Luxury shower heads adopt water-conserving designs
Implications - High-end products are increasingly adopting eco-friendly materials or functions, as is evidenced by the rise of luxurious shower heads that conserve water. This shift comes as the marketing that promotes environmentally friendly lifestyles targets consumers normally more concerned with luxury and consumption, over practicality and conservation.
Homework Question - How can your brand cater to luxury-minded consumers in a way that promotes positive causes? [More]
Homework Question - How can your brand cater to luxury-minded consumers in a way that promotes positive causes? [More]
