Customization Trends

The realm of customization is always evolving to better meet the needs and wants of consumers. Showcasing the most innovative trends in custom retail experiences, adaptable design and personalization, Trend Hunter’s customization category will offer you the best of the best when it comes to the world of customization.

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Customizable Urban Commuter Bikes

Stromer's ST3 Bike Features an Array of Modern Upgrades

The ST3 ebike from Stromer is a sleek and powerful electric bicycle designed for commuters who want to ride in style and comfort. The ST3 features a fully integrated design that hides the battery,... MORE

Digital-to-Analog Photo Printers

The 'Jollylook EYE' Converts and Prints Smartphone Photos

‘Jollylook,’ a Ukraine-based team of photography and DIY enthusiasts, today launched a Kickstarter campaign for its upcoming ‘Jollylook EYE’ mobile phone-compatible photo... MORE

AI Holiday Card Generators

Coca-Cola's Create Real Magic Shares Greetings with Iconic Assets

Coca-Cola experimented with generative AI earlier this year with the Create Real Magic campaign and the brand is now introducing a holiday card generator powered by artificial intelligence. This... MORE

DJ-Backed Collectible Cards

Steve Aoki and Kolex introduce the HiROQUEST Collector’s Edition

Steve Aoki, in partnership with Kolex, announces the launch of the HiROQUEST Collector’s Edition, a multifaceted companion to his album HiROQUEST 2: Double Helix. This limited edition set,... MORE

Removable Stained Glass Films

These Stained Window Decals From Wall Pops! are Renter-Friendly

These Red Westwood Stained Window Decals from Wall Pops are renter-friendly and easy to install. The removable window films transform a space in minutes, adding a touch of vintage charm to plain... MORE

Customizable Smart Windows

Gauzy's Switchable Smart Glass is Energy-Efficient and Stylish

The ‘Switchable Smart Glass’ from Gauzy is a revolutionary product that allows users to switch between transparent and opaque modes with a simple touch. The glass can be made fully opaque,... MORE

Customizable Holiday Treats

Sugarwish Offers Special Holiday Treats as Part of Its Gifting Service

Sugarwish boasts customizable holiday treats for the festive season, effortlessly taking out the guesswork when it comes to gifting someone something special. The brand’s unique service allows... MORE

Professional Alice-Layout Keyboards

The Keychron K13 Pro is an Alice Keyboard with Modern Features

The Q13 Pro is a wireless custom mechanical keyboard that features a 96% Alice layout, which is an ergonomic design that reduces wrist strain and fatigue. The keyboard is QMK/VIA enabled, which... MORE

Tailored Computer

Tech companies are using open-source operating systems for curation

Trend - Computer manufacturers are using open-source operating systems (OS) to create more curated experiences for consumers while simultaneously diversifying the OS market. These open-source systems offer benefits that range from streamlined processes and user interfaces to personalization.

Insight - Many consumers that use computers for either entertainment or professional purposes feel that traditional operating systems are difficult to navigate and are cumbersome. Companies are adapting to this pressure by equipping computers with operating systems that are tailored to the desired use case. This leads to developer-focused laptops with coding-focused home pages or gaming computers that launch directly into gaming platforms.

Workshop Question - How could your brand better curate its services or experiences for each consumer group?

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