Ideas
Explore the world's #1 largest database of ideas and innovations, with 419,096 inspiring examples.
Trend Reports
Discover why 1,111 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 302,052 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,111 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 302,052 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Dashboard
Join 289,599 Trend Hunters with special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
AI + Human Methodology
Learn how Trend Hunter harnesses the power of artificial intelligence.
Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
During COVID-19, learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 419,096 cutting edge ideas.

Cosmetics

Conceptions of beauty are constantly changing, resulting in a constant slew of new and innovative developments in the cosmetic industry. Offering the latest in cosmetic packaging, beauty campaigns and sustainable products, this category sheds light into all the emerging trends in the cosmetic world.
Ideas
Lists
Videos
Photos
Insights
Super Berry Moisturizers
Super Berry Moisturizers
The Australian Glow Berries Intense Glow Moisturiser is Antioxidant-Rich
The Australian Glow Berries Intense Glow Moisturiser from Sand & Sky is powered by Australian Glow Berries, Riberry and Muntries to deliver a “bioactive triple threat” that’s... MORE
Deeply Replenishing Eye Balms
Deeply Replenishing Eye Balms
Drunk Elephant's Ceramighty AF Eye Balm Strengthens & Moisturizes
Drunk Elephant’s Ceramighty AF Eye Balm is a solution for deeply moisturized, hydrated and soothed skin thanks to its formula packed with ceramides and other skin-caring ingredients. The “... MORE
Perfectly Balanced Cleanser Formulas
Perfectly Balanced Cleanser Formulas
FormRx’s Complete Cleanser Prevents Breakouts & Clears Pores
Among FormRx Skincare’s range of beauty products is a perfectly balanced cleanser formula that promises to deliver multiple benefits to one’s skin. In addition to clearing and cleaning,... MORE
Authentic Beauty Activations
Authentic Beauty Activations
e.l.f. Cosmetics Authentically Connects with Gen Z on BeReal
BeReal is a simple photo-sharing app that inspires authentic, in-the-moment content creation by encouraging users to share a snippet of their real life once a day. e.l.f. Cosmetics is the first... MORE
Sustainable Next-Gen Perfumes
Sustainable Next-Gen Perfumes
Extrait Molecular de Parfum Features Circular Materials & Clean Tech
Aeir is introducing the next generation of luxury fragrance with the Extrait Molecular de Parfum, which spotlights bio-engineered formulations, clean technology and circular materials. These next-... MORE
Cooling Mint Masks
Cooling Mint Masks
FormRx's Cooling Mint Mask is Powered by Jojoba Seed Oil to Soothe
FormRX Skincare, founded by Dr. P. Daniel Ward, boasts a Cooling Mint Mask that cools and soothes the skin. The formulation is enhanced with the addition of Jojoba Seed Oil and Wheat Germ Oil. The... MORE
Lightweight Semi-Matte Sunscreens
Lightweight Semi-Matte Sunscreens
COSRX's Vitalizing Sunscreen Contains Cacao & Cotton
The Vitamin E Vitalizing Sunscreen SPF 50 + is a daily sun protector from COSRX that protects all skin types, nourishes with antioxidants and leaves no white cast. The reef-safe sunscreen provides... MORE
Vitamin C Face Primers
Vitamin C Face Primers
Elf Cosmetics Recently Released the C-Bright Putty Primer
The beloved and affordable beauty brand Elf Cosmetics recently debuted a brand new Vitamin C face primer that promises to elevate one’s complexion and even out one’s skin tone. In... MORE
Balm Foundation
Foundations and skin tints are increasingly being offered in balm-like formats
Trend - Foundation and skin tints in balm-like formulas are increasingly popular, with these formulations being especially effective in helping to "blur" skin texture and large pores. These formulas cater to individuals looking for convenient formulas that are easy to blend into the skin.
Workshop Question - How could your brand cater to the more experimental Gen Z customer?
6.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Youth Activist Skincare Packs
Youth Activist Skincare Packs
The Body Shop is Removing Barriers for First-Time Voters in the US
First-time voters in the US are being encouraged with a new campaign from The Body Shop US and the recently released Flex Your Power Pack. For International Youth Day, The Body Shop US is mobilizing... MORE
Medical-Grade Anti-Aging Sunscreens
Medical-Grade Anti-Aging Sunscreens
Formrx’s Sun Protection Clear SPF 45 is a Summer Essential
Sun protection is essential for anyone’s skincare routine both during the summer and the winter, and FormRx Skincare boasts an anti-aging sunscreen that delivers multiple benefits. Claiming it... MORE
Science-Forward Skincare Destinations
Science-Forward Skincare Destinations
The Ossington Fig Bar is Now Open Seven Days a Week
Formula Fig, the renowned experience-led, science-forward skincare destination brand with locations in Vancouver and Los Angeles, officially opened its first Toronto location—Ossington Fig Bar.... MORE
Top 100 Cosmetics Trends in August
Top 100 Cosmetics Trends in August
From Exfoliating Essence Toners to Pink Aloe Vera Skincare
The August 2022 cosmetics round-up is full of new and essential formulations that help one stay on top of their skincare routine. The sustainable and ethical skincare brand Lush has always been at... MORE
Virtual Skincare Schools
Virtual Skincare Schools
Skincare Summer School Helps Beauty Lovers Expand Their Knowledge
Social livestreaming platform NEWNESS introduced a new three-month program by the name of Skincare Summer School that’s aimed at connecting beauty lovers and helping them take their learnings... MORE
Leave-In Hair Moisturizers
Leave-In Hair Moisturizers
Lush's Revive is Effective. Refreshing, and Tropically Scented
Beloved beauty brand Lush boasts a leave-in hair moisturizer that promises to deliver a powerful dose of hydration to curls, coils, braids, textured, and dry-looking hair. This versatile product,... MORE
Hydrating Full-Coverage Foundations
Hydrating Full-Coverage Foundations
The Rimmel London Lasting Finish 25HR Foundation Has SPF 20
The Rimmel London Lasting Finish 25HR Foundation is the latest full-coverage makeup product from the brand formulated with beneficial ingredients for consumers to appreciate. The foundation is... MORE
Fall-Themed Body Scrubs
Fall-Themed Body Scrubs
Tree Hut Shea Sugar Scrub Now Comes in Two Autumnal Scents
The Tree Hut Shea Sugar Scrub is being updated in two fall-themed scent options for consumers to incorporate into their self-care routines this autumn. The scrub now comes in the Pumpkin Spice... MORE
Beauty Shop Deliveries
Beauty Shop Deliveries
Uber and The Body Shop Expand Partnership to Include 75 New Storefronts
Uber Technologies has announced that it will be expanding its partnership with The Body Shop to offer beauty retailer’s products for delivery across nearly all of its United States-based... MORE
Charity-Supporting Makeup Kits
Charity-Supporting Makeup Kits
The Laura Geller Makeup Essentials Kit Has Fran Drescher's Faves
This Laura Geller makeup essentials kit has been launched as part of a continued partnership with actress Fran Drescher to offer consumers everything they need to create an everyday look. The kit... MORE
Updated Nourishing Moisturizers
Updated Nourishing Moisturizers
Province Apothecary Enhances One of Its Best-Selling Formulations
Beloved Canadian beauty brand Province Apothecary has updated the ingredient list of one of its best-selling nourishing moisturizers. The Nourishing + Revitalizing Moisturizer, which can be used in... MORE
Radiance-Boosting Anti-Aging Gels
Radiance-Boosting Anti-Aging Gels
FormRx's Peptide Gel with Vitamin C is Nourishing and Effective
The Peptide Gel with Vitamin C, offered by FormRx, claims to be gentle on the skin, improve texture, and promote a healthy glow. Branded as “an anti-aging gel,” the formulation is said... MORE
Vitamin B3-Infused Deodorants
Vitamin B3-Infused Deodorants
The Dove Even Tone Helps with Uneven Skin Tone
The Dove Beauty Even Tone Rejuvenating Blossom 48-Hour Antiperspirant & Deodorant Stick was designed to help with uneven skin tone. As its name suggests, the deodorant is infused with vitamin B3... MORE
Resurfacing Watermelon Skincare
Resurfacing Watermelon Skincare
The Watermelon Glow AHA Night Treatment Exfoliates & Hydrates
The Watermelon Glow AHA Night Treatment is the newest addition to Glow Recipe’s ever-expanding collection of watermelon-infused skincare and it takes the form of a powerful overnight... MORE
Protective Daily Moisturizers
Protective Daily Moisturizers
The Protect Your Light Daily Moisturizer with SPF 30 Hydrates
Alicia Keys’ Keys Soulcare brand recently introduced its first skincare product with broad-spectrum SPF protection, the Protect Your Light Daily Moisturizer, and it inspires inside-out care.... MORE
Multi-Purpose Liquid Glow Boosters
Multi-Purpose Liquid Glow Boosters
Elf Cosmetics Spotlights the New Halo Glow Liquid Filter
Liquid glow boosters are essential for individuals who want to improve their complexion and enhance their makeup look. Elf Cosmetics recently released a formula that promises to do just that. Dubbed... MORE