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Hair Trends

When it comes to hair styling, techniques are constantly changing to appease both personal tastes and cultural inspirations. Focusing on innovations in hair products, accessories and DIY tutorials, Trend Hunter’s hair category is helping to keep you in the loop on everything style and beauty related.
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Holiday Hair Styling Bundles
Holiday Hair Styling Bundles
Calista Unveils Holiday Styling Bundles for Salon-Quality Hairdo's
For the holiday season, Calista Tools has unveiled its exclusive Holiday Styling Bundles, perfect for those aiming to gift salon-quality styling at home. Known for merging cutting-edge technology... MORE
Shine-Enhancing Hair Sets
Shine-Enhancing Hair Sets
New Sleek Stylers Set Helps Achieve Polished Hair Effortlessly
Innersense Organic Beauty has launched the ‘Sleek Stylers Set,’ which offers a trio of clean hair care essentials designed to deliver sleek, frizz-free styles while nourishing and... MORE
Affordable Free-From Haircare
Affordable Free-From Haircare
DESIGNME Makes Salon-Quality Haircare More Accessible
DESIGNME, the Canadian brand specializing in vegan, salon-quality haircare, is on a mission to make high-performance, natural-ingredient products more accessible to all. Whether consumers are... MORE
Natural Hair-Nourishing Supplements
Natural Hair-Nourishing Supplements
Lemme is Investing in Haircare with its 'Lemme Grow' Product
Kourtney Kardashian Barker’s wellness brand, Lemme, is expanding its supplement line with a new product to enhance hair growth and overall health: ‘Lemme Grow.’ This product aims to... MORE
Biotin-Free Hair Supplements
Biotin-Free Hair Supplements
Lemme Grow Supports Hair Growth for Those with Sensitive Skin & Hair
Kourtney Kardashian Barker’s vitamin and supplement brand, Lemme, is preparing to launch its first hair growth supplement, Lemme Grow. This supplement has been clinically shown to grow thicker,... MORE
Multi-Functional Hair Styling Tools
Multi-Functional Hair Styling Tools
The Shark FlexStyle® Styling & Drying System is Useful
In the world of multi-functional hair styling tools, the Shark FlexStyle® Sparkle Air Styling & Drying System in Black Diamond stands out. The product combines several hair styling functions... MORE
Holiday-Ready Hair Care Sets
Holiday-Ready Hair Care Sets
Joico Canada Deliers an Assortment of Professional-Grade Hair Care
Joico Canada’s holiday gift sets provide an assortment of professional-grade hair care solutions tailored to address a range of hair concerns. Each set is designed to help consumers maintain... MORE
Oil-Infused Curl Treatments
Oil-Infused Curl Treatments
Joico® Introduces the Curls Like Us™ Collection at Chatters
Joico has launched the Joico® Curls Like Us™ collection, a new curl-enhancing range formulated with Algae Oil, Moringa Seed Oil, and Vegan Protein to simplify and elevate your daily styling... MORE
Inclusive Premium Haircare
Inclusive Premium Haircare
Sisterwould Bottles Include Braille and Tactile Product Differentiators
Vegan, cruelty-free premium haircare, scalp and skincare brand Sisterwould makes accessibility and inclusivity integral to its product lineup, which includes Braille labeling on packaging, tactile... MORE
Distinctive Hair Duo Sets
Distinctive Hair Duo Sets
Biolage's Holiday Gift Sets are Curated for Different Hair Textures
Biolage’s holiday gift sets offer a thoughtful and sustainable solution for different hair types. Each set includes “a full-sized 400ml shampoo and conditioner duo, carefully formulated for... MORE
Soy Treatment
Cosmetic brands are creating leave-in hair treatments with soy proteins
Trend - Personal care brands are creating leave-in hair treatments designed to detangle, protect, and vitalize hair. The key ingredient is soy protein which has been shown to produce more resilient and healthy hair, resulting in fewer split ends or breakages, particularly for consumers with longer, thicker hair.

Insight - The ever-growing popularity of the self-care and haircare industries has led to products becoming refined and mature, with consumers becoming intimately knowledgeable of commonly-used ingredients and their specific effects, whether in general or to their specific bodies. The sophistication of the industry leads consumers to opt for more organic ingredients with proven positive benefits. Brands are recognizing these desires and are turning to natural inclusions such as soy protein.
Workshop Question - How could your brand incorporate natural and organic ingredients to meet the growing consumer demand for sophisticated and effective self-care products?
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Popularity
Activity
Freshness
Patterns
Megatrends
Pre-Wash Treatment Oils
Pre-Wash Treatment Oils
JVN Boasts the Complete Pre-Wash Scalp & Hair Strengthening Treatment Oil
The JVN Complete Pre-Wash Scalp & Hair Strengthening Treatment Oil is designed to address common scalp and hair concerns by providing a soothing and thorough pre-wash experience. The formula... MORE
Prickly Pear-Powered Haircare
Prickly Pear-Powered Haircare
Klorane's Prickly Pear Haircare Launch is Deeply Hydrating
Klorane, the French beauty favorite, has unveiled a new prickly pear haircare collection featuring the nourishing benefits of the plant’s extract, derived from Opuntia ficus-indica. Known for... MORE
Affordable Anti-Dandruff Systems
Affordable Anti-Dandruff Systems
The Targeted CeraVe Hair System Addresses Ceramide Deficiency
CeraVe, the top dermatologist-recommended skincare brand in the United States, is making the natural progression into hair and scalp care with CeraVe hair products and hard-working solutions to help... MORE
High-Fashion Haircare Lines
High-Fashion Haircare Lines
Zara Hair Reunites with Guido Palau on the 'Shine' Collection
Zara Hair is re-partnering with Guido Palau, the iconic hairstylist, to launch its all-new ‘Shine’ collection. Comprising the ‘Shine Texture Cream,’ ‘Shine Mist,’ &... MORE
Holiday-Ready Limited-Edition Hair Tools
Holiday-Ready Limited-Edition Hair Tools
SUTRA® Has Collaborated with Macy's for the Holidays
SUTRA® and Macy’s unveil a special collection of limited-edition hair tools for the 2024 holiday season. This exclusive lineup features twelve items that are designed to appeal to beauty... MORE
Innovative Hair Tool Expansions
Innovative Hair Tool Expansions
CHI® Has Expanded Its Acclaimed LAVA Line with Three New Tools
CHI® has expanded its acclaimed LAVA line with the introduction of three innovative hair tools — the CHI® LAVA PRO Turbo Hair Dryer, the CHI® LAVA MiniStyler, and the CHI® LAVA AirGlam Multi... MORE
Damage Protection Hair Masks
Damage Protection Hair Masks
The Batanaful Repairing Hair Mask Features a TikTok-Viral Ingredient
The Batanaful Repairing Hair Mask for all hair types is deeply hydrating and strengthening thanks to nourishing, protective ingredients like coconut oil, shea butter, cocoa seed butter, baobab seed... MORE
Collaborative Limited-Edition Holiday Collections
Collaborative Limited-Edition Holiday Collections
Aveda & Altuzarra Partner for an Exciting Launch
Aveda has partnered with luxury fashion label Altuzarra to launch a limited-edition holiday collection that emphasizes both style and sustainability. This collaboration features a range of... MORE
Ultra-Multi-Functional Hair Styling Tools
Ultra-Multi-Functional Hair Styling Tools
Sally Beauty Debuts Ion Luxe Eight-In-One Airstyler Pro
Sally Beauty has introduced the ion Luxe Eight-in-One Airstyler Pro, an all-in-one hairstyling tool designed for versatility, convenience, and minimal heat damage. This new product is the latest... MORE
play_circle_filledNext-Level Head Shaving
Next-Level Head Shaving
Freebird FlexSeries Pro Delivers a Razor-Smooth Head Shave in 90 Seconds
Freebird has unveiled its FlexSeries Pro, an innovative electric head shaver that combines advanced technology with ergonomic design to deliver professional-grade grooming results. The device... MORE
AI-Powered Hair Color Technology
AI-Powered Hair Color Technology
Fresha Invests in In Yuv to Spearhead Ground-Breaking Innovation
Fresha’s recent investment in Yuv marks a notable shift toward integrating cutting-edge AI-powered hair color technology in the haircare industry. By incorporating Yuv’s AI-powered hair... MORE
Molecular Technology-Powered Haircare
Molecular Technology-Powered Haircare
NatureLab. Tokyo Debuts the KISEKI Molecular Repair Masque
NatureLab. Tokyo has introduced its KISEKI Molecular Repair Leave-In Hair Masque, a new product designed to address hair damage effectively and efficiently. This product utilizes advanced molecular... MORE
African-Inspired Holiday Hair Sets
African-Inspired Holiday Hair Sets
Oribe Partners with Thandiwe Muriu for a Vibrant Collection
Oribe partners with Thandiwe Muriu in its Holiday 2024 Collection, featuring an exclusive collaboration with the Kenyan fine art photographer. This collection includes six limited-edition gift sets... MORE
Type-Specific Scalp Serums
Type-Specific Scalp Serums
Hairapy's Restorative Serums Support Normal, Oily, Dry & Sensitive Skin
Hairapy is a new, science-backed brand from award-winning plastic surgeon and hair restoration specialist Dr. Jason Bloom, and it supports hair and scalp rejuvenation from the comfort of home. Based... MORE
Silver-Toned Hair Products
Silver-Toned Hair Products
Ecoslay Launches the Eco-Friendly Silver Slay Hair Care Collection
Ecoslay is excited to unveil its innovative Silver Slay line, a pioneering product range specifically crafted for individuals with silver and graying hair. As awareness and appreciation for silver... MORE