Ideas
Explore the world's #1 largest database of ideas and innovations, with 458,074 inspiring examples.
Trend Reports
Discover why 1,231 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,714 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,231 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,714 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,204 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 458,074 cutting edge ideas.

Pranks Trends

Whether it simply be for amusement or garnering media attention, pranks and hoaxes have become the ultimate source for humor and viral content. Showcasing the latest in marketing stunts, online hoaxes and viral videos, Trend Hunter’s Pranks category will certainly have you surprised and delighted by all these intentionally shocking stunts.
Ideas
Lists
Videos
Photos
Insights
play_circle_filled Premium Kitchen Pranks
Premium Kitchen Pranks
IKEA Invented "Eureka Spiritis" to Showcase Its Quality Furnishings
On January 10th, influencers attended an event for the premium Eureka Spiritis brand, which turned out to be entirely fictional and IKEA’s attempt to get people to see its kitchens differently.... MORE
Cheddar-Topped Cocktails
Cheddar-Topped Cocktails
Skyy Vodka Shared a Cheddar Espresso Martini Recipe for April Fool's Day
Inspired by the viral Parmesan Espresso Martini, Skyy Vodka concocted a recipe for a Cheddar Espresso Martini for April Fool’s Day. This twist on the brand’s Hazelnut Espresso Martini... MORE
Teddy Bear Outerwear
Teddy Bear Outerwear
Build-A-Bear Cuddly Couture Shares Cozy, Warm Styles
For April Fool’s Day this year, Build-A-Bear Workshop is teasing its foray into the world of fashion with Build-A-Bear Cuddly Couture. This April Fools’ fashion collection of teddy bear faux... MORE
Cheese-Themed Luxury Spas
Cheese-Themed Luxury Spas
The Wedgewater Spa Highlights the Best Cheeses of Wisconsin
The Dairy Farmers of Wisconsin are teasing the opening of a new luxury spa, the Wedgewater Spa in Madison, Wisconsin, as the first cheese-themed destination of its kind. Set to open its doors on... MORE
Pickle-Flavored Chocolate Bars
Pickle-Flavored Chocolate Bars
Alicja Confections' Postcard Chocolates Feature Unique Flavors
Alicja Confections has a range of mailable postcard chocolates and one standout is the pickle-flavored chocolate bar. The 28% white chocolate bar began as just a joke in April 2022 but this year,... MORE
play_circle_filled Extreme Beverage Taste Tests
Extreme Beverage Taste Tests
Liquid Death's Blind Taste Test Features Liquefied Luxury Foods
Edgy canned water company Liquid Death pitted its newest sparkling water flavors against some of the “most expensive beverages on Earth” in a blind taste test to see what they would... MORE
Grape Jerky Snacks
Grape Jerky Snacks
Sun-Maid's Grape Jerky is a Limited-Time Whole Fruit Snack
Sun-Maid’s Grape Jerky was made for raisin fans and it’s being introduced as a better-for-you at-home or on-the-go snack that’s fueled by whole fruit and natural flavors. The dried... MORE
Spicy Insect Pizzas
Spicy Insect Pizzas
The Pizza Bandit's Spicy Thai Cicada Pie Features "Locally Foraged Cicadas"
Ohio’s Pizza Bandit is going viral thanks to an insect pizza that was created with “blanched and sautéed locally foraged cicadas.” The Spicy Thai Cicada Pie was made with a hand-... MORE
10 April Fool's Marketing Campaigns
10 April Fool's Marketing Campaigns
From Jerky Cologne Giveaways to Branded Gelatin Prank Kits
The beginning of April marks April Fool’s Day, a time when many brands release faux products or services as a marketing ploy and this list of 10 April Fool’s marketing campaign showcase... MORE
Professional Workwear Onesies
Professional Workwear Onesies
The Zoomsie is a Work from Home Fashion Solution
On April 1st, strategic communications and marketing agency Peppercomm introduced the world to the Zoomsie, “the world’s first integrated work-from-home fashion solution.” The one-... MORE
Legacy Branding
Celebrities establish legacy brands in the fashion industry
Trend - Following the footsteps of a select few, more celebrities are using their popularity to establish fashion houses as their legacy brands. This route allows celebrities and influencers ownership over their image--and the opportunity to establish themselves outside of rapidly-changing modern trends.

Insight - The modern consumer has a short attention span--and they're inundated with ads and content for "flash in the pan" trends that they may invest in, but will soon move past. This shift has heightened with social media in the mix--creating opportunities for familiar pop-culture mainstays to establish their brands and products as "aspirational" or investments pieces--rather than taking the "authentic" route that the influencer market has made so popular.
Workshop Question - How is your brand aligning with rapidly evolving trends while prioritizing longevity?
8.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Crunchy Topping Cereals
Crunchy Topping Cereals
Carvel Ice Cream Turned Its Beloved Crunchies Into a Breakfast Cereal
Fans of Carvel Ice Cream’s chocolate Crunchies were treated to individual boxes of the dessert topping as a limited-edition breakfast cereal. The crunchy chocolate cookie pieces have a... MORE
Jerky Cologne Giveaways
Jerky Cologne Giveaways
Jack Link's Will Be Sending 10 Fans Bottles of Its Dried Meat Fragrance
Jack Link’s Beef Jerky is celebrating April Fool’s Day this year with a rather unique giveaway, allowing its fans to enter for a chance to win a bottle of its Jerky Cologne. All fans... MORE
Cauliflower-Flavored Marshmallows
Cauliflower-Flavored Marshmallows
PEEPS Dreamed Up a Marshmallow Flavor for April Fool's Day
Green Giant teamed up with PEEPS to create an unusual new marshmallow flavor for April Fool’s Day that recognizes cauliflower as a key ingredient in everything from pizza crusts to tots. The... MORE
Mischievous Candy Campaigns
Mischievous Candy Campaigns
Sour Patch Kids is Preparing for April Fool's Day with a "Prank Fund"
There’s a new candy campaign from Sour Patch Kids and it speaks specifically to mischievous TikTok users who are gearing up for April Fool’s Day fun and are interested in potentially... MORE
Branded Gelatin Prank Kits
Branded Gelatin Prank Kits
JELL-O Unveiled its Stapler Mold Prank Kits Ahead of April Fool's Day
While most still haven’t been able to return to the office with the ongoing pandemic, JELL-O is looking to bring back an element of the comradery that often exists between coworkers during... MORE
Video Chat Crashing Donkeys
Video Chat Crashing Donkeys
Peace N Peas Farm Will Rent a Donkey to Crash Boring Zoom Meetings
The mundane video-chat conferencing calls many are forced to hold in the wake of the COVID-19 pandemic can now be upgraded thanks to a special donkey at Peace N Peas Farm. The 8-year-old miniature... MORE
Tiger Documentary-Themed Condoms
Tiger Documentary-Themed Condoms
The Firebox.com Joe’s Exotic Condoms Offer "Big Cat Protection"
The Netflix docu-series, Tiger King, has caught the attention of many for its hilarious and unexpected storyline and now fans can get their hands on Firebox.com’s new Joe’s Exotic Condoms.... MORE
play_circle_filled DIY Toilet Paper Pranks
DIY Toilet Paper Pranks
Squatty Potty is Promoting 'Grow Your Own Toilet Paper' for April Fool's
As part of an April Fool’s toilet paper prank, Squatty Potty is claiming to have developed toilet paper seeds that let people grow their own toilet paper. The Toilet Paper Seeds is touted as a &... MORE
play_circle_filled Haunted Rum Pranks
Haunted Rum Pranks
Bacardi Released Its Limited-Edition Rum with a Spirited Prank
To kick off the launch of The Haunted Rum—its limited-edition Halloween rum—Bacardi created a prank to truly bring its new spirit to life. For The Haunted Rum prank, Bacardi relied on a classic... MORE
Faux Pimple Popping Toys
Faux Pimple Popping Toys
Urban Outfitters Launched a 'Pop It Pal' Toy That Mimics Pimple Popping
Those enamored by the satisfaction of popping their pimples can now recreate the feeling at their leisure thanks to Urban Outfitters’ new ‘Pop It Pal’ toy. The intriguing new toy... MORE
Gummy Bear Face Masks
Gummy Bear Face Masks
Sugarfina Shared a Unique Face Mask Recipe for April Fool's Day
In a world where a great number of unusual facial treatments exist, Sugarfina’s unconventional face mask recipe fits right in. For April Fool’s Day, the candy brand took the opportunity... MORE
Eyebrow-Accenting Sunglasses
Eyebrow-Accenting Sunglasses
Benefit Cosmetics Created the 'All Abrowed It' Sunglasses Style
In collaboration with Australian eyewear brand Quay, Benefit Cosmetics is launching three unique sunglasses styles. The sunglasses perfectly fuse the aesthetics of both brands in with updated retro... MORE
Surprise-Inside Shopping Collectibles
Surprise-Inside Shopping Collectibles
ZURU's '5 Surprise Mini Brands' Features Tiny CPG Items
ZURU’s 5 Surprise line is made up of spherical capsules that can be unwrapped to reveal five surprise toys, which may include little pets, slimes, dress-up dolls, prank toys, glitter pens and... MORE
Cannabis Cottage Cheese Cups
Cannabis Cottage Cheese Cups
Muuna Introduced a Unique Cottage Cheese for April Fool's Day
Muuna makes a range of fruit-on-the-bottom cottage cheese cups in varieties like Blueberry, Pineapple and Strawberry and it introduced a limited-edition Cannabis Cottage Cheese made with milk from... MORE
play_circle_filled Battered Plastic Meals
Battered Plastic Meals
Plastic Oceans UK's Fish and Chips Meal Represents a Possible Future
To bring attention to the fact that millions upon millions of tons of plastic are dumped into the ocean each year—and this amount is only predicted to increase if changes are not made—... MORE