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Seniors Trends

While people are often weary of reaching old age, retirement doesn’t necessarily mean the end of the road, and Trend Hunter’s seniors category is here to offer some insight into how this aging generation is making the most out of life. From unexpected senior activities to developments in active lifestyles and retiree entertainment, these trends are offering a glimpse into what life is like for aging consumers.
TOP 6 WEEKMONTH2 MONTHS
#1: Senior-Focused Defense Classes
Bemidji Senior Center Will Host a Senior Self-Defense Class FULL ARTICLE
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Senior-Friendly Shopping Days
Senior-Friendly Shopping Days
Walgreens Seniors Day Supports Safe & Supportive Shopping
Since the pandemic, Walgreens has found that seniors are less socially active and still concerned about getting sick, so Walgreens Seniors Day were created. This new initiative was born out of... MORE
Pet-Carrying Walking Aids
Pet-Carrying Walking Aids
Feng Chang's Walking Aid Innovation Embraces Companionship
A new and slick walking aid innovation comes from designer Feng Chang who prioritized the human need for companionship and the importance of emotional care. The walker is equipped with a number of... MORE
Accessible Airport Aids
Accessible Airport Aids
PriestmanGoode Boasts a "One-Person Autonomous Airport Vehicle"
In another project that seeks to make transportation more accessible for those with mobility challenges, UK studio PriestmanGoode worked on an autonomous airport vehicle that can accommodate one... MORE
Nostalgic Muscle Cars
Nostalgic Muscle Cars
AC Cars will Debut a Shelby Roadster-Inspired, 654-HP 'AC Cobra'
The AC Cobra GT Roadster is an upcoming sports car that revives one of the most iconic names in motoring history. It is a modern reinterpretation of the classic ‘AC Shelby Cobra’ from... MORE
Slow Checkout Lanes
Slow Checkout Lanes
Jumbo's Kletskassa is for Chatting with the Cashier
Netherlands-based supermarket chain Jumbo created a special checkout lane called Kletskassa, which translates to “chat checkout,” so that people can actually enjoy talking to the cashier... MORE
Perimenopause-Focused Health Apps
Perimenopause-Focused Health Apps
The 'perry' Mobile App Offers Support for Perimenopause Symptoms
perry: Perimenopause Community is a comprehensive mobile app designed to provide support and resources to women experiencing perimenopause. This time in a woman’s life, which typically occurs... MORE
Action-Oriented Menopause Apps
Action-Oriented Menopause Apps
'Caria' is an App that Offers Actionable Resources for Women
The Caria app is engineered to provide women with support solutions and resources for managing symptoms of perimenopause and menopause itself. The main benefits of Caria are that it combines a... MORE
Multi-Generational Vacation Packages
Multi-Generational Vacation Packages
Multigenerational Vacations Connect Seniors with Grandkids
Multigenerational Vacations is a travel and experience company founded to offer multigenerational families complete getaways focused on bonding and fostering deeper connections. Multigenerational... MORE
Senior Metaverse
Companies are leveraging virtual reality to enhance elderly peoples' daily lives
Trend - Due to mobility issues and/or other age-related disabilities, senior citizens find it more difficult to connect, travel, exercise, and enjoy outdoor activities. Brands are leveraging the accessibility of the metaverse to create tailored experiences that address these problem areas. Services emphasize social interaction and immersion in the metaverse.
Workshop Question - How could your brand take advantage of the metaverse to improve accessibility services for customers?
7.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Metaverse Stimulation Experiences
Metaverse Stimulation Experiences
GMetriXR is an All-in-One Metaverse Platform for Elderly People
GMetri created a metaverse platform titled ‘GMetriXR.’ This is an extended reality (XR) platform, meaning it blends virtual reality (VR), augmented reality (AR), and mixed reality (MR),... MORE
Senior-Targeted Metaverse Services
Senior-Targeted Metaverse Services
MyndVR Partnered with Oroi to Create Tailored VR Experiences
‘MyndVR’ is a digital therapeutics company that primarily works with virtual reality (VR) technologies. It recently announced a partnership with ‘Oroi,’ a VR content platform,... MORE
Metaverse Treatment Centers
Metaverse Treatment Centers
XRHealth Partnered with HTC for Virtual Healthcare Offices
‘XRHealth’ is a leader in extended reality healthcare and therapeutic applications. The company recently partnered with HTC in order to bring its suite of healthcare options to the HTC... MORE
Inclusive Social VR Programs
Inclusive Social VR Programs
Meta Invested in a Social VR Research Team Alongside Universities
Meta, alongside Cambridge University, invested in a social VR (SVR) framework development team. The team aims to create guidelines and resources that make VR more inclusive, specifically for... MORE
Innovate
Through Chaos
#1 Bestseller in Strategic Management
Gold Medal - Axiom Book Awards
The ai-enabled, post-pandemic future is YOUR window of opportunity. Don't miss out! Create the Future is an inspiring guidebook for disruptive thinking, innovation, and finding opportunity in chaos. Take the next step in your future and join 40,000+ readers already unlocking their potential.

By Jeremy Gutsche, CEO of Trend Hunter
New York Times Bestselling Author
Best Future Innovation Book
AI-Powered Care Assistants
AI-Powered Care Assistants
Always Best Care Introduces a 24/7 Virtual Care Agent by Sensi.AI
Always Best Care Senior Services, specializing in senior care, has recently unveiled an exciting addition to its offerings. Sensi.Ai, a cutting-edge AI technology, has developed a state-of-the-art 24/... MORE
Senior-Targeted Beers
Senior-Targeted Beers
Beck's 70+ is a Bitter Beer Exclusively for Mature Drinkers
It’s a fact that our taste buds change with age and to acknowledge this, Beck’s Brewery created Beck’s 70+, a beer exclusively made for the taste preferences of more mature... MORE
Senior Activity Classes
Senior Activity Classes
Kaunoa Senior Services Offers the New Online Classes for Seniors in May
The Kaunoa Senior Services Center is an establishment dedicated to providing a wide range of support and resources to senior citizens. Located in the vibrant community of Maui, Hawaii, the center... MORE
Senior Care Assistants
Senior Care Assistants
Superior Staff It Inc. Debuts the New "Compassionate Care Aide" Service
Sheri-Ann Morin, owner of the healthcare staffing company Superior Staffers It Inc., is pleased to introduce “Compassionate Care Aide” as a new service for seniors. This special method... MORE
Senior Wellness Fairs
Senior Wellness Fairs
Robbinsville Senior Center Will Hold its Annual Wellness Fair for Seniors
The Robbinsville Senior Center is reintroducing its highly anticipated annual Wellness Fair, providing a platform for local senior citizens to engage with experts in matters pertaining to... MORE
Senior Service Spaces
Senior Service Spaces
Gerry Gray Place Has Expanded to Offer New Services for Senior Consumers
As a result of growing popularity, Powell River will expand the Gerry Gray Place for Seniors for individuals 65 and older in the qathet area of British Columbia. The area on Alberni Street has... MORE
Community Care Helpers
Community Care Helpers
Senior Care App Tuktu Creates a Network of Taskers to Help with Small Jobs
A Vancouver-based technology startup called Tuktu has launched to provide seniors with a user-friendly, multi-use digital platform that they may use to interact with others in their neighborhood.&... MORE
Senior-Focused Defense Classes
Senior-Focused Defense Classes
Bemidji Senior Center Will Host a Senior Self-Defense Class
On Saturday, May 27, at 1 p.m., the Bemidji Senior Center will host a senior self-defense class at the senior center location at 216 Third St, NW. The class will showcase multiple self-defense... MORE
Style-Conscious Mobility Aids
Style-Conscious Mobility Aids
Medline & Martha Stewart Teamed Up on Safety & Mobility Aids
For many seniors, safety and mobility aids are essential, yet the fear of appearing unattractive and feeling less agile can be a barrier to their use. To help seniors get around better and feel... MORE
Cannabis-Infused Bonbons
Cannabis-Infused Bonbons
SASS Launched a Limited Run of Cannabis-Infused, Wine-Filled Bonbons
SASS, a Brooklyn-based confectionery and luxury chocolate maker, has just released a limited batch of heart-shaped cannabis-infused and wine-filled Valentine’s Day bonbons. Made from premium... MORE
Low-THC Cigarettes
Low-THC Cigarettes
Bogart Hemp Cigarettes Appease Cravings With a Low THC Mix for Calming Effects
Tobacco smokers are increasingly turning to hemp-based smokes as a way to enjoy smoking without the high levels of THC typically associated with marijuana. The trend toward session-able cannabis is... MORE
Perimenopause Support Apps
Perimenopause Support Apps
'Balance' is a Community-Driven Menopause Support Service
The Balance menopause app is a doctor-founded, community-driven service designed to help women through the perimenopause and menopause stages. The app is certified by ORCHA and has been featured in... MORE
Purpose-Driven Boomer Vacations
Purpose-Driven Boomer Vacations
Discover Corps' Volunteer Vacations Appeal to Active Older Adults
One of the ways that Baby Boomers are satisfying their wanderlust in a cost-effective way is with volunteer vacations. Discover Corps is one such volunteer travel company that offers a meaningful... MORE
Exotic Vacation Services
Exotic Vacation Services
Down Under Endeavors Provides Experiences for All Types of People
Down Under Endeavors is a Chicago, Illinois-based travel and getaway company focused on providing exciting experiences in the Oceania region and beyond. The company provides exotic getaways tailored... MORE
Comprehensive Perimenopause Apps
Comprehensive Perimenopause Apps
The Health & Her App is a Leading Solution for Symptom Management
The Health & Her app provides a personalized approach to menopause and perimenopause, taking into account a woman’s unique symptoms and health history. The app offers a variety of features,... MORE
Multi-Generational Travel Services
Multi-Generational Travel Services
Tauck Bridges Journeys are Engineered for Full Families
Tauck Bridges is a travel service company with a suite of over 140+ unique, tailored Tauck travel experiences. The company believes that travel should be fun and engaging for all age groups, whether... MORE