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Seniors

While people are often weary of reaching old age, retirement doesn’t necessarily mean the end of the road, and Trend Hunter’s seniors category is here to offer some insight into how this aging generation is making the most out of life. From unexpected senior activities to developments in active lifestyles and retiree entertainment, these trends are offering a glimpse into what life is like for aging consumers.
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Top 35 Seniors Trends in 2021
Top 35 Seniors Trends in 2021
From Elderly Gaming Subscriptions to AI-Powered Hearing Aids
Connectivity, engagement and community are some of the major themes that can be found in the top 2021 seniors trends.  As brands aim to create bonds that create lifelong consumers, many are... MORE
Portable Ice-Breaker Games
Portable Ice-Breaker Games
Storyology is a Social Ice-Breaker Game That is Perfect for Parties
‘Storyology’ makes starting conversations easy with its simple and portable design. The wooden spin board design contains twelve topics to land on, encouraging players to share stories... MORE
Remote Elderly Care Apps
Remote Elderly Care Apps
Amazon Launches Elder Care Subscription Service, Alexa Together
Amazon has announced the launch of Alexa Together, a subscription-based service designed to help caregivers provide remote support for the elderly people in their lives. The service will utilize... MORE
Autonomous Seniors Deliveries
Autonomous Seniors Deliveries
Ford's Low-Speed Self-Driving Shuttles Make Deliveries to Seniors
Earlier this year, a complimentary food delivery program for residents of Rio Vista was launched by the Ford Fund and Detroit-based Gleaners Community Food Bank, and now the automaker is introducing... MORE
Brain Training Headsets
Brain Training Headsets
'Sens.ai' is a Multipurpose Wearable That Enhances Mental Functions
‘Sens.ai’ is a scientifically-backed brain training solution that consumers wear on their heads. Over the course of its crowdfunding campaign that ends on December 30th, 2021, Sens.ai... MORE
Dysphagia-Friendly Baking Mixes
Dysphagia-Friendly Baking Mixes
The Texture Modified Bread and Dessert Mix is Easy to Swallow
Hormel Health Labs’ Thick & Easy Texture Modified Bread and Dessert Mix was designed to make the consumption of bread products easier for those who have trouble swallowing. Those who... MORE
Commemorative Clothing Capsules
Commemorative Clothing Capsules
Rowing Blazers Celebrates Barbar the Elephant's 90th Anniversary
Rowing Blazers, FILA, and Nelvana have come together and designed a tennis-inspired capsule collection that celebrates the well-loved children’s literacy character Barbar the Elephant. The... MORE
Wireless Digital Stethoscopes
Wireless Digital Stethoscopes
Eko Releases the 'Eko DUO' For Personalized Cardiac Assessment
Eko, a cardiopulmonary digital health company, has released the ‘Eko DUO,’ a cardiac assessment device that works as both a digital stethoscope and an electrocardiogram (ECG). The FDA-... MORE
Keto Pizzas
Pizza brands and related products are prioritizing keto ingredients
Trend - Pizza brands are now prioritizing certain dietary restrictions, with brands in this space offering healthier, low-carb pizzas that align with the eating habits of people who follow ketogenic diets.
Workshop Question - How could your brand better balance health with indulgence?
6.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Inclusive Shoe Designs
Inclusive Shoe Designs
The Prima Shoe Combines a Shoehorn with a Swivel Mechanism For Accesibility
The Prima is a shoe designed for inclusivity and accessibility. The inclusive shoe design combines the function of a shoehorn with a swivel mechanism to accommodate folks with various cognitive and... MORE
AI Diaper Care Solutions
AI Diaper Care Solutions
MECS is an Artificial Intelligence Care Solution for the Elderly
The MECS AI diaper care solution was created to prevent elderly people from experiencing UTI, IAD and pressure ulcers with complex sensors and pattern learning algorithms. The system includes a... MORE
Family-Friendly Matching Games
Family-Friendly Matching Games
pikkii.'s ‘RECOLLECT’ is a Challenging Timed Memory Game
For those looking for a fast-paced family-friendly game that everyone will enjoy, pikkii. has released ‘RECOLLECT THE MEMORY CHALLENGE GAME.’ The rules are simple: whoever collects the matches... MORE
Seasonal Senior Subscription Boxes
Seasonal Senior Subscription Boxes
MySenior Subscription Box Has Practical Gifts and Necessities
The ‘MySenior Subscription Box’ is an excellent way to let our loved ones know we are thinking about them. The seasonal subscription box has many helpful, practical, and local items... MORE
Generational Trivia Games
Generational Trivia Games
Age Gap is a Trivia Game That Challenges Kids and Adults Knowledge
Finding a game that everyone will enjoy for a family game night can be difficult, but ‘Age Gap’ is a game everyone can settle with. The game’s description says it was “designed to help big... MORE
Senior-Focused Health Applications
Senior-Focused Health Applications
LG and Independa Have Brought Wellness Features to LG Smart TVs
LG has announced a new collaboration with Independa to bring a variety of wellness-focused features to LG smart TVs. The ‘Independa Health Hub’ is a senior-focused application that... MORE
Vison-Enhancing Eye Drops
Vison-Enhancing Eye Drops
'Vuity' Eye Drops Improve Eye Focus for Individuals with Blurred Vision
‘Vuity Eye Drops’ have recently received FDA approval for adults with presbyopia. These eye drops manipulate the pupil of the eye to increase the eye’s ability to focus when in... MORE
Accessible E-Scooter Services
Accessible E-Scooter Services
'Bird' and 'Scootaround' are Making E-Scooters Disability-Friendly
‘Bird,’ the micromobility rental service corporation, has partnered with ‘Scootaround’ to develop an accessible e-scooter service for individuals with disabilities. Beginning... MORE
Elderly-Friendly Gaming Subscriptions
Elderly-Friendly Gaming Subscriptions
'Arkadium Advantage' Makes Gaming Accessible to the Elderly
‘Arkadium’ has launched a new elderly-friendly gaming subscription service that provides easy opportunities for elders to enjoy casual gaming. ‘Arkadium Advantage’ is a... MORE
Senior-Focused Wearable Health Devices
Senior-Focused Wearable Health Devices
CarePredict Helps You Take Better Care of Older Parents
CarePredict is a new AI-powered wearable technology aimed at seniors. Available in Canada, the device aims to help children and grandchildren take better care of their parents and grandparents. The... MORE
Senior-Targeted Smart Displays
Senior-Targeted Smart Displays
Alexa Smart Properties Supports Senior Living & Health Providers
Alexa Smart Properties was created to support senior living and healthcare providers so that voice-controlled experiences can be created to keep patients connected, informed and entertained. The... MORE
play_circle_filled Essential Oil Inhalers
Essential Oil Inhalers
Kiff Offers the Benefits of Essential Oils to Help Quit Smoking Naturally
Kiff is a wooden essential oil inhaler created by Slovenia partners Matej and Žan. The pair worked to create a healthier alternative to many of the current systems on the market that overly relies... MORE
The Post-Pandemic Future of Microgenerations
The Post-Pandemic Future of Microgenerations
Microgenerations and Consumer Behavior Post-Covid
At its core, generational segmentation is about understanding a group’s shared experiences and how they impact their current stage of life; consumer behavior post-covid is more complex. For... MORE
play_circle_filled AI-Powered Companion Dolls
AI-Powered Companion Dolls
Takara Tomy's Ami-chan is a Robotic Granddaughter for Older Adults
Ami-chan is an artificial intelligence doll from Takara Tomy that was created to be like a robotic granddaughter for older adults, helping to reduce feelings of isolation and loneliness. The doll... MORE
Senior-Focused Hydration Bands
Senior-Focused Hydration Bands
MyElixa Turns Any Glass or Bottle into a Smart Hydration Solution
The MyElixa Hydration Band is coming to CES 2022 and it shares a healthy aging solution for seniors. This flexible device is designed to measure water intake and help users meet their daily... MORE
60 Gift Ideas for Dads
60 Gift Ideas for Dads
From Two-Headed Screwdrivers to Baby Boomer-Targeted CBD Prerolls
From boomer-inspired board games and countertop beer taps to high-end whiskeys and luxury watches, this list of gift ideas for dads has got you covered, no matter your old man’s tastes. If... MORE