Campaigns related to sexuality and sexual health are turning to politics
Though products related to sexuality and sexual health have always been viewed as somewhat taboo, some brands that offer them are taking it a step further by grounding their campaigns in political and social issues. The dichotomy between these strong "left-leaning" stances, and the seemingly more prominent "conservative" movement in North America is allowing brands to make more definitive statements that will ultimately target the demographics most important to them.
Homework Question - Where does your brand fit into the political and social landscape, and how can it leverage that position to better the consumption choices and lives of consumers? [More]
Homework Question - Where does your brand fit into the political and social landscape, and how can it leverage that position to better the consumption choices and lives of consumers? [More]
