Category
Lifestyle
Assisted Choices
Trend cluster
Category
Photographic
Diet
Diet-tracking apps scan images to enhance the accuracy of data input.
3.7
Trend score
Trend
What is the Photographic Diet trend?
Photographic Diet: Individuals who employ the use of apps to help track and monitor their diets now have the option of using photographic diet apps that scan meals and snacks, and have high rates of accuracy. This shift comes as apps are expected to require less input from users, yet meet and exceed their demands–revealing the increased reliance on technology to remove the various barriers, both significant and insignificant, that consumers face.
Trend themes
Themes within the Photographic Diet trend
Three behaviours holding the trend together01
Photographic Meal Tracking
Using images for diet tracking is on the rise, giving rise to apps that can scan images to enhance accuracy.
02
Food Recognition Technology
Apps are using AI to identify meals, individual ingredients and caloric value based on a picture.
03
Gamification for Dieting
Apps are introducing game and social media features to encourage healthy eating. Users are able to share pictures of their food and gain motivation by involving friends and family.
Industry implications
What the Photographic Diet trend means for industry
Where the trend changes the playbookFor
Health and Wellness Industry
The health and wellness industry is adapting to the digital age with diet tracking apps and smart devices.
For
Food Industry
The food industry can benefit from apps that offer a more convenient and personalized food tracking experience.
For
Mobile Technology Industry
The mobile technology industry can expand on AI and image recognition features to develop more complex and detailed health-centered apps.
Workshop question
How can your brand cater to consumers' desire for high-efficiency, low-effort products/services?
Trend signals
Trend signals for Photographic Diet
Trend score 3.7 out of 10, from popularity 61%, activity 43%, freshness 8%.
Popularity61%
Activity43%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Photographic Diet trend
8 featured examples from May 20, 2015 to Oct 24, 2018CategoryLifestyle
Free Weight Management Platforms
Lose It! Introduces a DNA-Informed Update to Its Application
Personalized weight loss and AI-powered food tracking services like embodyDNA and Lose it!
CategoryLifestyle
3D Calorie-Counting Devices
The NutriRay 3D is a Mobile Food Counter that Scans for Nutrition
Developing advanced food scanning technology for consumers that is highly accurate and affordable.
CategoryLifestyle
Gamified Social Dieting Apps
KaleKam is a Mobile Game and Social Media Platform for Healthy Eating
App developers can create similar apps that aim to improve users' diets by offering personalized advice and using gamification tactics to keep users engaged.
CategoryLifestyle
Food Recognition Apps
The Pinterest Lens Feature Recognizes Dishes and Offers Up Recipes
The integration of image recognition technology in e-commerce allows for a more intuitive and seamless shopping experience, enhancing product discovery and reducing search frictio…
CategoryTech
Food Recognition Apps
Calorie Mama Makes Tracking Calories Fun and Easy
The health and wellness industry can capitalize on food recognition technology to create innovative products and services that help individuals track their calorie intake and make…
CategoryLifestyle
Photographic Diet Apps
Snap'n'Eat Monitors Nutritional and Caloric Content Based on Photos
The health and wellness industry can leverage apps like Snap'n'Eat to provide individuals with convenient tools for monitoring their dietary intake and making informed choices.
CategoryTech
Photo-Based Health App Updates
Lifesum Can Now Use Image Recognition to Help Users Track Calories
The integration of image recognition technology in health and wellness apps presents disruptive innovation opportunities for companies in the industry.
CategoryLifestyle
Photographic Meal-Tracking Apps
'Lose It' Logs Users' Meals By Registering Their Pictures
Lose It app's new photography feature presents disruptive innovation opportunities in the health and fitness industry by providing an easy and efficient way for users to track the…
