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Understanding consumer segments can be a challenge, particularly when it comes to young and hard to please consumers. This category offers some insight into the matter, examining trends around millennials, children’s products, entertainment for kids and even teen and tween culture.
Toddler Clothing Subscription Boxes
Toddler Clothing Subscription Boxes
Kidpik is Flexible Way to Get Personalized Clothing for Kids
Kidpik’s debut toddler clothing subscription boxes make it easy to receive a box every month, two months or three months that are filled with coordinated styles and accessories. Each box is... MORE
Visualized Healing Processes
Visualized Healing Processes
Ariadna Sala Nadal Has Developed a Series of Mental Health Tools
These colorful mental health tools were designed with a specific purpose in mind by Spanish design student Ariadna Sala Nadal. The modular objects are intended to assist in the healing process of... MORE
Virtual Toy Fairs
Virtual Toy Fairs
Funko is Hosting Its First-Ever Funko Fair to Share New Products with Fans
Funko is kicking off 2021 with an inaugural virtual toy fair that gives fans and partners a look into the newest products across brands like Vinyl, Soda, Paka Paka and Loungefly. The first-ever... MORE
Hidden Veggie Macaroni Meals
Hidden Veggie Macaroni Meals
Plant Camp Mac 'n' Cheese is Full of Vegetable Ingredients
Macaroni meals make some of the best comfort foods and Plant Camp is offering a better-for-you take on this all-ages favorite with a creamy macaroni and cheese product that’s full of vegetable... MORE
30 Gift Ideas for College Students
30 Gift Ideas for College Students
From At-Home Student Chair to Transforming Desktop Tablet Mount
This year, college students’ needs might be different than usual with remote learning favored by many and this list of gift ideas for college students will help those navigating holidays in... MORE
Limited-Edition Masked Dolls
Limited-Edition Masked Dolls
The L.O.L. Surprise! MGAE Cares Doll Supports Children's Hospitals
The L.O.L. Surprise! MGAE Cares Frontline Hero doll is a special edition creation that sports a white lab coat and a mask to help kids understand the current state of the world. The doll also comes... MORE
Durable Beginner Balance Bikes
Durable Beginner Balance Bikes
The Specialized Carbon Hotwalk is Made with High-Grade Materials
The Specialized Carbon Hotwalk is a beginner balance bike for children that will help them to get started with riding a bike in a way that encourages them to explore their own abilities at their own... MORE
3D-Printed Rover Toys
3D-Printed Rover Toys
The ExoMy for Kids is Modeled After the Rosalind Franklin ExoMars
There’s a smaller version of the Rosalind Franklin ExoMars rover that kids can 3D print, assemble and program thanks to the six-wheeled ExoMy rover designed by ESA’s Planetary Robotics... MORE
Skip-Generation Travel
Brands are compiling travel packages to suit grandparents and grandchildren
Trend - Companies are looking to customize the travel experience for consumers with various packages. In the family-friendly category, brands are recognizing skip-generation travel as being in-demand and as a result, many products and services are created to fill this space and appeal to grandparents and their grandchildren.
Workshop Question - How would your brand approach the dynamic of the skip-generation?
K-Pop Training Services
K-Pop Training Services
Counter Culture Company Takes Users Through Online K-Pop Star Training
K-pop bands like BTS and Blackpink have become global sensations and now, Counter Culture Company is helping aspiring K-pop stars get the guidance they need with its online, interactive training.... MORE
Curated Childcare Platforms
Curated Childcare Platforms
Caribu Helps Remote Babysitters Engage with Children
Caribu is a curated childcare platform that lets “virtual babysitters” interact with children from afar. The platform offers a range of activities that make video calls interactive,... MORE
Hosted Virtual Activity Sessions
Hosted Virtual Activity Sessions
HELM.Life Offers Virtual Childcare for Parents Working-From-Home, a platform powered by Datenight Babysitting, offers virtual babysitter sessions to support parents who are working-from-home and looking after kids simultaneously. The platform offers fun,... MORE
Volunteer Virtual Babysitting Partnerships
Volunteer Virtual Babysitting Partnerships
Sittercity & Chicago Responds Offers Free Virtual Care
In an effort to support first responders amid the COVID-19 pandemic, child care platform Sittercity partnered with the City of Chicago to launch Chicago Responds that connects first responders with... MORE
Virtual-Only Babysitting Platforms
Virtual-Only Babysitting Platforms Now Offers Virtual Child-Care Workers, on the most popular platforms for individuals to find child care, pet sitters, housekeepers, and senior care, recently had a surge in providers offering “virtual-only” care... MORE
play_circle_filled Virtual Child Care Services
Virtual Child Care Services
The Virtual Babysitters Club Supports Parents Amid Social Distancing
The Virtual Babysitters Club was founded in the midst of COVID-19, with many parents working from home while looking after their little ones. The brand offers inclusive virtual experiences hosted by... MORE
Crayon-Inspired Kids Cereals
Crayon-Inspired Kids Cereals
Kellogg’s and Crayola Have Teamed Up on a New Crayola Cereal
Kellogg’s and Crayola recently teamed up to create every kids’ dream breakfast: Crayola Cereal. With this new partnership, you get all the deliciousness of Kellogg’s classic... MORE
Dueling Palindrome Games
Dueling Palindrome Games
Tacocat Spelled Backwards is a Tabletop Card Game for Two
Tacocat Spelled Backwards is a brand-new card game for two that combines strategy and luck, and challenges players to get Tacocat closer to their side of the board. The new dueling card game comes... MORE
Youth-Led Holiday Sneaker Drives
Youth-Led Holiday Sneaker Drives
The Kickback Connect Accepts Sneakers and Books for Kids in Need
Ahead of the holidays, the youth-led non-profit, Kickback Connect, is supporting underserved communities with a book and sneaker drive. The group is collecting these materials Monday to Friday from... MORE
play_circle_filled Virtual Sidekick Smartwatches
Virtual Sidekick Smartwatches
The Neo Smartwatch Gives Kids Their Own Virtual Disney Comanion
Disney and Vodafone came together to create the Neo smartwatch for kids, which has characters that pop up throughout the day to offer entertainment and companionship. Featuring Vodafone’s... MORE
Bedtime Story Subscriptions
Bedtime Story Subscriptions
Story Tyke Sends Original Bedtime Stories Directly to Inboxes
Created with busy parents in mind, Story Tyke is a new bedtime story subscription that sends original stories to members’ inboxes in the evenings of school nights. The service was created to... MORE
Clean Kid-Friendly Drink Mixes
Clean Kid-Friendly Drink Mixes
True Lemon Kids Makes Low-Sugar, Stevia-Sweetened Drinks
True Citrus’ True Lemon Kids is a low-sugar, clean-label powdered drink mix that’s free from artificial sweeteners, flavors and preservatives, plus it’s packed with vitamins. The... MORE
Cartoon Cat Toy Collections
Cartoon Cat Toy Collections
The Mattel x Hello Kitty and Friends Line Shares Dolls & More
Sanrio and Mattel teamed up to create the Mattel x Hello Kitty and Friends line, a brand-new toy and accessory collection that shares styling dolls, stationery and more. True to its name, the... MORE
play_circle_filled Padded Indoor Playsets
Padded Indoor Playsets
Shenanigan Kids Makes Padded Playsets for Safe At-Home Play
The Figgy is the first product by Shenanigan Kids and it’s a padded indoor playset that was created to entertain kids during a period of increased time spent at home. Shenanigan Kids... MORE
50 Gift Ideas for Gen Z
50 Gift Ideas for Gen Z
From Feminine Fall-Inspired Apparel to D2C Fragrance Kits
From feminine fall-inspired apparel to D2C fragrance kits, this list of gift ideas for Gen Z consumers will inspire you to find the perfect gift for the next generation. Some standout fashion... MORE
Multifunctional Carrying Straps
Multifunctional Carrying Straps
The 'LifeHandle' Carry Anything Sling is Simple Yet Versatile
The ‘LifeHandle’ carry anything sling is a multifunctional accessory for parents, pet owners and the like who are looking for a way to easily maintain a grip on children, dogs and more... MORE