← Pop Culture

Celebs Trends

Whether it’s what red carpet outfit they wore or what viral video they just appeared in, celebrities are constantly appearing in both print and online media with buzz about their daily lives. From editorial features to pop culture merchandise and co-branding developments, Trend Hunter’s celeb category will help you stay on top of all the latest celebrity happenings.
TOP 11 WEEKMONTH2 MONTHS
#1: Bizarre Influencer-Supported Beer Campaigns
Miller Lite Debuts Miller Tea Time with Livvy Dunne FULL ARTICLE
Ideas
Lists
Videos
Photos
Insights
Slick Signature Guitar Designs
Slick Signature Guitar Designs
Gibson Debuts the Sadler Vaden SG Standard in Natural Burst
Gibson has unveiled the Sadler Vaden SG Standard in Natural Burst — the first-ever signature guitar for the guitarist, producer, and longtime member of Jason Isbell and the 400 Unit. The... MORE
Cannabis Seed Bank Collaborations
Cannabis Seed Bank Collaborations
Sensi Seeds Joined Forces with Death Row Records
Sensi Seeds — the world's oldest cannabis seed bank — has expanded its exclusive collaboration with Death Row Records to the United States. As part of this partnership, the two entities will... MORE
play_circle_filledNon-Alcoholic Beer Ambassadors
Non-Alcoholic Beer Ambassadors
Heineken Named Serena Williams Its Non-Alcoholic Beer Ambassador
Heineken 0.0 named Serena Williams its new non-alcoholic beer ambassador in a multi-year global deal. To launch the Heineken 0.0 Serena Williams partnership, Williams surprised unsuspecting padel... MORE
Luxury Ceramic Watch Campaigns
Luxury Ceramic Watch Campaigns
Chanel Taps Gisele Bündchen for the J12 Timepiece
Chanel has released a new campaign film for its J12 timepiece, a ceramic watch originally inspired by racing yachts and distinguished as the first luxury watch ever made entirely from ceramic. The... MORE
Empowering Celeb-Fronted Fragrance Campaigns
Empowering Celeb-Fronted Fragrance Campaigns
Armani Debuts Power of You with Kendall Jenner
Emporio Armani has launched a new fragrance called Power of You. Fronted in an ad campaign by Kendall Jenner, the new luxurious scent profile opens with maracuja passion fruit, which is then... MORE
Athlete-Backed Educational Food Programs
Athlete-Backed Educational Food Programs
Electrolux Group Tapped Brandon Miller for Food Heroes
Electrolux Group, through its Food Foundation, has launched an educational initiative called Food Heroes. For this venture, the company brought NBA player Brandon Miller into a kitchen setting with... MORE
Celeb-Backed Skincare Longevity-Focused Campaigns
Celeb-Backed Skincare Longevity-Focused Campaigns
Lancôme Taps Demi Moore as Its Global Ambassador
Lancôme has named Academy Award-nominated actress Demi Moore as its newest Global Ambassador. The celebrity joins the company's existing roster, which includes Zoe Saldaña, Julia Roberts, and... MORE
Soccer Legend-Approved Laundry Detergents
Soccer Legend-Approved Laundry Detergents
all® free clear Taps Alex Morgan to Promote Its Product
all® free clear — a detergent brand known for containing no dyes, perfumes or parabens — is an Official Laundry Partner of U.S. Soccer and has teamed up with soccer legend Alex Morgan to... MORE
Alluring Shimmer Body Oils
Alluring Shimmer Body Oils
NYX Professional Makeup Taps Megan Thee Stallion for New Campaign
NYX Professional Makeup has launched a new campaign with Grammy-winning artist Megan Thee Stallion to promote the Caramelt Mami Body Oil — a skincare-infused shimmer body oil that marks the... MORE
Actress-Supported Oral Health Campaigns
Actress-Supported Oral Health Campaigns
TheraBreath Taps Demi Lovato for Ready. Fresh. Go.
TheraBreath — a dentist-formulated oral care brand known for its alcohol-free rinses and toothpastes — has partnered with singer and actress Demi Lovato to launch a campaign called 'Ready.... MORE
Taste Pursuit
Travelers explore local food cultures to shape immersive travel experiences
Trend - Travel brands are building food-led journeys that submerge travelers in local culinary systems through market visits, farm expeditions, chef collaborations, and regional food trails—positioning cuisine as a central lens for discovering place and identity within travel.

Insight - In a world of increasingly standardized experiences, travelers are still seeking exploration—but with a growing desire for deeper cultural connection and meaning. Due to this, dining is no longer just about consumption, but about understanding the context, traditions, and stories behind what’s on the plate. This shift reflects a broader move away from surface-level excursions, ultimately reframing food as a gateway to more immersive and intentionally grounded travel.
Workshop Question - How might your brand transform everyday interactions into more meaningful, culturally rich opportunities?
6.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Local-Led Culinary Experiences
Local-Led Culinary Experiences
Intrepid Offers a Diverse Range of Food Tours for Curious Travelers
A diverse range of food tours offered by Intrepid Travel provides opportunities for meaningful cultural engagement through cuisine. Food plays a significant role in fostering human connection and... MORE
Ten-Day Culture Tours
Ten-Day Culture Tours
Trafalgar's Travel Guide Features Curated Music and Cuisine Destinations
The Tastes and Sounds of the South tour from Trafalgar is a ten day program that traces key cultural, musical, and culinary landmarks across Nashville, Memphis, Natchez, and New Orleans. The... MORE
European Food Tours
European Food Tours
Air Canada Offers Curated Food Tourism Packages and Guides
Air Canada Vacations highlights three European culinary tour packages that combine regional food traditions with guided cultural experiences. The Italy itinerary focuses on pasta making, wine... MORE
Culinary-Focused Travel Experiences
Culinary-Focused Travel Experiences
EF Go Ahead Tours Launches the Food Tours Collection
EF Go Ahead Tours has introduced an expanded portfolio of culinary journeys under the title 'Food Tours.' This culinary adventure-focused collection was developed in collaboration with America's... MORE
Food Advocacy-Focused Goodwill Ambassadors
Food Advocacy-Focused Goodwill Ambassadors
The United Nations World Food Programme Taps Lucy Hale
The United Nations World Food Programme has appointed actress and producer Lucy Hale as its newest global Goodwill Ambassador. In this role, the celebrity will advocate on behalf of more than... MORE
Bizarre Influencer-Supported Beer Campaigns
Bizarre Influencer-Supported Beer Campaigns
Miller Lite Debuts Miller Tea Time with Livvy Dunne
Miller Lite has introduced a novel product called the Miller Tea Time set. This capsule is part of the brand's Legendary Moments campaign and is presented in partnership with athlete and influencer... MORE
Actress-Approved Strength-Training Series
Actress-Approved Strength-Training Series
PVOLVE Debuts Jen's Express Series: Arms & Abs Workouts
VOLVE — a clinically backed workout method that combines strength, mobility, and stability training — has launched Jen's Express Series: Arms & Abs. This on-demand collection boasts six... MORE
Revamped Beverage Marketing Platforms
Revamped Beverage Marketing Platforms
Sprite Launches the It’s That Fresh Marketing Platform
Sprite — the lemon-lime soft drink brand owned by The Coca-Cola Company — has announced a new global marketing platform called ‘It’s That Fresh.' As part of this initiative, the brand is... MORE
Menopause-Focused Brand Ambassadors
Menopause-Focused Brand Ambassadors
Revive Collagen Taps Melanie Brown MBE as Ambassador
Revive Collagen has appointed Melanie Brown MBE — the world-renowned pop icon, television personality, and wellness advocate — as Global Brand Ambassador for its award-winning Menopause... MORE
Tour-Sponsoring Fragrance Brands
Tour-Sponsoring Fragrance Brands
Mugler Fragrances is Supporting Cardi B's Little Miss Drama Tour
Mugler Fragrances has become the official sponsor of Cardi B's Little Miss Drama Tour. This partnership will see the integration of the brand's Angel Nova scent directly into the live performance... MORE
Running-Focused Leadership Roles
Running-Focused Leadership Roles
Fleet Feet Appoints Jenny Simpson as Chief Running Officer
Fleet Feet — the largest franchisor of locally owned running specialty stores in the United States — has appointed three-time Olympian and Olympic bronze medalist Jenny Simpson as its inaugural... MORE
Emerging Race Driver Partnerships
Emerging Race Driver Partnerships
WHOOP is Partnering with Rising Race Drive Star Alba Larsen
WHOOP has entered into a multi-year partnership with 17-year-old Danish racing driver Alba Larsen — a rising star in the F1 Academy who competes for Scuderia Ferrari HP. This collaboration... MORE
Musician-Supported Beauty Campaigns
Musician-Supported Beauty Campaigns
The Revlon Be Unforgettable Campaign Enlists Megan Moroney
Revlon has launched a brand evolution campaign called Revlon Be Unforgettable, and recently, the brand tapped country music superstar Megan Moroney, who will appear in promotions for the... MORE
Athlete-Approved Sneaker Designs
Athlete-Approved Sneaker Designs
PUMA and Tyrese Haliburton Release the Hali 1 Halucinating
The sportswear brand PUMA Basketball has collaborated with athlete Tyrese Haliburton and designer Salehe Bembury to create a new sneaker called the Hali 1 Halucinating. This silhouette draws... MORE
Children-Friendly Screen-Free Audio Players
Children-Friendly Screen-Free Audio Players
Yoto Makes Olivia Dean's The Art of Loving Available
Yoto, the creator of screen-free audio players designed for children, has released Grammy and Brit Award winner Olivia Dean’s album The Art of Loving as a dedicated Yoto card. This move makes the... MORE
Nostalgic English Country Vignettes
Nostalgic English Country Vignettes
Church’s Taps Theo James for Second Footwear Instalment
Church’s — the British footwear brand with a heritage spanning over 150 years — has released the second installment of its Spring 2026 advertising campaign featuring ambassador Theo James.... MORE
Celeb-Fronted Multi-Channel Brand Campaigns
Celeb-Fronted Multi-Channel Brand Campaigns
Gong Cha Global Continues to Tap Felix from Stray Kids
Gong cha Global has introduced a new multi-channel brand campaign featuring its Global Brand Ambassador, Felix from Stray Kids. This venture comes as a strategic effort to deepen consumer... MORE
Tropical-Inspired Variety Packs
Tropical-Inspired Variety Packs
Smirnoff Ice Debuted the Smirnoff Ice Icy Island Variety Pack
Smirnoff Ice has introduced the Smirnoff Ice Icy Island Variety Pack, a new flavoured malt beverage lineup featuring four tropical-inspired flavours — Paradise Punch, Tropical Tiki, Strawberry... MORE
Limited-Time Themed Adult Meals
Limited-Time Themed Adult Meals
McDonald’s and Netflix Work on KPop Demon Hunters-Inspired Meals
McDonald’s has partnered with Netflix to introduce two limited-time adult meals inspired by the film KPop Demon Hunters. This venture offers customers the choice between the Saja Boys Breakfast... MORE