Ideas
Explore the world's #1 largest database of ideas and innovations, with 438,672 inspiring examples.
Trend Reports
Discover why 1,167 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 331,608 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,167 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 331,608 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,170 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
During COVID-19, learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 438,672 cutting edge ideas.

Billboards Trends

Seeking to maintain relevance, traditional marketing tools like billboards are turning to more abstract and engaging techniques for consumer allure. Incorporating installations, immersive visuals and live-action elements into their marketing techniques, billboards are going beyond traditional print strategies to reinvent how large-scale campaigns are perceived.
Ideas
Lists
Videos
Photos
Insights
Sun-Framing Billboards
Sun-Framing Billboards
Minute Maid's New Billboards Help Passersby Get a Daily Dose of Vitamin D
Minute Maid is committed to helping consumers get their daily dose of Vitamin D, so much so that it created a billboard that helps passersby bask in the sun. The Open Billboard has a large cutout... MORE
AI-Powered Billboard Campaigns
AI-Powered Billboard Campaigns
Revolve Showcases an AI-Generated Billboard Campaign and Collection
Revolve has unveiled an advanced AI-generated billboard campaign dubbed ‘Best Trip.’ Revolve celebrates its 20th anniversary through the campaign and uses the artwork to represent its... MORE
play_circle_filled Mixed-Reality Cola Billboards
Mixed-Reality Cola Billboards
This 3D Coca-Cola Billboard Dispenses Real, Cold Drinks
Over the years, there are countless Coca-Cola advertisements that have drawn consumers to find refreshment from the popular bubbly beverage but perhaps not as quickly and immediately as this 3D Coca-... MORE
Serotonin-Boosting Billboards
Serotonin-Boosting Billboards
Soglar's Billboard Uplifts on the Most Depressing Day of the Year
Blue Monday falls in January, a time post-holidays when people are at their loneliest, debt levels are at their highest and the weather is at its worst—and to combat the most depressing day of the... MORE
Viral IBS Billboards
Viral IBS Billboards
BelliWelli Debuted the Hot Girls Have IBS Campaign
BelliWelli, a wellness brand celebrated for its delicious taste and digestive health properties, recently launched the Hot Girls Have IBS campaign with a dynamic billboard. The phrase has become... MORE
Metaverse Advertising Services
Metaverse Advertising Services
'NFT Plazas' Announced a Billboard Advertising Platform
‘NFT Plazas,’ the online hub for NFT-related news and discussion, announced a new advertising platform for the metaverse. This advertising platform will mimic the real-life advertising... MORE
Beer-Cooling Billboards
Beer-Cooling Billboards
This Heineken Billboard Chills Beer with Solar Energy
In addition to attracting attention to its product, this Heineken billboard feeds into the Heineken Green Energy program and uses solar energy to cool beer. In preparation for a large music and... MORE
Smartphone Seating Campaigns
Smartphone Seating Campaigns
This Samsung Galaxy Z Flip 4 Promotion Takes Over Bus Shelters
The latest Samsung Galaxy Z Flip 4 promotion plays with the unique shape of the smartphone with a foldable phone and nostalgic qualities. The campaign takes over bus shelters in Belgium so that... MORE
Virtual Billboards
Brands are experimenting with 'virtual out-of-home' ads in the metaverse
Trend - As metaverse platforms gain popularity, various brands are integrating virtual out-of-home (VOOH) ads into their campaigns. Like traditional out-of-home advertising, VOOH formats consist of billboards and signage. However, with VOOH, these ads are on display in completely virtual worlds.
Workshop Question - How could your brand integrate a more passive advertising strategy?
8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Syringe-Based Billboards
Syringe-Based Billboards
Dove's Injectable Billboard Addresses Toxic Beauty Standards
Dove’s Injectable Billboard is made up of thousands of syringes and it makes a statement about the unhealthy beauty standards and pressure placed upon girls and young women. Specifically, this... MORE
play_circle_filled Food Truck Billboards
Food Truck Billboards
McDonald's Transformed Billboards into Digital Food Truck Displays
McDonald’s Sweden recently launched a new fried chicken burger inspired by street food culture. As part of the launch campaign, the fast-food giant transformed digital-out-of-home (DOOH)... MORE
Hand Sanitizing Stadium Campaigns
Hand Sanitizing Stadium Campaigns
Shimmy Launched an OOH Campaign at Gillette Stadium
Direct-to-consumer hand sanitizing brand Shimmy, known for its eco-friendly focus, has partnered with Gillette Stadium to reach business owners and potential customers. In the past, Shimmy’s... MORE
Fake Ketchup Campaigns
Fake Ketchup Campaigns
This Heinz Campaign Exposes "Ketchup Fraud"
Playing up the “It Has to Be Heinz” slogan and exposing “ketchup fraud” is the focus of the newest Heinz campaign. With a combination of social media content, print ads and... MORE
Flame-Grilled Billboards
Flame-Grilled Billboards
This Fiery Billboard Promotes the Flame Grilled Whopper-Flavored Doritos
Burger King is synonymous with flame grilling and to call attention to the new Flame Grilled Whopper-flavored Doritos, the flavored tortilla chip brand created an unmissable flame-grilled billboard.... MORE
Billboard Design Competitions
Billboard Design Competitions
Halo Burger is Hosting a Billboard Design Contest for a Scholarship
Halo Burger and Mott Community College are collaborating to offer students the chance to win a $1,000 scholarship by creating a new billboard design for Halo Burger’s longest-standing billboard.... MORE
play_circle_filled Spooky Street Ad Experiences
Spooky Street Ad Experiences
These Fanta Halloween Projections Took Over a Busy Stockholm Street
For the third year in a row, the awarded production company Filmic Art produced Fanta’s Halloween campaign together with Clear Channel. The idea started with combining a digital screen with... MORE
Time Travel Fast Food Ads
Time Travel Fast Food Ads
These McDonald's Ads Take People Back in Time to Escape Inflation
With people feeling the pressure of inflation and the rising global cost of living, agency NORD DDB created the Deals Stuck in Time campaign to transport people back in time to save money with old... MORE
YouTube Video Editing Services
YouTube Video Editing Services
MAPSystems is a Leading Service Provider for YouTube Video Editing
MAPSystems is a professional YouTube video editing service provider with immense expertise in making YouTube videos stand out. Whether it is corporate, educational, training or entertainment video... MORE
100-Yard 3D Screen Ads
100-Yard 3D Screen Ads
URW Partners with SKKN BY KIM to Launch Massive Digital Activation
Unibail-Rodamco-Westfield (URW), the global developer and operator of Westfield shopping malls in the United States, has entered a new partnership with Kim Kardashian’s skincare line SKKN BY... MORE
Plant-Based Billboard Takeovers
Plant-Based Billboard Takeovers
Birds Eye Promoted a Plant-Based Range & Challenged Competitors
A series of plant-based billboards can be spotted in the UK from frozen food brand Birds Eye and they promote the Green Cuisine range by “hijacking” billboards from competing brands that... MORE
play_circle_filled Cheesestring Trading Ads
Cheesestring Trading Ads
A Billboard Selling a Single Cheestring Went Up at Yonge-Dundas Square
Black Diamon recently enlisted the Borken Heart Love Affair, a Toronto-based agency, to launch a unique—and superfluous —marketing stunt. The brand launched a giant billboard selling a... MORE
In-Game Advertising Platforms
In-Game Advertising Platforms
Anzu Partners Integral Ad Science to Legitimize Gaming Ads
Anzu, a leading in-game advertising platform, has teamed up with verification standard company Integral Ad Science to legitimize gaming ads by standardizing measurement tools, further establishing... MORE
Branded Cooling Murals
Branded Cooling Murals
White Claw UK Created Functional Art to Help Beat the Heat
For the first time on record, temperatures in the UK have exceeded 40°C and to help people cope during the heatwave, White Claw UK set up “the coolest wall in East London.” The cooling... MORE
Expressive Gaming Campaigns
Expressive Gaming Campaigns
This Monopoly Campaign Shows How Playing Teaches Emotional Skills
Dealing with setbacks and not being a winner are vital for getting through life at any age and this Monopoly campaign emphasizes the lifelong emotional skills that kids will pick up as a result of... MORE
Interactive E-Waste Billboards
Interactive E-Waste Billboards
Currys' Cash for Trash Billboards Tackle E-Waste
UK tech retailer Currys created an attention-grabbing outdoor Cash for Trash campaign to tackle the issue of tech waste. These interactive billboards are popping up in London, Leeds and Manchester... MORE