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#1: In-App Live Concerts
The Weeknd is Hosting a First-of-Its-King Live Concert on TikTok FULL ARTICLE
Streaming and broadcasting services test possibilities with augmented reality
Trend - Streaming and broadcasting services are embracing augmented reality in an attempt to create more immersive viewing experiences for audiences. Whatever the content may be -- from music and film to commercials and the news, the integration of AR in this space amounts to interactive, mixed reality entertainment.
Workshop Question - How can your brand use AR to boost audience engagement?