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Social Business

As social initiatives expand, acts of social good are moving beyond mere side projects and growing into more prominent business ventures. Highlighting everything from sustainable retail to eco-friendly business ventures and social enterprises, this category is here to help keep a pulse on how businesses are adapting to be more socially responsible.
Custom Wildfire Jackets
Custom Wildfire Jackets
Taylor Stitch to Donate Profits from Three Piston Jacket to Aid Wildfires
Taylor Stitch is auctioning off the three custom Piston jackets to raise money for the effort to help provide relief to the Australian wildfires. The California-based company will donate 100 percent... MORE
Branded Climate Emergencies Funds
Branded Climate Emergencies Funds
L’Occitane's Restoration Fund Supports Climate Emergencies
In the wake of climate change, the French beauty brand L’Occitane launched a Restoration Fund to support various organizations at the forefront of responding to climate emergencies. The... MORE
Inclusive Junior Intimate Apparel
Inclusive Junior Intimate Apparel
BRABAR Educates Young Women on How to Find Well-Fitting Bras
BRABAR is a new inclusive junior intimate apparel brand that focuses on helping teenagers feel confident and comfortable in their skin. According to the brand’s website, “8 out of 10... MORE
Ethically-Made Leather Purses
Ethically-Made Leather Purses
Parker Clay Unveils the Everly Crossbody in Three Colorways
Parker Clay recently expanded its product line with the introduction of the Everly Crossbody in three colorways including Rust Brown, Bordeaux, and Black. This compact purse was born from a need to... MORE
Nourishing Plant-Based Masks
Nourishing Plant-Based Masks
Skin Care Brand NAYA Launched a New Overnight Hydration Mask
Plant-based skin care company NAYA recently expanded its product line with the introduction of the new Overnight Hydration Mask that quenches and smoothes your complexion. The NAYA Overnight... MORE
Water-Producing Rooftop Wells
Water-Producing Rooftop Wells
Zero Mass Water's New Source Rexi Hydrophanel Pulls Water Out of Air
Zero Mass Water, a technology company that uses a water-as-a-service business model, is famous for its Source Hydropanel—a device that is literally able to pull water out of thin air. The... MORE
Charitable Vodka Holiday Sweaters
Charitable Vodka Holiday Sweaters
Nütrl Vodka Launched a Line of Ugly Holiday Sweaters and More
This holiday season, Nütrl Vodka is giving back with its line of limited-edition ugly holiday sweaters, onesies, and mittens. All of the proceeds of these purchases will be donated to the Covenant... MORE
Ethical Canadian Child Apparel
Ethical Canadian Child Apparel
Little & Lively Boasts Ethically-Made Apparel for Children
This holiday season, you can give your nieces, nephews, or children ethically-made children’s clothing thanks to a new Canadian retailer—Little & Lively. Little & Lively offers a... MORE
Circular Seafood
Waste from the seafood industry is re-introduced into the consumption cycle
Implications - As much of the world looks to prioritize efforts towards living in a more sustainable way, organic waste from the fishing industry is being reused and recycled for consumption. From turning lobster shells into bioplastics to making chips out of discarded fish skins, these offering speak the the growing consumer expectation and appetite for sustainability in all facets of their lives.
Workshop Question - How have growing consumer expectations related to sustainability impacted your business?
Charitable Australian Bushfire Cosmetics
Charitable Australian Bushfire Cosmetics
Nomad Cosmetics' Debuted the 'Sydney Save & Give' Event
In the wake of the tragic bushfires in Australia, beauty brand Nomad Cosmetics launched the ‘Sydney Save & Give’ event to help the affected animals. Founders of Nomad Cosmetics,... MORE
Empowering Bucket-Style Bags
Empowering Bucket-Style Bags
Parket Clay Recently Launched the Emma Bucket Bag in Two Colorways
The Parker Clay Emma Bucket Bag was designed in collaboration with Whoopi Goldberg and is highly versatile for day or night use. The purse pays homage to Goldberg’s mother who was a nurse and... MORE
Charitable Jewelry Brand Merchandise
Charitable Jewelry Brand Merchandise
Mejuri Unveiled a Charitable Range of Chic Products
Cult fine jewelry brand, Mejuri, recently released a line of limited-edition merchandise including a t-shirt, pouch, and notebook. Adored with its signature slogan ‘You are Gold Baby. Solid... MORE
Charitable Puppy Pop-Ups
Charitable Puppy Pop-Ups
Cadillac Fairview Launched Pop-Up Dog Parks While Supporting CAMH
January 20th is known as ‘Blue Monday’ (aka the gloomiest day of the year) so to lift the mood of Toronto shoppers, Cadillac Fairview launched charitable puppy pop-ups across various CF... MORE
play_circle_filled Inspiring Inclusive Haircare Ads
Inspiring Inclusive Haircare Ads
Tigi Haircare Debuted the 'You Can Always Start Over' Campaign
The “gift” of starting over is highlighted in the luxury salon service brand Tigi Haircare’s new ‘You Can Always Start Over’ campaign. The campaign features a series of... MORE
play_circle_filled Anti-Impaired Driving Campaigns
Anti-Impaired Driving Campaigns
Diageo North America Launched the #JOINTHEPACT Social Campaign
Diageo North America launched a new social media campaign in order to curb instances of impaired driving during the holiday season. The campaign is titled #JOINTHEPACT and it is looking to collect a... MORE
Icy Driving Conditions Warnings
Icy Driving Conditions Warnings
Waze Maps Now Warns Drivers of Icy or Snowy Driving Conditions
In an effort to keep its users safer on the roads, the crowdsourced traffic navigation app, Waze Maps, debuted a new snow reporting feature for drivers in Canada and the United States. This real-... MORE
Inclusive Soccer Campaigns
Inclusive Soccer Campaigns
Nike Highlights the 93 Black Men Who Shaped English Football
Nike launched a full-scale advertising campaign in Wembley Stadium to celebrate the 93 black men who have shaped English football. The campaign is fittingly called ‘And All Who Follow.’... MORE
play_circle_filled Disaster Relief Blimps
Disaster Relief Blimps
The FirstNet One Blimp Can Provide Wireless Coverage to First Responders
FirstNet and AT&T built a large blimp to provide wireless network coverage to first responders during a disaster, the blimp is named the ‘FirstNet One.’ The FirstNet One blimp is 55-... MORE
IRL Charitable Social Pop-Ups
IRL Charitable Social Pop-Ups
Facebook Launched the 'More Together' To Help Fundraise IRL
Social media giant, Facebook, is getting into the holiday giving spirit with its new IRL holiday fundraiser pop-ups tied to its ‘More Together’ campaign. The brand has become a popular... MORE
Computer Vision Accessiblity Apps
Computer Vision Accessiblity Apps
Microsoft's Seeing AI App Now Has Support for Five New Languages
Microsoft updated its Seeing AI app to add five new languages to the platform. The Seeing AI app is able to help visually impaired individuals navigate their environment by describing the objects... MORE
Charitable Cosmetic Initiatives
Charitable Cosmetic Initiatives
Lush Cosmetics is Giving Back By Matching Charity Pot Purchases
December 2 has been coined ‘Giving Tuesday,’—a time where brands and charities seek to give back to communities and individuals in need, and as part of this philanthropic day, Lush... MORE
play_circle_filled Sensory-Friendly Grocery Shopping
Sensory-Friendly Grocery Shopping
Sobeys Grocery Chain Launched Sensory-Friendly Shopping Hours
What began as a small initiative from a class of grade three students in Cape Breton, Nova Scotia has since grown into a national project to ensure over 450 grocery stores across Canada include... MORE
Fur-Free Beauty Pledges
Fur-Free Beauty Pledges
Cult Beauty Recently Banned the Sale of Badger Hair on Its Site
Many brands are curating vegan-friendly cosmetics such as online retailer Cult Beauty who recently banned the sale of badger hair brushes on its site. The ban on badger hair make-up brushes comes in... MORE
Sitcom Actress Hair Products
Sitcom Actress Hair Products
Danielle Fishel Launched 'Be Free,' a Vegan Hair Products Line
Danielle Fishel, best known for her breakout role in ‘Boy Meets Girl’ playing Topango Lawrence, recently launched a vegan and cruelty-free hair product line called Be Free by Danielle... MORE
play_circle_filled Impactful Tree-Planting Organizations
Impactful Tree-Planting Organizations
Trees for the Future Teaches Sustainable Farming Techniques
Giving Tuesday is just around the corner and it would be worthwhile to donate strategically. With the impending consequences of climate change, investing in the planet and how we treat it is a... MORE