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Pets Trends

Whether it’s dogs, cats or any other furry animal, pets have become more of an extension of the family unit than mere animal acquaintance. Deep diving into how both consumer lifestyle and packaged goods are evolving as a result of pet fandom, Trend Hunter’s pet category tracks everything from DIY pet products to animal advertising and feline videos.
Ideas
Lists
Videos
Photos
Insights
Custom Dog Food Blends
Custom Dog Food Blends
'JustFoodForDogs' Creates Custom Pte Foods after a Consultation
‘JustFoodForDogs,’ an Irvine, California-based pet food manufacturer, offers a Custom Dog Food product that can be created and ordered tailor-made for your dog in just three steps. The... MORE
Automated Coop Doors
Automated Coop Doors
The Run-Chicken Model T50 Door Brings Convenience to Chicken Farming
The Run-Chicken Model T50 is one of the latest innovations in smart chicken farming technology from ‘Run-Chicken,’ an American subsidiary of the European company ‘Run-Tiger.’... MORE
35 Gifts for Cat Lovers
35 Gifts for Cat Lovers
From Purring Pet Care Devices to Modular Cat-Friendly Couches
For cat lovers, finding the perfect gift that appeals to both their feline friends and their own aesthetic can be a delightful challenge. Consider modular cat trees or premium cat tree systems for... MORE
Dog-Friendly Sodas
Dog-Friendly Sodas
Jones Craft Dog Soda Hydrates Dogs with All-Natural, Human-Grade Ingredients
The iconic soda brand Jones Soda Co. is now venturing into the pet category with the launch of Jones Craft Dog Soda. These dog-friendly sodas created with veterinarians and dog owners feature all-... MORE
Conjoined Holiday Sweaters
Conjoined Holiday Sweaters
The Suavitel Cuddle Crewneck Has Space for Pet Parents and Pets
Ugly holiday sweaters have become essential for every family member, including furry ones, and rather than creating individual matching sweaters, Suavitel created the limited-edition Cuddle Crewneck... MORE
AI-Powered Bark Collars
AI-Powered Bark Collars
The 'HushPuppy' Dog Bark Collar Trains Canines in a Humane Way
The ‘HushPuppy’ dog bark collar is an advanced accessory for owners to use on their furry friend as a way to train them not to bark in a simple, humane manner. The collar is compact and... MORE
play_circle_filled 70s-Style Cat Snack Ads
70s-Style Cat Snack Ads
Temptations' Creamy Purrrr-ée Treats Star in a Nostalgic Holiday Ad
Cat owners often want to involve their feline companions in the holiday season and enticing cats to participate is a challenge that Temptations is taking on with its Creamy Purrrr-ée treats. The... MORE
Conceptual Temperature-Control Dog Beds
Conceptual Temperature-Control Dog Beds
YU ID Presents the New Sleep.p Temperature-Regulating Bed
YU ID introduces the Sleep.p device, which is a conceptual solution that is made to make a pet’s sleeping experience much more seamless and healthy. It is a dog bed that helps regulate their... MORE
AI Pet
Brands are incorporating AI technology into pet products and services
Trend - Companies are adding artificial intelligence (AI)-powered features to pet products to improve safety and quality of life. These features include facial recognition, disease detection, weight tracking, and more, which help pet owners understand their animals' needs.

Insight - AI has increasingly played a role in tracking and maintaining human health, and the technology is now being used to automate other areas of our lives. Consumers often desire peace of mind when it comes to their pet's safety or boredom, especially when they are away from home. Busy consumers who want to maintain a high standard of pet care can rely on AI technology to maintain their animal's health without incurring a hefty veterinarian bill.
Workshop Question - How can your company's product be modified to benefit both people and animals?
7.2
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Popularity
Activity
Freshness
Patterns
Megatrends
Connected Coop Door Systems
Connected Coop Door Systems
'Chicken Guard' Offers a Connected Self-Calibrating Door System
‘Chicken Guard,’ a United Kingdom-based smart agricultural company, combines its smart chicken coop door products into what it calls the ‘Chicken Guard Pro Kit.’ The Pro Kit... MORE
Feature-Rich Chicken Coops
Feature-Rich Chicken Coops
The Smart Chicken Coop from Eggs-Iting has Nine Connected Features
Eggs-Iting created ‘The Smart Chicken Coop,’ not to be confused with ‘The Smart Coop,’ from the competing brand ‘Coop.’ The Smart Chicken Coop is a feature-rich,... MORE
Posh Parisian Pooch Accessories
Posh Parisian Pooch Accessories
The Latest CELINE Dog Accessories are High-Quality
The latest CELINE dog accessories have been debuted as part of a campaign featuring designer Hedi Slimane’s dog Elvis to show off a number of ways to make any pooch a little more posh. The... MORE
Custom Grain-Free Pet Foods
Custom Grain-Free Pet Foods
Pet's Barn Offers a User-Customizable 'Activa' Pet Food
Pet’s Barn released a service that enables customers to customize a pet food blend titled ‘Activa Custom’ prior to ordering. Whereas most brands that offer custom pet food blends... MORE
Custom Therapeutic Pet Diets
Custom Therapeutic Pet Diets
Paul's Custom Pet Food Offers Therapeutic Diets for Pets
Paul’s Custom Pet Food, a brand founded in 2014 to offer healthy, high-quality food for pets, offers a custom therapeutic pet diet for pets with specific dietary restrictions. The company... MORE
Boxer-Backed Canine Chews
Boxer-Backed Canine Chews
EverRoot and Laila Ali Team Up to Introduce Soft Chews for Dogs
EverRoot, in collaboration with athlete and wellness advocate Laila Ali, is introducing a new addition to its dog supplement line, the EverRoot Dog Supplements Soft Chews. These soft chews offer a... MORE
play_circle_filled Personalized Pet-Tracking Tags
Personalized Pet-Tracking Tags
The 'Airpaw' Custom Dog Tracker Works with Apple Find My
The Sleepets AirPaw is an ultimate solution to keep your furry friend safe and secure. This custom dog tag tracker, integrated with Apple Find My, ensures you never lose sight of your pet, without... MORE
Minimally Processed Meal Toppers
Minimally Processed Meal Toppers
Sprankles For Pets Makes Toppers from Raw, Single-Sourced Protein
Sprankles For Pets launched a line of freeze-dried toppers and treats made with raw, single-sourced protein, containing 96% meat, organs and bones. These products are packed with essential nutrients... MORE
Licorice Dog Gut Supplements
Licorice Dog Gut Supplements
Gut Guard Was Designed for Dogs with Irritated Guts
The Four Leaf Rover’s Gut Guard for Dogs with Irritated Guts, available exclusively in the USA and Canada, is a standout product for canine digestive health. This veterinary-formulated blend... MORE
Nutritional Pet Powders
Nutritional Pet Powders
NutriGest Powder is Intended to Promote Gastrointestinal Health in Pets
NutriGest Powder is a comprehensive nutritional supplement designed to support gastrointestinal health in pets. Enriched with essential nutrients and phytochemicals, this formulation focuses on... MORE
Alt Protein Dog Meals
Alt Protein Dog Meals
Planet A's High-Protein Food for Dogs Blends Plant & Insect Ingredients
Australian pet food company Planet A Pet Food makes high-protein food for dogs with a combination of nutritionally complete plant and insect ingredients. The brand sets itself apart by making its... MORE
Vet-Backed Dieting Treats
Vet-Backed Dieting Treats
Calibra™ Launches a New Line of Veterinary Diets Snacks for Dogs
Calibra™, a leader in pet nutrition, has introduced its latest offering, the Veterinary Diets Snacks line, designed to cater to the unique dietary needs of dogs on veterinary diets. This new... MORE
Functional Plant-Based Dog Foods
Functional Plant-Based Dog Foods
Herbie Wilde Unveils a Plant-Based Superfood for Dogs
Herbie Wilde is emerging as a new British brand dedicated to providing nutritionally complete plant-based superfoods for dogs. Herbie Wilde’s plant-based superfood for dogs is a hypoallergenic... MORE
Cultivated Pet Foods
Cultivated Pet Foods
Meatly is Introducing the UK to a Sustainable, Ethical Pet Food Solution
Meatly is among the first brands to sell cultivated pet food and it’s on a mission to make its name a household one that brings a more sustainable pet food product to pets and people alike.... MORE
90 Gift Ideas for Dog Lovers
90 Gift Ideas for Dog Lovers
From Crab-Based Dog Treats to Winterized Active Dog Jackets
From holistic superfood dog food to modular hybrid pet crates, this list of gift ideas is tailored towards those who hold a special place in their hearts for man’s best friend. For busy pet... MORE
Respiratory Pet Supplements
Respiratory Pet Supplements
Throat Gold is a Herbal Formula for Throat and Respiratory Health
Throat Gold, a newly formulated product from Pet Wellbeing, combines herbal ingredients to provide soothing relief and support healthy immunity in the throat and upper respiratory tract. The key... MORE