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VR teaches empathy to better the customer-provider relationship
Implications - Though VR has long been a platform used to enhance empathy for various human experiences, it is now able to transform that empathy beyond simply understanding others, and into informative tools. Used to improve everything from doctor-patient interactions to accessible design, this use of empathy-evoking VR takes the relatively shallow benefit of simply recognizing another's perspective, and turns it into a functional tool to enhance user experience – offering a new perspective on VR's potential in market research. [More]
SCORE 5.3
Popularity
Activity
Freshness
Megatrends
Patterns
43,651 Total Clicks
Jun 16 - Feb 18
This Month and Mild
TechSocial Good
Small businesses are being built on the premise of charity and purpose
Implications - Whereas big brands tend to be reactive in their charitable campaigns, an increasing number of small businesses are being built for the very purpose of raising awareness and contributing to various social, environmental and political causes. This shift has produced an unusual dichotomy, in which large companies are having to rectify the problems they are partially responsible for contributing to globally, while small brands are able to take the moral high ground while still preserving "charity" as a primary selling point. [More]
SCORE 6.3
Popularity
Activity
Freshness
Megatrends
Patterns
295,542 Total Clicks
Dec 15 - Jan 18
This Quarter and Mild
BusinessSocial Good
Tech offers short and long-term solutions for the homelessness epidemic
Implications - Brands, non profits and governments are employing the benefits of technology to help resolve the persistent issue of homelessness. Whether streamlining processes or looking for long-term data collection that will inform new solutions, the use of technology in this realm focuses on diverse information and positive impact, while enhancing the efficiency of consumer, brand, or government altruism. [More]
SCORE 6.3
Popularity
Activity
Freshness
Megatrends
Patterns
81,916 Total Clicks
May 17 - Dec 17
This Quarter and Average
TechArt & DesignSocial Good
Micro housing developments are being designed to combat homelessness
Implications - Cities are mulling over their options when it comes to housing their homeless communities, and some of the most viable proposals include the development of micro housing areas that offer affordable homing options. With a focus on aesthetic, functionality and creating a positive social impact, these communities could be effective solutions to the ever-increasing income inequality and population growth in urban centers. [More]
SCORE 7.9
Popularity
Activity
Freshness
Megatrends
Patterns
73,930 Total Clicks
May 17 - Dec 17
This Quarter and Hot
Art & DesignEcoSocial Good
The 6 Patterns of Opportunity & Top 18 Megatrends
Packaged foods integrate social good by way of ingredients, not marketing
Implications - Consumers in the modern age are acutely aware of their impact on the world. In their active search for better methods of consumption, most options highlight charitable branding as a brand effort of corporate social responsibility. A new movement can be seen with food and beverage brands whose products are inherently impactful, highlighting authenticity and enabling an experience that doesn't just feel good for consumers, but makes them feel good about themselves. [More]
SCORE 7.3
Popularity
Activity
Freshness
Megatrends
Patterns
86,385 Total Clicks
Mar 17 - Nov 17
This Year and Warm
LifestyleSocial Good
Charities streamline the donation process to enhance incentives to donate
Implications - Charitable donations are becoming increasingly efficient with brands and non-profits creating streamlined, contactless payment systems to simplify donating processes. This serves to give consumers more incentive to stop and learn about the charity in question, while also offering accessibility in terms of the physical process of donating. This shift caters to the convenience required for brands to remain relevant in consumers' fast-paced lifestyles, while giving consumers a more visceral understanding of where their charitable donations are going. [More]
SCORE 6.1
Popularity
Activity
Freshness
Megatrends
Patterns
76,245 Total Clicks
Jan 15 - Nov 17
This Year and Average
TechSocial Good
Clothing brands expand lines to accommodate people with disabilities
Implications - The fashion industry has slowly begun to accept the importance of creating clothing for people with body types outside traditional beauty norms, and the most proactive brands are taking that logic a step farther. Conscious fashion brands have begun designing clothing with disabled people as the target wearers, recognizing the specific needs of broader swaths of people. Brands that consider accessibility not only increase their base of consumers, but also demonstrate their thoughtfulness as a whole. [More]
SCORE 7.5
Popularity
Activity
Freshness
Megatrends
Patterns
52,504 Total Clicks
May 17 - Nov 17
This Year and Warm
FashionSocial Good
Trend Hunter Services
Innovations in tech help to better understand individuals with autism
Implications - Tech focused on accessibility for those with disabilities is now creating gadgets that either replicate how people with autism experience sensory stimulation, or that aid in their ability to speak to others. Both of these tools serve to enhance communication between people with autism, and those without it – either through increasing empathy, or through accelerating skills. This emerging shift contributes to a new system in which it is not simply those with autism having to adapt to a world that isn't built for them – since those without the developmental disorder are now able to better understand those who have it. [More]
SCORE 6.8
Popularity
Activity
Freshness
Megatrends
Patterns
40,296 Total Clicks
Jun 16 - Nov 17
This Year and Warm
TechLifestyleHealthSocial Good
Brands are creating more serene environments for people with autism
Implications - It is largely recognized that the man-made world is specifically designed for people without mental and physical disabilities, but some brands are beginning to change this fact. This can be observed in the fact that a select few companies are hiring, training or creating environments that cater to the needs of children and adults with autism. This shift comes as brands increasingly recognize the fact that consumers do not have one monolithic identity that can be catered to, but that they have diverse needs and preferences. [More]
SCORE 6.5
Popularity
Activity
Freshness
Megatrends
Patterns
27,356 Total Clicks
Apr 16 - Nov 17
This Year and Warm
BusinessLifestyleHealthSocial Good
Technology is being utilized to create spaces to accommodate all
Implications - In the past, improving accessibility in spaces for those with disabilities focused on small changes to individual locations. Technology is enabling a shift toward more wide-spanning accommodation within large spaces. Leveraging geo-location, touchless monitoring, and 3D printing for these purposes speaks to a new era of AI that is all-encompassing. [More]
SCORE 3.9
Popularity
Activity
Freshness
Megatrends
Patterns
45,371 Total Clicks
Aug 16 - Oct 17
This Year and Untested
TechLifestyleSocial Good