Artificial intelligence tech aids in the process of travel planning
Implications - AI integration into travel planning is becoming increasingly popular as brands look to optimize the way their targeted consumers choose and experience their travels. The use of AI in accelerating the preparation process serves consumers who are seeking to minimize time spent on such tasks, and proves especially useful as business travel continues to rise.
Workshop Question - How can your brand incorporate AI to cater to the needs of working, on-the-go professionals?
Trend Themes
1. AI Travel Agents - AI-powered travel assistants like 'Hello Hipmunk' offer highly personalized travel recommendations with greater efficiency.
2. Personalized Packing Assistants - The use of AI-powered packing assistants like KLM's 'BB' aims to make the task of packing easier for consumers by providing tailored tips.
3. Delay-predicting AI - Predictive tech like Google's Flight feature uses AI-powered machine learning algorithms to forecast flight delays and notify travelers in advance.
Industry Implications
1. Travel and Tourism - Innovative AI-powered technologies in the travel space offer ample opportunity for travel and tourism industry professionals to optimize travel experiences and boost efficiency.
2. Insurance - The use of AI-powered insurance platforms like Jauntin on-demand travel insurance offers the opportunity for insurance companies to gain more insight into the travel habits of their customers and offer personalized products and services.
3. Corporate Travel Management - AI-powered corporate travel platforms like Travel Manager offer the opportunity for businesses to better manage corporate spending and expenses with the help of cognitive computing and predictive data analysis.
