Insider Eating

Exclusivity and culture savvy overtakes highbrow eating

Implications - As social media continues to fuel the consumer desire for authenticity, the foodie world turns toward cultural capital and insider knowledge as the true marker of the elite. This is in direct opposition to the idea of fine dining as the pinnacle of eating well. Essentially, Michelin star-studded gourmet restaurants are being replaced by dive bars that only those in the know are aware of. This is a result of the cash-strapped Millennial foodie, whose values are more aligned with culinary resourcefulness than expensive ingredients.
SCORE 6.9
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204,881 Total Clicks
Jan 16 - Feb 18
This Year and Warm
LifestyleFood
Featured Examples
Secret Dining Events - Patrón Secret Dining Created a Special Cocktail-Paired Menu in London
SCORE 7.5
Hot 2,558 Clicks Pub: Mar 25, 17
Secret Dining Events
Patrón Secret Dining Created a Special Cocktail-Paired Menu in London
The Patrón Secret Dining Society is a global program that recently made its first-ever stop in London to offer an exclusive cocktail-paired menu to a small group of diners. For this event in... [More]
Clandestine Retro Speakeasies - This Hong Kong Speakeasy is Hidden Behind a Stamp Shop
SCORE 6
Warm 3,727 Clicks Pub: Jan 11, 16
Clandestine Retro Speakeasies
This Hong Kong Speakeasy is Hidden Behind a Stamp Shop
Inspired by the local legend of two star-crossed lovers who secretly reunite in the middle of their lives, this Hong Kong speakeasy will appear to most passersby as a quaint little stamp shop.... [More]
Millennial-Only Food Trucks - 'Drop' Will Give Millennials the Chance to Eat Avocado Toast for Free
SCORE 7
Warm 1,791 Clicks Pub: Jul 26, 17
Millennial-Only Food Trucks
'Drop' Will Give Millennials the Chance to Eat Avocado Toast for Free
Loyalty app Drop is set to send a food truck downtown Toronto and give people the chance to eat free avocado toast—but with a catch. Drop’s food truck will exclusively serve Millennials who... [More]
Cavernous Underground Bars - 'Alux Restaurant and Lounge' is in a Naturally Extant Cavern
SCORE 6
This Year and Warm 1,040 Clicks Pub: Jan 12, 18
Cavernous Underground Bars
'Alux Restaurant and Lounge' is in a Naturally Extant Cavern
Alux Restaurant and Lounge is newly open to tourists in Playa del Carmen, Mexico, but the space has been open for over 10,000 years. That’s because the restaurant, bar, and lounge is located... [More]
Traditional Spanish Style Restaurants - The Barsa Taberna in Toronto is a Hidden Spanish Restaurant
SCORE 6.3
This Year and Warm 1,018 Clicks Pub: Feb 22, 18
Traditional Spanish Style Restaurants
The Barsa Taberna in Toronto is a Hidden Spanish Restaurant
Ontario-based design group tongtong created the Barsa Taberna restaurant, located in Old Toronto, Canada. This restaurant doubles as night club, as well as serving traditional Spanish food during... [More]
Hidden Underground Food Courts - Turnstyle Columbus Circle is Accessible Through the NYC Subway
SCORE 3.9
Mild 944 Clicks Pub: Feb 1, 17
Hidden Underground Food Courts
Turnstyle Columbus Circle is Accessible Through the NYC Subway
Despite the density of businesses in the busiest areas of Manhattan (q.v. every area of Manhattan,) it can be surprisingly difficult to find a bite to eat while commuting; Turnstyle Columbus Circle... [More]
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