Getting lost in the words is what reading a book is all about, and the Blurb Find Your Book campaign captures just that. With images of things you would want to remember most, the ads in the campaign grab your attention with its familiarity.
Featured in the Blurb Find Your Book campaign is a photograph of a family having dinner together as they try to control their laughter. The image of a book overlaps on top of one of their smiles. As a company that offers services of making your own book, the ads captures exactly what they are selling: personalized memories and images.
Take a look at the Blurb Find Your Book campaign and you may just find yourself reminiscing on memories like those in the images.
The Blurb Find Your Book Campaign Features Memories You Want to Remember
Leslie Chen — May 30, 2011 — Marketing
References: blog.blurb & adsoftheworld