Commercials

Keeping up with developing consumer interests, commercials are constantly adapting to feature new and unexpected formats. From viral content to innovative brand marketing strategies and humorous campaigns, Trend Hunter’s commercials category is here to showcase all the different methods brands are using to capture consumer attention.

TOP 8 WEEKMONTH2 MONTHS

#8: Celebratory Heart-Warming Commercials

Nike Released an Ad That Celebrates Chinese New Year FULL ARTICLE

Ideas

Lists

Videos

Photos

Insights

Viral Mascot Deaths

Planters' Mr. Peanut is Dead & the Funeral Will Be Aired During the Super Bowl

It is official — beloved Planters mascot Mr. Peanut is dead at 104 years-old. The playful character gave his life to save his friends and the company pledges that “he will [always] be... MORE

Celebrity-Endorsed Vegetarian Meatballs

Martha Stewart Endorses Subway's Beyond Meatball Subs

In a hilarious new commercial, Subway Canada uses celebrity chef and home-maker Martha Stewart to endorse their newest product: Beyond Meatball Subs. Stewart emphasizes the plant-based nature of the... MORE

Super Bowl Teaser Ads

MTN DEW Preemptively Captures Consumer Attention Ahead of the Super Bowl

This Super Bowl teaser ad is short and sweet. Every year, the sporting event sends brands into a marketing frenzy as many attempts to curate entertaining commercials to air on the big day.... MORE

Top 100 Commercial Trends in 2019

From Analytic Ad Partnerships to Football-Themed Deodorant Ads

All of the 2019 commercial trends were designed to captivate audiences, and entice consumers into making purchases. Advertisers are continuously having to create content that stands out to consumers... MORE

Athlete-Focused Inspiration Ads

Under Armour Launched Its 'The Only Way is Through' Campaign

Under Armour launched its new global ad campaign titled, ‘The Only Way Is Through.’ The campaign features a number of different famous athletes including Steph Curry, Tom Brady, Kelley O&#... MORE

Ad Insertion Technology Releases

Spotify Revealed Its New Advertiser Empowering System at CES 2020

Spotify announced, at CES 2020, that it created ad insertion technology for podcasts on the platform. The ad insertion technology will give podcasters access to a number of different demographic... MORE

Provocative Gender Inequality Ads

Plan International Debuted the Powerful 'Girls First' Campaign

A powerful video by Plan International shows the life-threatening impacts of living in a world designed for men. This provocative video underscores the tangible ways women and girls’ lives are... MORE

Mostly-Sober Beer Campaigns

Mill64 is the Perfect Beer for 'Dry-ish January' at 2.8% ABV

Many people attempt to go take a break from alcohol in the month of January, and Miller64 is helping its customers remain sober-ish with its low calorie beer that boasts a 2.8% ABV and only 64... MORE

Lighthearted Altruism

Campaigns focused on inclusiveness take on a more casual tone

Trend - Brands and organizations looking to signify a commitment to diversity are doing so with marketing campaigns that have an unexpectedly light and sometimes even sarcastic tone to them. This stands in stark contrast to the typically serious and emotion-driven style that's come to be characteristic of this content.

Workshop Question - What are some ways your brand could approach a serious topic with a respectful but radically honest approach?

5.5

Score

Popularity

Activity

Freshness

Patterns

Megatrends