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Hip Fashion

Featuring influences from a wide array of cultural elements, Trend Hunter’s hip fashion category is here to showcase how modern, pop culture elements are constantly shaping how fashion and style is perceived. Highlighting overarching elements like millennial lifestyle, urban culture and even hipster apparel, this category of ideas will help to showcase what’s happening in the world of fashion and modern culture.
Empowering Luxury Jewelry Collections
Empowering Luxury Jewelry Collections
Akola is a Company That is Made for Women by Women
‘Made for women by women’ is held at the core of luxury jewelry brand Akola’s mission statement. The contemporary company recently launched a brand new collection of pieces that... MORE
Direct-to-Consumer Swiss-Made Watches
Direct-to-Consumer Swiss-Made Watches
The 5TH SWISS Boasts a Selection of Customizable Watches
The 5TH SWISS has launched a Kickstarter for a capsule of ultra-slick and sophisticated customizable watches that are “Swiss-designed, Swiss-engineered, and Swiss-made.” Embracing the... MORE
Charitable Jewelry Collections
Charitable Jewelry Collections
Kendra Scott Engages in a Breast Cancer Initiative for October
October is known as Breast Cancer Awareness Month and many brands are engaging in various breast cancer initiatives that contribute to research and treatment, as well as call attention to the health... MORE
Affordable Recycled Plastic Apparel
Affordable Recycled Plastic Apparel
Uniqlo Announced a New Collection Made From Plastic Bottles
With mounting concerns from the public surrounding climate change and pollution, many brands have created products that focus on sustainability and upcycling, including iconic fast-fashion brand... MORE
Hybrid Fanny Pack Purses
Hybrid Fanny Pack Purses
Guess Unveils the 'Aretha Mini Satchel' in Three Colorways
With fanny packs popping up everywhere in fashion for the past few seasons, Guess had created a hybrid fanny pack purse that’s the perfect hands-free accessory—the ‘Aretha Mini... MORE
Inaugural Footwear Collaborations
Inaugural Footwear Collaborations
adidas Realizes Three Styles with BED j.w. FORD's Design Ethos
A new footwear collaboration is on the horizon and the models present the merging of aesthetics between global sportswear label adidas and Japanese fashion brand BED j.w. FORD. This is the first... MORE
Ultra-High Tech Modern Socks
Ultra-High Tech Modern Socks
The Module Socks are Quite Versatile, Playful & Performance-Driven
These modern socks boast a total of 15 unique features, rendering them highly performance-driven and suitable for all occasions. With a classy and subtly playful aesthetic, the product is launched... MORE
Sheep-Inspired Wool Sneakers
Sheep-Inspired Wool Sneakers
Baabuk's New Blacknose Collection is Sustainable & Ethically Produced
Wool sneakers is not a new concept, however, Baabuk — a Swiss brand that has extensively worked with this style of footwear, pushes the boundaries of inspiration with ther Blacknose Collection.... MORE
Sporting Collab
NBA collaborations with lifestyle brands reflects the evolution of streetwear
Implications - As limited-edition streetwear collaborations have become more sought after by consumers, other brands, like the NBA, have tapped into these collaborations to create statement pieces. Such collaborations have transformed NBA-related apparel from fans supporting their team, to consumers wearing apparel that represents both their favorite team (or player), and their personal brand.
Workshop Question — What role can your brand play in supporting your consumer’s personal brand?
Sitcom-Themed Clothing Collections
Sitcom-Themed Clothing Collections
The Ralph Lauren x Friends Line Marks the Show's Anniversary
In honor of ‘Friends’ 25th anniversary, Ralph Lauren has launched what we’ve all been waiting for: the Ralph Lauren x Friends collection. As any ‘Friends’ superfan... MORE
Fully Sustainable Fall Collections
Fully Sustainable Fall Collections
Houdini Debuts Its Fall 2019 Collection That's 100% Sustainable
With autumn just around the corner, many brands have launched fall collections, but for consumers seeking to make sustainable fashion choices, Swedish brand Houdini sets itself apart as a leader in... MORE
Disruptive Printed Fashion
Disruptive Printed Fashion
Stratasys, threeASFOUR & Travis Fitch 3D-Printed Directly on Fabric
For New York Fashion Week, Stratasys teamed up with designers threeASFOUR and Travis Fitch to showcase the possibilities for 3D printing directly on clothing. The Chro-Morpho shown at threeASFOUR&#... MORE
Size-Inclusive Bra Lines
Size-Inclusive Bra Lines
The Gabi Fresh x Playful Playful Promises Collection Has Plus Sizing
More brands have finally begun creating size-inclusive apparel, but one new collection sets itself apart with the launch of the new the Gabi Fresh x Playful Promises lingerie collection. Gabi Gree,... MORE
Comfortably Versatile Travel Sneakers
Comfortably Versatile Travel Sneakers
Muroexe's Pathfinder is Lightweight, Durable & Minimalist
A good travel sneaker that is adaptable to the day of city dwellers is an important commodity. Madrid -based footwear manufacturers Muroexe seeks to satisfy this niche with the Pathfinder — a shoe... MORE
Stylishly Versatile Eco-Friendly Jeans
Stylishly Versatile Eco-Friendly Jeans
Each Pair of Paper&rock Boasts 10 Recycled Plastic Bottles
Paper&Rock launches a Kickstarter for its eco-friendly jeans — a product that fuses aesthetic appeal with a function-forward mentality. While the fact that each pair boasts a total of 10... MORE
play_circle_filled Creativity-Focused Watch Campaigns
Creativity-Focused Watch Campaigns
A New adidas Watch Collection Pays Homage to Creativity 247365
In launching the latest adidas watch collection, the brand puts particular emphasis on curating a campaign that wholeheartedly embraces the concept of undying creativity and highlights artists who... MORE
Recycled 90s-Inspired Jackets
Recycled 90s-Inspired Jackets
The North Face 1995 Denali Jacket is Back in 100% Recycled Fleece
The North Face 1995 Denali Jacket has been announced as the comeback for the iconic style that will offer wearers with a way to enjoy the benefits of the technical garment in a retro, recycled manner.... MORE
Stylish City Living Boots
Stylish City Living Boots
The New Blundstones Dress Boots are Made for Urban Wear
Blundstone is a brand known the world over for its rugged Chelsea Boots that are ready for the job site, but the new Blundstones dress boots aim to offer consumers an alternative that are designed... MORE
Graphic Famed Singer Apparel
Graphic Famed Singer Apparel
The 'Kurt Was Here' Clothing Line Features the Singer's Designs
Fans of the deceased singer, songwriter, and musician Kurt Cobain from Nirvana can now get their hands on some vintage-inspired apparel thanks to the new ‘Kurt Was Here’ clothing line.... MORE
Tech-Friendly Contemporary Jeans
Tech-Friendly Contemporary Jeans
3x1 & Joe Doucet Redesigned Jeans with an Updated Pocket System
3x1 collaborated with Joe Doucet to create contemporary jeans with an updated pocket system to better accomodate the technology people use today. As Doucet describes, “The classic five-pocket... MORE
Model-Endorsed Fall Collections
Model-Endorsed Fall Collections
Missguided Partnered with Model Sofia Richie on a New Collection
Famed American model Sophia Richie recently announced her newest collaboration with fashion brand Missguided. The new collection features an array of fashion-forward pieces that are perfectly... MORE
Boundary-Pushing Running Challenges
Boundary-Pushing Running Challenges
This Running Event Spotlights the ASICS GLIDERIDE Technology
To exhibit the performance, resilience and energy-saving benefits of the ASICS GLIDERIDE technology, the company launches a running challenge that strips the boundaries that hold athletes back.... MORE
Pizza Chain Streetwear
Pizza Chain Streetwear
Designer Liam Hodges & Domino's Created Limited-Edition Streetwear
Pizza restaurant chain Domino’s teamed up with designer Liam Hodges to release a limited-edition streetwear collection for London Fashion Week. Inspired by the popularity of duvet coats for... MORE
Charitable Fast Food Merchandise
Charitable Fast Food Merchandise
Mcdonald's and the Drake General Store Launched Branded Products
In celebration of the return of McDelivery Night In at Mcdonald’s Day on Thursday, September 19, McDonald’s has partnered with the Drake General Store to release charitable fast food... MORE
Top 100 Fashion Trends in September
Top 100 Fashion Trends in September
From Odorless Eco-Friendly Activewear to Retro Streetwear
The wide composition of September 2019 fashion trends highlight a strong sense of stylistic and functional elements as the seasons begin to change. Many brands are showcasing their products readily... MORE