Ideas
Explore the world's #1 largest database of ideas and innovations, with 412,824 inspiring examples.
Trend Reports
Discover why 1,099 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 289,354 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,099 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 289,354 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Dashboard
Join 280,893 Trend Hunters with special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
AI + Human Methodology
Learn how Trend Hunter harnesses the power of artificial intelligence.
Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
eLearning (NEW)
Prepare for the year's ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
During COVID-19, learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 412,824 cutting edge ideas.

Publicity Stunts

Taking traditional marketing techniques to a whole other level, brands are turning to unexpected publicity stunts to captivate audiences in a more interactive manner. Offering the latest in participatory marketing, media engagements and promotional tactics, this category has everything you need to know to stay on the cutting edge of modern campaign strategies.
Ideas
Lists
Videos
Photos
Insights
Hemp Seed-Coated Wings
Hemp Seed-Coated Wings
Wingstop is Serving Up a New Blazed & Glazed Wing Flavor for 4/20
This year, Wingstop is celebrating 4/20 with the launch of a new Blazed & Glazed wing flavor. For those unfamiliar, April 20th, or ‘4/20,’ is an unofficial holiday for celebrating... MORE
Candied Easter Hams
Candied Easter Hams
Reynolds Wrap is Serving Up Colorful Candied Ham Recipes for Easter
Household product provider Reynolds Wrap is mashing up candy and Easter hams for the upcoming holiday, and sharing colorful recipes to inspire and delight consumers. The centerpiece of Easter... MORE
Limited-Edition Beer Drops
Limited-Edition Beer Drops
These Beer Drops Brings the Taste of Miller Lite to Other Light Beers
For National Beer Day, Miller Lite is kicking off a new campaign that brings the taste of Miller Lite to other light beers. The limited-edition liquid taste enhancer “graces other light beers... MORE
Grape Jerky Snacks
Grape Jerky Snacks
Sun-Maid's Grape Jerky is a Limited-Time Whole Fruit Snack
Sun-Maid’s Grape Jerky was made for raisin fans and it’s being introduced as a better-for-you at-home or on-the-go snack that’s fueled by whole fruit and natural flavors. The dried... MORE
Dusty Advertising Campaigns
Dusty Advertising Campaigns
KFC Spain Took Advantage of a Recent Dust Storm to Advertise
While a recent Saharan dust storm caused chaos across Europe, KFC Spain managed to put a positive spin on the event and turn it into a clever advertising campaign. In mid-March of 2022, a dust... MORE
Beer-Flavored Lollipop Packs
Beer-Flavored Lollipop Packs
Coors Light Chillollipops Help Soothe Stress During March Madness
Coors Light Chillollipops are beer-flavored lollipops that are sold in sets of six. The non-alcoholic lollipops intended for consumers ages 21 and up were inspired by research that shows that... MORE
Fine Dining QSR Pop-Ups
Fine Dining QSR Pop-Ups
KFC Dégustation Shares an Inventive Culinary Journey
KFC Dégustation is a three-day pop-up in Sydney that reinvents the classic Kentucky Fried Chicken menu with the spirit of fine dining. “Dégustation” is the French word for “... MORE
Exclusive Virtual Beers
Exclusive Virtual Beers
Heineken Silver Can Only Be Found in the Brand's Decentraland Brewery
Heineken Silver is being introduced as the world’s first virtual beer and it exists within the Heineken virtual brewery in Decentraland. The beer for the metaverse boasts “the finest, 100%... MORE
Compostable Capsule
Coffee pods are made compostable to cut down on waste
Trend - While singular coffee pod machines are popular in homes and offices, their use of throwaway pods is wasteful and negatively contributes to global pollution. Now, more brands are releasing pods that can be composted and therefore cut down their impact on the environment.
Workshop Question - How is your brand effectively prioritizing sustainability?
7.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Miller Lite-Infused Charcoal
Miller Lite-Infused Charcoal
Miller Lite Beercoal Brings the Taste of Beer to the Grill
To welcome summer in the most on-brand way possible, Miller Lite is introducing Miller Lite Beercoal as the first-ever beer-infused charcoal for the grill. The charcoal is ready to be used for a... MORE
Pro-Dairy Campaigns
Pro-Dairy Campaigns
Arla Launched the 'Don't Cancel the Cow' Campaign to Promote Dairy Drinking
‘Arla,’ the United Kingdom-based dairy cooperative with well over 10,000 farmers, has launched a new campaign titled ‘Don’t Cancel the Cow.’ The collective launched... MORE
Swedish Meatball Donuts
Swedish Meatball Donuts
IKEA Created a Special Sweet Treat in Honor of National Donut Day
In anticipation of National Donut Day in June, IKEA created a Swedish meatball donut as a sweet and savory treat that can only be found at one location. Ohio’s Butler County is home to an... MORE
Sonically Aged Cheese Snacks
Sonically Aged Cheese Snacks
Cheez-It and Pandora Created a First-of-Its-Kind Snack with Music
Cheez-It and Pandora came together to create limited-edition, sonically aged cheese snacks using music from iconic hip-hop artists. The Aged by Audio crackers are made with 100% real cheese and the... MORE
Rage-Relieving Internet Tours
Rage-Relieving Internet Tours
T-Mobile is Kicking Off the Rage Against Big Internet Tour
T-Mobile’s Rage Against Big Internet Tour speaks to people who find themselves “steaming mad, smoke-from-the-ears, red-faced anger dealing with Big Internet.” The series of pop-ups... MORE
Employee Resignations Campaigns
Employee Resignations Campaigns
Souldboost is Offering You $5,000 to Quit Your Job
PepsiCo’s Souldboost is offering $5,000 to quit your job and better your mental health. This ad targets individuals who feel restless and want to escape their current profession to explore new... MORE
Banned Book Library Cards
Banned Book Library Cards
The Nashville Public Library Created "I Read Banned Books” Library Cards
As part of its Freedom to Read campaign, the Nashville Public Library created “I Read Banned Books” library cards and it released four previously banned books as free e-books. The... MORE
Fried Chicken Bouquets
Fried Chicken Bouquets
The Kentucky Fried Buckquet Celebrates Mother's Day
KFC and Proflowers teamed up to make Mother’s Day Finger Lickin’ Good with the Kentucky Fried Buckquet, a gift that’s part fried chicken and part fresh flowers. This unique Mother&#... MORE
CBD Oil-Infused Wings
CBD Oil-Infused Wings
Wings Over is Adding CBD Oil to Its Fan-Favorite Garlic Parm Wings
4/20 is just around the corner and Wings Over is making the occasion by giving its fan-favorite Garlic Parm Wings a little upgrade. On April 20, 2022, Wings Over will be adding CBD oil to its... MORE
Easter Kegg Hunts
Easter Kegg Hunts
Pabst Blue Ribbon Celebrates the Holiday with an Easter Kegg Hunt
In celebration of Easter Pabst Blue Ribbon and creative lab CALLEN recently launched a new type of Easter hung—an Easter Kegg hunt. On Saturday, April 16, residents of Philadelphia, Milwaukee,... MORE
Gamer Body Wash Campaigns
Gamer Body Wash Campaigns
The Irish Spring Gaming Shower Lets Users Get Clean While Gaming
For its latest marketing push, men’s soap brand Irish Spring has designed a plexiglass shower pod for gamers dubbed the Irish Spring Nice-Smelling Gaming Shower. The concept behind the shower... MORE
Superhero Snack Campaigns
Superhero Snack Campaigns
Papa John's Launched Black Ghost Chilli Chicken Wings for The Batman
For a limited time, Papa John’s gave customers the chance to try its new and limited-edition Black Ghost Chilli Chicken Wings for free. To announce the free chicken wings and a partnership... MORE
play_circle_filled Emoji-Inspired Ice Creams
Emoji-Inspired Ice Creams
Burger King's Poop Emoji Ice Cream is Free from Artificial Ingredients
Burger King permanently banned 120 artificial ingredients from its menus across the country and as part of its commitment to real food, the chain is introducing Poop Emoji Ice Cream. 100% free of... MORE
Festive Green Milkshakes
Festive Green Milkshakes
Jack in the Box Welcomes Back the Oreo Cookie Mint Shake
For the 2022 St. Patrick’s Day season, Jack in the Box is bringing back the Oreo Cookie Mint Shake. The brand’s Seasonal Oreo Cookie Shake is hand-spun with Oreo pieces and topped with... MORE
Expecting Mother-Themed Burgers
Expecting Mother-Themed Burgers
Burger King Debuts the Pregnancy Whopper in Time for Mother's Day
In anticipation of Mother’s Day, Burger King Germany recently commissioned a survey to debunk many myths surrounding pregnancy cravings and turned these findings into a new product—the... MORE
Miniature Memory Foam Pillows
Miniature Memory Foam Pillows
Nest Bedding Debuts Mini Easy Breather Memory Foam Pillow
In celebration of April Fool’s Day, Nest Bedding’s debuted a miniature sleep aid exclusively for stuffed animals—the Mini Easy Breather Memory Foam Pillow. According to the brand,... MORE