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Pets

- Whether it’s dogs, cats or any other furry animal, pets have become more of an extension of the family unit than mere animal acquaintance. Deep diving into how both consumer lifestyle and packaged goods are evolving as a result of pet fandom, Trend Hunter’s pet category tracks everything from DIY pet products to animal advertising and feline videos.

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Trend Hunter Top 20

Homestyle Dog Treats

Week Month 2 Mo.

Homestyle Dog Treats

Inspired by The Pioneer Woman’s simple, homestyle recipes, Purina collaborated with Ree Drummond—the creator of The Pioneer Woman website, cookbook author and Food Network star—on a series...

Elegant Enclosed Litter Boxes - The 'Makesure' Cat Litter Box Eliminates Unsightly Aesthetics

Elegant Enclosed Litter Boxes The 'Makesure' Cat Litter Box Eliminates Unsightly Aesthetics

The shrinking amount of space in urban consumer homes is pushing many inhabitants to seek out style-conscious versions of items that have been traditionally hidden away, which is what the ‘... [More]

Pet-Matching Pajamas - MeUndies Created Accessories for Matching Dog and Owner

Pet-Matching Pajamas MeUndies Created Accessories for Matching Dog and Owner

The BuddyBands collection offers an effortless way to create a style for a matching dog and owner. With its new collection of bandana neckties of pets, MeUndies now offers a fun way for pet owners... [More]

Top 100 Lifestyle Trends in April - From Food-Themed Astrology to Posture-Improving Undergarments

Top 100 Lifestyle Trends in April From Food-Themed Astrology to Posture-Improving Undergarments

The wide range of April 2019 lifestyle trends explores a variety of different ways that day-to-day products and services are taking a progressive route entering the Spring season. Food delivery... [More]

Canine Mobility Support Solutions - This Pet Wheelchair Supports Dogs as They Grow and Recover

Canine Mobility Support Solutions This Pet Wheelchair Supports Dogs as They Grow and Recover

This pet wheelchair has been designed by the hs2 studio and Kim Hyunsoec for Petdali as a solution for dog owners that will keep canines supported after an injury or in the case of a permanent... [More]

Smart App-Free Pet Toys - The Cheerble 'Wicked Ball' Keeps Cats and Dogs Busy for Extended Periods

Smart App-Free Pet Toys The Cheerble 'Wicked Ball' Keeps Cats and Dogs Busy for Extended Periods

Leaving a pet alone for an extended period is a requirement for many consumers who spend time out at work or running errands, so the Cheerble ‘Wicked Ball’ pet toy has been created to... [More]

AI-Powered Canine Trackers - The Mishiko Dog GPS Tracker Offers Real-Time Updates

AI-Powered Canine Trackers The Mishiko Dog GPS Tracker Offers Real-Time Updates

The Mishiko Dog GPS Tracker is an easy-to-use solution for pet owners that will help them to keep a closer eye on the location of their canine companion, while also allowing them to track health.... [More]

Crystal Litter Box Systems - PetSafe Created an Innovative Alternative to Regular Cat Litter Pans

Crystal Litter Box Systems PetSafe Created an Innovative Alternative to Regular Cat Litter Pans

As an alternative to regular cat litter pans, PetSafe created the Deluxe Crystal Litter Box System to work with its own Premium Crystal Litter. Since PetSafe’s 99% dust-free, non-tracking and... [More]

Luxury Dog Wear Lines - Very Important Puppies and GCDS Released a New Collection

Luxury Dog Wear Lines Very Important Puppies and GCDS Released a New Collection

Some pet owners want their dogs to elicit the same street style-ready aesthetic they aim to achieve, and a new collaboration between Very Important Puppies and GCDS is making this goal easily... [More]

Self-Contained Pet Grooming Appliances - The Conceptual 'Petstyler' Keeps Pets Looking Their Best

Self-Contained Pet Grooming Appliances The Conceptual 'Petstyler' Keeps Pets Looking Their Best

Grooming a pet is usually quite the process when using a bathtub or shower to get the job done, so the conceptual ‘Petstyler’ appliance has been designed as a dedicated solution to make... [More]

Top 100 Lifestyle Trends in March - From Vinyl Valentine's Day Cards to Strain-Healing Eye Masks

Top 100 Lifestyle Trends in March From Vinyl Valentine's Day Cards to Strain-Healing Eye Masks

The March 2019 lifestyle trends heighten experiences and products that come into play on a day-to-day routine. It features fun approaches through means such as fun event spaces, themed products and... [More]

Flipping Self-Cleaning Litter Boxes - The 'Fresh Flip' Litter Box Eliminates the Need for Scooping

Flipping Self-Cleaning Litter Boxes The 'Fresh Flip' Litter Box Eliminates the Need for Scooping

The ‘Fresh Flip’ litter box is a self-cleaning solution for cat owners that will transform the user experience by eliminating the need to manually scoop out waste for a faster, more... [More]

Pet-Friendly Modern Apartments - Sim-Plex Design Studio Boasts a Unique & Divided Shared Flat Design

Pet-Friendly Modern Apartments Sim-Plex Design Studio Boasts a Unique & Divided Shared Flat Design

Sim-Plex Design Studio arranges a chic pet-friendly modern apartment in Hong Kong for a young couple and an elderly parent. The design of the living abode is specifically created to accommodate a... [More]

Dog-Friendly Sensory Spaces - 'The Scent Den' in Toronto Provides an Enriching Experience for Dogs

Dog-Friendly Sensory Spaces 'The Scent Den' in Toronto Provides an Enriching Experience for Dogs

Different forms of enrichment, including sensory enrichment, are vital to the well-being of a dog and The Scent Den in Toronto makes it easy to stimulate a dog’s sense of sight, sound, smell,... [More]

Safety-Focused Dog Leads - The 'Amble' Retractable Dog Leash Uses Audible Feedback for Better Safety

Safety-Focused Dog Leads The 'Amble' Retractable Dog Leash Uses Audible Feedback for Better Safety

The ‘Amble’ retractable dog leash is a safety-focused accessory for canine owners that will enable them to pay more attention to their pet when walking them in public spaces. While... [More]

Pop-Up Puppy Bars - Devils Backbone Brewery's Hosted a 'Pup-Up Bar' on National Puppy Day

Pop-Up Puppy Bars Devils Backbone Brewery's Hosted a 'Pup-Up Bar' on National Puppy Day

In honor of National Puppy Day on March 23rd, Devils Backbone Brewery in DC hosted a cleverly named ‘pup-up bar.’ “Featuring actual pup-tenders, dog treat bar, dog... [More]

Minimal Ingredient Dog Meals - Wellness CORE SIX Grain-Free Dog Food Has Six Main Ingredient Sources

Minimal Ingredient Dog Meals Wellness CORE SIX Grain-Free Dog Food Has Six Main Ingredient Sources

The clean eating practices of pet owners are now being reflected in the types of free-from food products that they are purchasing for their pets, with many health-conscious pet owners opting for... [More]

Stylish Low-Cost Pet Products - The Aldi UK Pet Product Collection is Value-Focused

Stylish Low-Cost Pet Products The Aldi UK Pet Product Collection is Value-Focused

Pet ownership is often associated with quite a few expenses for owners to incorporate into their budget, so the Aldi UK pet product collection has been unveiled as a new range of cost-effective... [More]

Pampering Cat Subscriptions - Mollybox Shares Cat Litter, Food and a Monthly Surprise to Subscribers

Pampering Cat Subscriptions Mollybox Shares Cat Litter, Food and a Monthly Surprise to Subscribers

Mollybox is often referred to as “the Chinese equivalent of BarkBox,” as it provides cat owners with a convenient way to receive pet essentials like litter and food on a monthly basis as... [More]

Homestyle Dog Treats - Purina and The Pioneer Woman Created a Line of Simple Dog Treats

Homestyle Dog Treats Purina and The Pioneer Woman Created a Line of Simple Dog Treats

Inspired by The Pioneer Woman’s simple, homestyle recipes, Purina collaborated with Ree Drummond—the creator of The Pioneer Woman website, cookbook author and Food Network star—on a series... [More]

Cat Meme Kitty Litters - Scoop Away Partnered with Lil BUB on a Special Box of Cat Litter

Cat Meme Kitty Litters Scoop Away Partnered with Lil BUB on a Special Box of Cat Litter

Scoop Away teamed up with Internet sensation Lil BUB to create a special-edition box of cat litter that’s branded as “Lil BUB Approved.” Lil BUB, a cat born with osteopetrosis, is... [More]

Dog-Friendly Cafe Events - A Pom Cafe Will Be Opening in London to Promote the Secret Life of Pets 2

Dog-Friendly Cafe Events A Pom Cafe Will Be Opening in London to Promote the Secret Life of Pets 2

The Pom Cafe will be opening its doors in London, England, offering a unique experience to promote The Secret Life of Pets 2. The cafe, which is being opened by The Pug Cafe and Universal Pictures... [More]

Bone Broth-Coated Dog Foods - 'I and love and you' Debuted 'Baked & Saucy' Grain-Free Pet Food

Bone Broth-Coated Dog Foods 'I and love and you' Debuted 'Baked & Saucy' Grain-Free Pet Food

Many pet owners are turning to free-from meals for their furry friends, including grain-free pet food in particular, as some dogs are allergic to corn, wheat and other common grains. ‘I and... [More]

Customizable Pet Meals - Freshpet's Homestyle Creations Makes Balanced Meals with Protein & Veggies

Customizable Pet Meals Freshpet's Homestyle Creations Makes Balanced Meals with Protein & Veggies

When it comes to customizing pet meals, most dog or cat owners are limited by the off-the-shelf choices—but with Homestyle Creations, Freshpet is helping to gift consumers more freedom. The line... [More]

Single-Serve Cat Meals - The Wellness CORE Tiny Tasters Promote Freshness and Prevent Leftovers

Single-Serve Cat Meals The Wellness CORE Tiny Tasters Promote Freshness and Prevent Leftovers

Food waste is a top-of-mind issue for many consumers, resulting in many people opting to purchase fresh food in smaller quantities and enjoy smaller portions—and Wellness Natural Pet Food’s... [More]

Multi-Functional Pet

Pet products now benefit owners just as much as they do their pets

Implications - Pet brands are creating products that have multiple functions – both for owners and their pets – as a way to streamline efficiency in the home. These multi-benefit products are able to cater to homeowners concerned with convenience and saving time, while also better integrating the pet's role in the family.

Homework Question - How could your brand more seamlessly integrate its product/service into its customer's life? [More]

SCORE 7

Popularity

Activity

Freshness

Megatrends

Patterns

4 Featured, 35 Examples: 63,683 Total Clicks

Date Range: Nov 18 - Nov 18

Trending: This Year and Warm

Brush-Embedded Cat Doors

Pet-Friendly Water Dispensers

Canine-Friendly Doorbells

Feline Hiding Spot Tables

Consumer Insight Topics: Art & Design Lifestyle Pets