Brands are creating air quality filters to protect children from pollution
Implications - With environmental pollution being hazardous to health and only gaining intensity in populated areas, brands are beginning to create products for infants that prevent them from breathing in contaminated air. These emerging innovations come as babies are the most vulnerable population, highly susceptible to the health hazards associated with pollution. This shift reflects the widely acknowledged fact of climate change and pollution's effects, and works to cater to concerned consumers' desire for preventative products, rather than those that simply offer treatments post-consequence.
Homework Question - How can your brand contribute to positive change in its own area of interest in a way that forecasts consequences and works to prevent them? [More]
Homework Question - How can your brand contribute to positive change in its own area of interest in a way that forecasts consequences and works to prevent them? [More]
