Businesses reevaluate employee perks to center them around value and need
Implications - Brands have long addressed Millennial recruitment and retention with relatively superficial perks in the form of free liquor, snack fridges, in-office games and more–however it is slowly being understood that these perks are not what fosters happiness or longevity within a company. Businesses are adapting to new research surrounding this generation's preferred work culture by offering benefits that centralize around stability, income, professional advancement, and the prioritization of a work-life balance – all relatively practical values that have long been overlooked by employers when seeking out the Millennial recruit.
Workshop Question - In what ways can your business let go of stereotypes within the recruitment process, and how can it better value the practical and professional needs of its prospective and current employees?
Trend Themes
1. Practical Work Perks - Companies are reevaluating employee perks to center them around value and need such as stability, income, professional advancement, and work-life balance.
2. Personalized Employee Benefits - Employers are offering personalized benefits, such as pet-centric or sleep-rewarding programs, to enhance employee satisfaction and retention.
3. Employee Micro-learning Platforms - Companies are using micro-learning platforms to train new hires with premium and relevant content, providing personalized training modules on topics such as ethics and compliance, diversity and respect, personal performance, leadership, and workplace safety.
Industry Implications
1. Human Resources - Human resource professionals can use these trends to better understand how to create a more effective employee benefits program that will lead to better employee retention and satisfaction.
2. Education - Education professionals can utilize employee micro-learning platforms to develop personalized learning modules on specific topics.
3. Healthcare - Healthcare organizations can consider offering fertility-focused corporate benefits to female employees to improve their mental, emotional, and overall health.
7 Featured, 61 Examples:
110,685 Total Clicks
Date Range:
Nov 17 — Mar 19
Trending:
Mild
Consumer Insight Topics:
