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Cosmetics Trends

Conceptions of beauty are constantly changing, resulting in a constant slew of new and innovative developments in the cosmetic industry. Offering the latest in cosmetic packaging, beauty campaigns and sustainable products, this category sheds light into all the emerging trends in the cosmetic world.
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Glowing Melanated Skin Products
Glowing Melanated Skin Products
Jergens Melanin Glow Moisturizing Glow Enhancer for Face is Bright
Jergens Melanin Glow Moisturizing Glow Enhancer for Face is the latest addition to the brand’s product range for consumers with melanated skin to help them elevate their look with a pop of... MORE
Top 100 Cosmetics Trends in February
Top 100 Cosmetics Trends in February
From Hand-Blown Skincare Vessels to Avocado Massage Oils
The February 2024 cosmetics spotlights some moisturizing essentials that promise to alleviate discomfort during the colder months, as well as some unique ingredient combinations that guarantee... MORE
Revolutionary Eyebrow Serums
Revolutionary Eyebrow Serums
The OLAPLEX BROWBOND™ Building Serum Leaves Brows Full and Soft
The BROWBOND™ Building Serum by OLAPLEX is a revolutionary eyebrow serum formulated with OLAPLEX Peptide Complex Technology™, Bond Building Technology™ and a blend oat extract, antioxidant-... MORE
Vegan Sugar Scrubs
Vegan Sugar Scrubs
Malkia Essentials Boasts the Playful Vegan Pink Lemonade Sugar Scrub
Malkia Essentials boasts a vegan sugar scrub that is bound to capture consumer attention on the shelf due to its packaging aesthetic and name. The Vegan Pink Lemonade Sugar Scrub is made with... MORE
Dark Skin-Centric Beauty Brands
Dark Skin-Centric Beauty Brands
NaChé Cosmetics Aims to Provide a Positive Beauty Experience
NaChé Cosmetics fills an underrepresented niche in the market—the brand places particular emphasis on inclusivity and representation for individuals with darker skin tones when it comes to lip... MORE
Regenerative Multifunctional Repair Sprays
Regenerative Multifunctional Repair Sprays
The Nano-Ojas Multifunctional Repair Spray is Versatile
The Nano-Ojas Multifunctional Repair Spray claims to be a powerful and versatile solution for various skin issues. The product is marketed regenerative plant-based nanoformula that can alleviate... MORE
Exclusive Drugstore Collaborations
Exclusive Drugstore Collaborations
about-face beauty Expands into Canada with Shoppers Drug Mart
about-face beauty, the makeup brand by Ashley Frangipane (also known as Halsey), is expanding into Canada with Shoppers Drug Mart stores nationwide starting February 26th, 2024. about-face beauty... MORE
Refreshing Biodegradable Body Mists
Refreshing Biodegradable Body Mists
The SAND Fragrance is Sustainable and Refreshing
The ‘SAND Fragrance Body Mist’ from ‘Ellis Brooklyn’ is a refreshing and hydrating spray that captures the essence of summer. It features a blend of sandalwood, bergamot,... MORE
Open-Air Medi-Spa Services
Open-Air Medi-Spa Services
The Scene Medical Beauty Bar Rides the Wave of the Beauty Market
The Canadian beauty and personal care market is experiencing substantial growth with a projected revenue of US$8.82 billion in 2024, predominantly driven by personal care products and the Scene... MORE
Biodegradable Dual-Fragrance Perfumes
Biodegradable Dual-Fragrance Perfumes
Maison 21G's Optional Scents are Over 90% Biodegradable
Maison 21G, a Singapore-based custom perfume house, debuted the ‘Dual Crayon Spray.’ This spray features two crayons, each containing 8ml of customized perfume, and a spray bottle that... MORE
Personalized Aromatherapy
Brands are launching custom home care scents for customer preferences
Trend - Brands are launching essential oil blends, candles, and pods with customizable scents tailored to customers' needs. These products reduce stresses and anxieties while boosting the mood of the customers by offering them their favorite scents and ingredients in pre-made products.

Insight - At-home self-care is an inherently personal experience. Long-time practicers of home care, as well as those who began during the pandemic-induced lockdowns, have preferences for certain products, such as diffusers or oils. These customers desire products that most accurately suit their individual preferences, as less-than-ideal scents can be harmful to the relaxation process. While some brands address this pressure by offering countless products in different scents, newer brands are launching all-in-one customizable products.
Workshop Question - How does your brand cater to different consumers' preferences with its products or services?
6.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Repairing Anti-Aging Balms
Repairing Anti-Aging Balms
The FILORGA GLOBAL-REPAIR Intensive Repairing Balm Boasts 5 Actives
The Laboratoires FILORGA GLOBAL-REPAIR Intensive Repairing Balm merges aesthetic medicine expertise with French skincare. This balm is an anti-aging solution that is formulated with precious oils to... MORE
Wrinkle-Fighting Peptide Skincare
Wrinkle-Fighting Peptide Skincare
The Peter Thomas Roth Peptide Skinjection™ Range Restores Skin
The Peter Thomas Roth Peptide Skinjection™ Moisture Infusion Cream is a nourishing moisturizer, formulated to restore aging skin’s plumpness while effectively improving the appearance of... MORE
All-Natural Plant-Based Perfumes
All-Natural Plant-Based Perfumes
Huna's New Pure Plant LEAF Perfume is Organic and Vegan
The Pure Plant Perfume Mist in LEAF is a 100% natural, 95% organic, vegan, and biodegradable fragrance that captures the essence of a fresh green forest. It is made with organic plant extracts,... MORE
Probiotic Body Sprays
Probiotic Body Sprays
La Maison's London Fog Spray is Fit for Room and Body Use
The Probiotic Room + Body Spray in its new ‘London Fog’ scent from La Maison is a natural and organic product that can be used to refresh consumers’ skin and environment. It... MORE
Brightening Cherry Face Masks
Brightening Cherry Face Masks
Fenty Skin's AHA Face Mask is Smoothing and Radiance-Boosting
Fenty Skin’s Cherry Dub Blah 2 Bright 5% AHA Face Mask is a multifunctional solution for plumper, smoother and brighter skin that takes the form of a brightly colored jelly face mask. The fast-... MORE
Lipstick Decorating Games
Lipstick Decorating Games
Redecor Players Can Now Use Revlon-Inspired Shades in Their Designs
Home design game Redecor partnered with beauty brand Revlon to give users the ability to design and decorate with the brand’s Super Lustrous lipstick shades. Revlon’s lipstick shades... MORE
Exfoliating Anti-Aging Serums
Exfoliating Anti-Aging Serums
SkinCeuticals' Cell Cycle Catalyst Boosts the Efficacy of Treatments
SkinCeuticals’ Cell Cycle Catalyst is an exfoliating anti-aging serum that helps to enhance the efficacy of at-home and in-office anti-aging treatments. The skin-renewing booster serum is... MORE
Probiotic Eucalyptus Deodorizers
Probiotic Eucalyptus Deodorizers
LAVANILA Offers a Eucalyptus Fragrance Deodorizer with Probiotics
The ‘Vanilla Eucalyptus’ probiotic deodorant from LAVANILA is a natural and vegan product that claims to provide long-lasting odor protection and skin nourishment. It contains a blend of... MORE
Broad-Spectrum Glow Oils
Broad-Spectrum Glow Oils
Undefined Beauty;s R&R Sun Elixir Features Reparative Tomato Seed
The R&R Sun Elixir Broad Spectrum SPF 30 Glow Oil by Undefined Beauty is richly reparative, protective and nourishing thanks to a multitude of ingredients for all skin types. The plant-powered... MORE
Multidimensional Press-On Nails
Multidimensional Press-On Nails
KISS colorFX by imPRESS Has an Eye-Catching, Chrome-Like Effect
The KISS colorFX by imPRESS Manicure press-on nails are a series of products crafted with convenience and an eye-catching finish in mind to help consumers elevate any look. The product range... MORE
Female Empowerment Beauty Bundles
Female Empowerment Beauty Bundles
Elate Beauty and Axiology’s Better Bundle is Sustainable
Elate Beauty and Axiology’s Better Bundle is a great choice for consumers looking to support ethical, women-owned beauty brands. This exclusive collaboration combines Elate’s refillable... MORE
play_circle_filled Diffused Skincare Lotions
Diffused Skincare Lotions
Curél's Veil Creator & Outfit-for-Skin Potion Address Severe Dryness
Kao’s Curél brand is preparing to launch two products that work in tandem to relieve severely dry skin. The first, Outfit-for-Skin Potion, is a lotion that is diffused onto the skin as a super-... MORE
Transformative Two-Step Cleansers
Transformative Two-Step Cleansers
The Daily Cleansing Protocol Delivers a Deep Double Cleanse
A proper cleansing ritual with gentle, hydrating products can significantly enhance overall skin health and fortify the moisture barrier, and Victoria Beckham Beauty recently dropped its first face... MORE
Gentle Graceful Aging Serums
Gentle Graceful Aging Serums
The Aeonia Gentle Age Defying Serum Uses Space Certified Technology
The Space Certified skincare line by Delavie Sciences has now expanded to include the Aeonia Gentle Age Defying Serum, a delicate version of the brand’s best-selling Age Defying Serum that&#... MORE
Functional Fragrance Collections
Functional Fragrance Collections
Pacifica's New Fragrance Collection is Backed by Neuroscience
Pacifica launched a functional fragrance collection with an assortment of scents, each of which serves a specific purpose. According to the brand, each neuroscience-backed scent has an “... MORE