Ideas
Explore the world's #1 largest database of ideas and innovations, with 418,984 inspiring examples.
Trend Reports
Discover why 1,110 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 301,818 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,110 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 301,818 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Dashboard
Join 289,498 Trend Hunters with special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
AI + Human Methodology
Learn how Trend Hunter harnesses the power of artificial intelligence.
Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
During COVID-19, learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 418,984 cutting edge ideas.

Eco Consumer Insights

Cultured Dairy
Cell-cultured dairy products are making the industry more sustainable
Trend - As lab-grown meats become more popular, emerging brands are also experimenting with cultured dairy products. Now, everything from infant formulas to yogurts are being produced sustainably in labs.

Insight - Sustainability has become a more important purchase motivator for consumers as the impact of climate change becomes more visible in their daily lives. This growing urgency, alongside institutional pressure and policies, has made more brands and emerging businesses think about sustainable production, messaging, and general environmental impact reduction.
Workshop Question - How could your brand more effectively prioritize and invest in sustainable innovations?
7.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Cleaning Refill
Home cleaning products and collections have refillable packaging systems
Trend - Home cleaning products and collections that include sanitizing sprays, laundry detergents and soaps are being offered in packaging that can be refilled--helping to cut down on environmental waste.

Insight - As climate change worsens, consumers are increasingly feeling anxiety related to the future of the environment. More are making small lifestyles changes in order to slow down their personal impact, and are turning to brands that help them live sustainably. Packaging is particularly important to consumers, with more people turning to refills, biodegradable, or reusable packaging options in order to reduce waste.
Workshop Question - How could your brand help its customers live more sustainably?
7.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Ocean Packaging
Recycled ocean plastic is being used to make sustainable packaging
Trend - There's no shortage of plastic waste in the world's ocean's, and brands in some industries are trying to cut down on this waste by using ocean plastic to create sustainable packaging solutions.

Insight - As climate change worsens, consumers are feeling anxiety over the future of the environment. More people are questioning their own environmental impact, and are choosing to make small lifestyle changes in order to help reduce it. These consumers turn to brands that prioritize authentic forms of sustainability.
Workshop Question - How could your brand help its customers be more sustainable?
7.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Tactile Brewing
Coffee brands are catering to artisanal tastes with new manual coffee makers
Trend - An increasing number of brands are offering cordless coffee making tools that require manual operation. This is most notably captured by the recent rise of lever espresso machines and hand-crank bean grinders, both of which promise to reward users' physical labor with barista-quality espresso.

Insight - Drip coffee pots and basic pod-based makers are continually being swapped for complex countertop machines, many of which feature built-in smart tech and corresponding mobile apps. While these machines appeal to tech-savvy java lovers, they have also ignited a desire in more artisanal-focused consumers for simpler alternatives. In particular, these consumers want tools that bring them closer to the bean and enliven their senses via tactile pumps, levers, and cranks.
Workshop Question - How could your brand better appeal to craft-conscious consumers?
8.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Hotel Textile
Sustainable hotel rooms feature eco-friendly textiles
Trend - Given the impact of the hospitality industry on the environment, hotel brands are aiming to be more sustainable. Some businesses in this space are incorporating eco-friendly bedding into their rooms in order to reduce their impact.

Insight - Sustainability is becoming an increasingly important purchase motivator for consumers as the impact of climate change becomes more apparent. Since completely overhauling one's life to be sustainable isn't accessible for the average consumer, most turn to small changes that don't inconvenience the lifestyles they're accustomed to.
Workshop Question - How could your brand prioritize more effective forms of sustainability?
8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Zero-Waste Delivery
Zero-waste delivery services help consumers reduce their personal impact
Trend - Most of consumers' purchase decisions affect the environment, especially when delivery is involved--with additional transportation and packaging raising the impact of these services. Now, zero-waste delivery services are helping customers reduce the impact of some of their purchases.

Insight - Living in a way that's actually sustainable can be difficult, since many modern conveniences that consumers are accustomed to have a negative impact on the environment. Some eco-conscious consumers are beginning to understand that in order to truly reduce their impact, they'll have to make some sacrifices when it comes to convenience. These consumers are turning to brands that prioritize effective forms of sustainability, even if it means a little more effort on their end.
Workshop Question - How could your brand more effectively tackle sustainability?
8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Recycled Hotels
Hotels incorporate recycled materials into their designs and operations
Trend - As sustainability becomes more important, hotel brands are aiming to reduce their impact with the use of recycled materials. Everything from food recycling programs to hangers made from recycled materials are helping to bring down the environmental impact of these large businesses.

Insight - Sustainability has become more important to consumers as the consequences of climate change become more visible in people's day-to-day lives. Some consumers are experiencing worsening anxiety related to the future of the environment, and more are now making sustainable choices in order to reduce their personal impact. These consumers turn to brands that are making it easier for them to make eco-friendly purchase decisions.
Workshop Question - How is your brand making sustainability an easier choice for customers?
8.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Sustainable Sports
Sports apparel is increasingly being made with sustainable materials
Trend - Sustainable materials in the making of sports apparel is on the rise, with both small and large brands using recycled, organic, and/or upcycled materials to create functional, eco-friendly collections.

Insight - Known for contributing to global waste and carbon emissions, the fashion industry has an enormous impact on the environment. Consumers are increasingly aware of the wasteful nature of the industry, as well as how their own purchase habits impact the environment. In order to mitigate their climate-related anxiety, more consumers are choosing to shop from brands that prioritize effective forms of sustainability.
Workshop Question - How could your brand be more sustainable?
7.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Sustainable Cheese
Cheese brands prioritize sustainability in the packaging of their products
Trend - As sustainability becomes crucial for businesses across industries, brands that specialize in cheese are ensuring that the packaging of their products is sustainable. Reduced and recyclable cheese packaging is now becoming more common as brands look to cut down on waste.

Insight - Sustainability is becoming more important for consumers as climate change worsens and climate anxiety among consumers worsens with it. Now, more people are likely to turn to sustainable alternatives in order to reduce their carbon footprint--especially in areas of their life that don't require complete overhauls in order to be more sustainable, like in food purchases.
Workshop Question - How could your brand make sustainable purchase decisions more accessible for customers?
6.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Sustainability Packaging
Fresh foods and produce are offered with sustainable packaging
Trend - Sustainable packaging solutions are becoming more popular, with grocery stores now offering fresh foods like bread, fruit and vegetables in packaging that's easily recyclable, or even compostable.

Insight - Sustainability is now a focus for most industries as the impact of climate change is felt in real-time. With growing climate anxiety among consumers and an increasingly growing need for businesses and institutions to take steps towards reducing waste and carbon output, some brands are making sustainability easier to achieve for customers.
Workshop Question - How could your brand helps its customers' make sustainable choices?
8
Score
Popularity
Activity
Freshness
Patterns
Megatrends