Youth Trends

Understanding consumer segments can be a challenge, particularly when it comes to young and hard to please consumers. This category offers some insight into the matter, examining trends around millennials, children’s products, entertainment for kids and even teen and tween culture.

TOP 2 WEEKMONTH2 MONTHS

#1: Blocky Children's Museums

UNStudio Showcases Its Design for the Children's Museum of Qatar FULL ARTICLE

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Blocky Children's Museums

UNStudio Showcases Its Design for the Children's Museum of Qatar

The Dutch architecture office UNStudio recently debuted the visual renders of the Dadu, Children’s Museum of Qatar and the plan is playful and blocky. A series of blocky forms are arranged in... MORE

Playful Cookie-Coloring Kits

Corso's Kids Book Bundle is Educational and Entertaining

Corsco’s Kids Book Bundle is essentially an educational and entertaining cookie-coloring kit that promises to “bring families together to create magical memories that will last a lifetime.... MORE

90s-Inspired Tween Fashion

John Lewis' New Collection Will Outfit Gen Alpha

John Lewis is introducing a new children’s collection with more than 2,100 lines, including its first-ever own-label tween fashion collection aimed at kids between the ages of seven and 12.... MORE

Gen Z Mental Health Platforms

Batiste's Cause Marketing Platform Supports Gen Z Mental Health

Dry shampoo brand Batiste is launching a cause marketing platform to support the health and well-being of Gen Z. Ultimately, with this new platform, Batiste says it “will support Gen Z in... MORE

Magnetic Building Blocks

'The NIA' Launched 'Magnecraft' EVA Foam Magnetic Blocks on Kickstarter

‘The NIA’ is a Delaware-based startup that recently launched a crowdfunding campaign for its ‘Magnecraft’ building blocks. These are magnetic building blocks made out of... MORE

Adaptable Kid's Outerwear

Craghoppers Grow with You Collection is Functional and Cost-Effective

For Spring/Summer 2023, trusted outdoor brand Craghoppers launches the Grow with You Collection for kids. The garments are built to adapt as children hit and go through their growth spurts. Smart... MORE

Award-Winning Allergy Relief Tablets

Zyrtec® Allergy Chewables Cater Toward Children & Toddlers

Allergy relief tablets are an important sidekick for individuals who might experience discomfort in some environments. The ZYRTEC® Allergy Dye-Free Chewables is a great allergy relief companion for... MORE

Party-Ready Bubble Tea Kits

This Instant Marbling Boba Party Kit is for Hosting Boba Tea Parties

O’s Bubble Instant Marbling Boba Party Kit is for hosting a different kind of tea party, a boba tea party, and it serves up everything that’s needed for serving six people. The kit contains... MORE

Language Platform

Brands are using generative AI to launch language-teaching platforms

Trend - New startups are launching generative AI-powered platforms for language education. These platforms improve on previous language education services by delivering more advanced feedback, streamlined lessons, and reduced costs for consumers.

Workshop Question - How could your brand augment its services with generative AI to offer consumers more flexibility?

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