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Underwear

Examining a sub segment of the lingerie category, Trend Hunter’s underwear category offers a glimpse into the latest ideas and developments in lingerie campaigns, modern underwear and eclectic undergarment designs.
Ideas
Lists
Videos
Photos
Insights
Breast -Themed Apparel
Breast -Themed Apparel
PrettyLittleThing and CoppaFee!l Partner for Breast Cancer Awareness
PrettyLittleThing and CoppaFeel! collaborate for the second year in a row to launch a collection that promotes breast cancer awareness throughout its designated month of October. The retailer’... MORE
Beeswax-Filled Heat Packs
Beeswax-Filled Heat Packs
Undu's Reusable Heat Pack Slots Into 'The Keep it Brief' Underwear
The Keep It Brief by Undu Wearables has two pockets that can be used to hold a reusable heat pack in place to provide relief from menstrual pain. The Original Heat Pack is a soft, beeswax-filled... MORE
Tradition-Inspired Lingerie Prints
Tradition-Inspired Lingerie Prints
Kiko Mizuhara's New Lingerie Venture Produces Unique Pieces
The well-known American Japanese model, Kiko Mizuhara, has teamed up with the London-based lingerie brand Fruity Booty in a lingerie collaboration. Kiko Mizuhara always felt there lacks good... MORE
Inclusive Male-Focused Tights
Inclusive Male-Focused Tights
'Threads for Men' is a Revolutionary New Men's Tights Collection
Threads, an affordable hosiery brand, announced the launch of new a collection of tights specifically designed for men, dubbed ‘Threads for Men.’ The new series will redefine and push... MORE
Naturally-Made Sustainable Apparel
Naturally-Made Sustainable Apparel
Inner Mettle Makes Clothing Out of Milk and Castor Bean
Inner Mettle is an apparel company that focuses on transforming the dark history of the fashion industry into an eco-friendly future. Developed with purpose, the brand is a springboard for fashion... MORE
Pouchless Boxer Briefs
Pouchless Boxer Briefs
Boxerkilt Introduces a New Type of Underwear for Men
Boxerkilt is introducing a totally new kind of underwear for men and it’s designed to challenge popular styles—and it even has the potential to appeal to men who prefer to go underwear-free.... MORE
Shoe-Branded Loungewear Collaborations
Shoe-Branded Loungewear Collaborations
Telfar and Ugg Launched their Spring/Summer 2021 Capsule
This Spring/Summer 2021 capsule launch by Telfar and Ugg is the team’s first full drop together. Following a successful pre-sale of its Ugg boot-ified shopping bags last year, Telfar is... MORE
Celebrity-Backed Pride Lingerie Collections
Celebrity-Backed Pride Lingerie Collections
Gigi Goode Poses for Savage X Fenty's Pride Collection
Rihanna’s Savage X Fenty line launches its first-ever Pride lingerie collection to celebrate individuality and beauty within the LGBTQIA+ community. From RuPaul’s Drag Race, Gigi Goode... MORE
CBD Roll
CBD-based pre-rolled joints help people quit cigarettes
Trend - The cannabis industry is now helping people quit nicotine with low-dose, CBD-based joints that imitate the comforting, ritual-based aspect of smoking cigarettes--without the health consequences.
Workshop Question - How is your brand branching out to best support its customer base?
7.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Fully Biodegradable Underwear
Fully Biodegradable Underwear
Stripe & Stare's World-First Underwear is Completely Compostable
UK underwear and loungewear company Stripe & Stare launched a new collection of comfortable and fully biodegradable underwear. The company, created for women by women, worked with Austrian fibre... MORE
Unbreakable Chafe-Preventing Shorts
Unbreakable Chafe-Preventing Shorts
The New Sheertex Shorts Prevent Chafing in the Summer Heat
Summertime is sweet, but not when you’re sweaty and the No-Sweat Shortie was designed by Sheertex to solve all of summer’s fashion-related problems. The No-Sweat Shortie provides you... MORE
Top 100 Fashion Trends in May
Top 100 Fashion Trends in May
From Tactile Fall Abstract Fashion to Custom Artful Denim Capsules
The May 2021 fashion trends are full of progressive looks that reference many different influences. There are seasonal designs, functional designs, collaborative designs, and much more. One of the... MORE
Luxury Shapewear Collabs
Luxury Shapewear Collabs
SKIMS x Fendi Shares High-End Ready-to-Wear Garments
The co-branded SKIMS x Fendi collab fuses popular shapewear from Kim Kardashian’s brand with Fendi’s luxury styles. The capsule collection includes everything from tank dresses and knit... MORE
Top 100 Fashion Trends in June
Top 100 Fashion Trends in June
From Upcycled Dynamic Graphic Apparel to Sustainable Polo Services
The June 2021 fashion trends prepare for the rising temperature through bold statements and special looks. June is also Pride Month, so many brands are seen celebrating and empowering the inclusive... MORE
Feminine Hygiene Vending Machines
Feminine Hygiene Vending Machines
Carly Simenauer Has Launched Her Easy-to-Use Vending Machines
Entrepreneur and industrial designer Carly Simenauer recently launched a vending machine business for feminine hygiene products. Called Strapt Vending, the designer worked on the concept during her... MORE
Period-Friendly Labour Day Sales
Period-Friendly Labour Day Sales
Premium Underwear Brand Proof Debuts Labour Day Discounts
Proof is a premium underwear brand that offers “a line of really (really) leakproof period underwear” to empower women and alleviate any worry during ‘that time of the month.’... MORE
Comfortable Moisture-Wicking Bras
Comfortable Moisture-Wicking Bras
Proof Just Launched Its New Stay Dry Comfort Bra & It is Amazing
You might know Proof for its high-quality and comfortable leak-proof undies but the brand is now venturing into a new category with the release of a seamless moisture-wicking bra silhouette. The &#... MORE
Free Period Undies Giveaways
Free Period Undies Giveaways
Proof is Celebrating National Underwear Day with a Phenomenal Deal
Did anyone say free period undies? For this National Underway Day, beloved and comfort-focused leakproof brand Proof is going all out with a special giveaway. Starting Thursday, August 5th through... MORE
Cooling Cotton Underwear
Cooling Cotton Underwear
Buttercloth's Icy Cotton Underwear Provides Cooling and Comfort
Buttercloth, known for its Icy Cotton shirt collection, is expanding into the creation of cotton underwear that shares the same cooling and comfortable properties. The first collection of underwear... MORE
Comfortable Sweat-Wicking bras
Comfortable Sweat-Wicking bras
The Stay Dry Comfort Bra from Proof is a Summer Staple
Sweat in uncomfortable places is a universal experience during the summer, which is why the Stay Dry Comfort Bra from Proof is a summer staple for those seeking more practical undergarments. In... MORE
Non-Binary Period Underwear
Non-Binary Period Underwear
The Boxer by Pantys is Inclusive Underwear for All Who Menstruate
Pantys revealed the Boxer, inclusive period-proof underwear designed to affirm the transgender and non-binary communities in a small win for diversity. The new underwear opens up Pantys’... MORE
Highly Comfortable Leakproof Underwear
Highly Comfortable Leakproof Underwear
Proof® Boasts a Comprehensive & Comfy Line of Intimates
Leakproof underwear is becoming increasingly popular with Millennials and Gen Z demographics as individuals are looking to hit the mark on security, comfort, and sustainability. Proof® is an... MORE
Breathable Wire-Free Bras
Breathable Wire-Free Bras
The Wirefree WonderBra is Designed with Breathable, Lightweight Fabric
The Wirefree WonderBra is designed with breathable, lightweight fabric that is the perfect remedy to the summer heat. The bra is made with nylon and spandex, offering a delicate balance between... MORE
Affordable Period Underwear
Affordable Period Underwear
The Thinx for All Collection is Eco-Friendly, Accessible & Inclusive
Thinx’s offerings now include an expanded plus-size range from XS to 4X, thanks to the Thinx for All collection available at Target. The size-inclusive period underwear products are eco-... MORE
Size-Inclusive Intimate Collections
Size-Inclusive Intimate Collections
Brayola Launched its Size-Inclusive Nearly Nude Rib Collection
Brayola expanded its Nearly Nude intimate wear line to feature a new size-inclusive capsule dubbed the 2x2 Rib Collection. Founded in 2012 by Orit Hashay, the intimates marketplace believes in... MORE