The beginning of April marks April Fool's Day, a time when many brands release faux products or services as a marketing ploy and this list of 10 April Fool's marketing campaign showcase hilarious ways brands have participated in 2021.
Notably, Jack Link's Beef Jerky celebrated the day with a unique giveaway, allowing its fans to enter for a chance to win a bottle of its Jerky Cologne. To enter, fans need to follow the brand on Instagram, like the giveaway post, and in the comments, name their favorite flavor and tag two of their friends.
Another humorous example of an April Fool's marketing campaign comes from strategic communications and marketing agency Peppercomm. The brand recently debuted Zoomsie, "the world's first integrated work-from-home fashion solution," a one-piece outfit with "the style of professional workwear and the comfort of a onesie."
From Jerky Cologne Giveaways to Branded Gelatin Prank Kits
Branded Gelatin Prank Kits
JELL-O Unveiled its Stapler Mold Prank Kits Ahead of April Fool's Day
Liquor Bath Bombs
Jägermeister's Bath Bomb is the Perfect Novelty Stocking Stuffer
PEEPS Dreamed Up a Marshmallow Flavor for April Fool's Day
Crunchy Topping Cereals
Carvel Ice Cream Turned Its Beloved Crunchies Into a Breakfast Cereal
Jerky Cologne Giveaways
Jack Link's Will Be Sending 10 Fans Bottles of Its Dried Meat Fragrance
DIY Toilet Paper Pranks
Squatty Potty is Promoting 'Grow Your Own Toilet Paper' for April Fool's
Professional Workwear Onesies
The Zoomsie is a Work from Home Fashion Solution
Mischievous Candy Campaigns
Sour Patch Kids is Preparing for April Fool's Day with a "Prank Fund"
Electric Automotive Brand Tequilas
Tesla Tequila is Being Launched by the Brand for $250 a Bottle
Electric SUV-Inspired Mouses
The Satechi Cybermouse is a Mini Version of the Tesla Cybertruck