fries The McCain Lighter Home Chips Contain 30% Less Fat Than Original

The McCain Lighter Home Chips have been introduced by the brand in the UK as a product for health-conscious consumers who are looking to cut down on their caloric intake. The frozen fries are... [More]

7 3 d ago

Child-Focused Playful Packaging Adamo's Brand Identity is Communicated Through Its Packages

These playful packaging designs feature interplays with colors and textures in the form of brushstrokes. The company Adamo identifies as “a delightful family-oriented company designing and... [More]

7.4 3 d ago

Flowery Fashion Branding Initiatives The Diesel Brand Gains a Soft and Delicate Identity Aesthetic

The Diesel brand has always been associated with ruggedness and durability. It has surely made a name for itself primarily thanks to its edgy denim collections. In an attempt to stay relevant, the... [More]

7.6 3 d ago

Real World-Referring Advertisements IKEA is Known for Its Witty Ads & This Poster is No Different

Furniture megastore IKEA has turned witty ads into a signature of its practice. This becomes evident with the company’s promotional posters which usually reference some type of occurrence... [More]

9.2 4 d ago

Upcycled Vintage Chair Covers Dr. Romanelli & Modernica's Collab Uses Champion-Branded Clothing

These upcycled vintage chairs are design-minded, sustainability-focused and quite literally fashion-centric. Dr. Romanelli took the silhouette of Modernica’s famous ‘Side Shell’... [More]

9.9 5 d ago

Humorous Social Media-Referencing Campaigns The Instagram Egg Gets a Shout Out in This IKEA Poster

The Instagram egg is one of those social phenomena that come out of nowhere and gain disproportionate fame that no one can understand the origin of but everyone plays along. This particular ‘... [More]

4.8 3 d ago

Optimized Hydration Hangover Supplements Flyby Fuel Helps You Rehydrate After a Night of Drinking

The Flyby Fuel hangover supplement is a new kind of product for consumers who are looking to recover after having one too many drinks the night before. Focused on a free-from formula, the supplement... [More]

7.6 4 d ago

Branded Social Media Participation Adobe Creative Suites' #10YearChallenge Boasts Brand Nostalgia

Brand nostalgia is one of the biggest factors that appeal to consumers. Reminiscence of the past is not only entertaining but it also motivates all types of memories from an individualist point of... [More]

8.6 4 d ago

Relaxing CBD-Infused Refreshments The Marley+CBD Mellow Mood Drinks Have a Premium Recipe

The Marley+CBD Mellow Mood drinks have been unveiled by New Age Beverages Corporation in partnership with Docklight Brands as a new refreshment for consumers looking to enjoy the benefits of CBD.... [More]

7 4 d ago

Nutrient-Dense Snack Bars The B.O.S.S. Superfood Bars are Idea for Vegans and Have No Added Sugar

The B.O.S.S. Superfood Bars have been formulated with the needs of modern consumers in mind to make them an effective snack to choose when looking to increase nutritional intake. The bars are... [More]

6.1 4 d ago

Internationally Inspired Peanut Chocolates These New M&M’s Flavors are Limited-Edition

These new M&M’s flavors have been unveiled as an unexpectedly artisanal take on the classic candies that have been positioned as part of the Flavor Vote 2019 campaign. The chocolates are all... [More]

9.4 5 d ago

Cheese-Dispensing Interactive Billboards Taco Bell Canada Has an Unconventional Promotional Tactic

Taco Bell is launching an interactive billboard that might as well have superpowers. The campaign is set to begin on January 19th on Queen Street West in Toronto. Individuals are welcome to bring... [More]

9.4 5 d ago

Alcohol-Free Sparkling Beverages The Bar Nøne Non-Alcoholic Drinks Have a Well-Balanced Flavor

The increasing shift toward a low-alcohol or alcohol-free lifestyle amongst many consumers in the US is supporting new product lineups like the Bar Nøne sparkling drinks. Launched by the Coca-Cola... [More]

7.1 5 d ago

Prebiotic Gut Health Supplements BiomeBliss Powder Has Blueberry Micronutrients and Polyphenols

The BiomeBliss powder is a dietary supplement that could help to increase the digestive health of consumers by harnessing the power of ingredients found in nature. The prebiotic powder is made with... [More]

4.9 2 d ago

Mexican Cuisine-Inspired Chips The New McCoy's Muchos Chips are Made with Premium Ingredients

The McCoy’s Muchos snack chips have been introduced by the brand in the UK as a crunchy crisp option for consumers who are seeking a new kind of flavor and texture experience. The chips are... [More]

5.2 2 d ago

Spiced Artisan Ketchups The South Devon Chilli Farm Chilli Ketchups Pack a Punch

The South Devon Chilli Farm Chilli Ketchups have been developed by the UK-based company to offer consumers a distinctive twist on the classic condiment. The ketchups come in three flavor varieties... [More]

4.6 3 d ago

Artisan-Inspired Diet Soda Flavors These New Diet Coke Flavors Have a Tropical Profile

The Coca-Cola Company has announced two new Diet Coke flavors as part of its continued reinvigoration of the soda variety to make it more applicable with discerning consumers. The new flavors... [More]

4.9 3 d ago

All-in-One Breakfast Snacks The New Truly Yours Granola and Yogurt Products are Satisfying

The new Truly Yours granola and yogurt products have been launched by the brand in Europe to satisfy the rising number of consumers combining the two classic breakfast foods. The products come in... [More]

3.9 4 d ago

Ramen Noodle Brand Getaways Cup Noodles' 'Jump to Japan Sweepstakes' is Sending Two Fans to Tokyo

If you’re a ramen fan who’s always dreamed of seeing the birthplace of the savory noodle dish, you could turn that dream into reality with Cup Noodles’ ‘Jump to Japan... [More]

6.3 4 d ago

Light-Emitting Space Billboards StartRocket Revolutionizes Traditional Advertising Techniques

Russian start-up StartRocket is attempting to change the advertising game forever with its space billboards. As consumers become aware of the clever marketing techniques of companies over time,... [More]

Branded Appreciation

Brands & retailers reward moms and dads with curated products and experiences

Implications - Acknowledging the everyday stresses of parenthood, brands are offering curated products, services and rewards as a way to showcase appreciation. From kits to workshop sessions that allow parents to enjoy everything from food to beer, these examples highlight how brands are making an effort to connect with consumers by recognizing everyday struggles.

Homework Question - How can your brand adapt your products or service offerings to better align with modern consumer concerns and challenges? [More]

SCORE 5.1

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Activity

Freshness

Megatrends

Patterns

6 Featured, 54 Examples: 132,425 Total Clicks

Date Range: Apr 16 - Feb 18

Trending: This Year and Average