Established brands expand to offer enviable style pieces for young children
Implications - As streetwear inspirations permeate all levels of contemporary fashion culture, established brands expand on their cult statuses by introducing capsule collections designed for young children. This progression speaks to the ability of brands to provide new product ranges that keep their original demographic enthralled as they age, as well as the new emphasis on youth-targeted options that broaden luxury experiences up to being family activities.
Homework Question - How can you expand the life aspirations of your brand to include the children of your valued customers? [More]
Homework Question - How can you expand the life aspirations of your brand to include the children of your valued customers? [More]
