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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,779 more

Luxe Leftover

Artisan and high-end foods are being created with leftovers

Implications - Brands that offer artisan packaged foods, as well as higher-end dishes, are incorporating leftover ingredients into their products in order to reduce the amount of waste in the food industry. This shift caters to eco-conscious consumers, and offers an easily identifiable selling point for brands to leverage when marketing such products.
Workshop Question - How could your brand better appeal to eco-conscious consumers?
6.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
8 Featured, 70 Examples:
91,350 Total Clicks
Date Range:
May 17 — Sep 19
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Food Waste-Preventing Bakeries
Food Waste-Preventing Bakeries
Milk & Cookies Bakeshop Sells 'Cake Scraps in a Sad Box'
In an effort to reduce food waste, Edmonton-based bakery, Milk & Cookies Bakeshop, launched the ‘Cake Scraps in a Sad Box.’ The product is made from cake scraps that result from the... MORE
Lettuce-Infused Beverages
Lettuce-Infused Beverages
Packaged Salad Producer Organicgirl's Drinks Include Leftover Lettuce
Organicgirl prides itself on producing all-organic “good clean greens” and is now venturing into a new category with beverages. The brand recently unveiled the newest additions to its... MORE
Double-Filtered Coffees
Double-Filtered Coffees
For #FeedingTheFuture, The Economist Shared Coffee Made with Used Grounds
As part of its ongoing #FeedingTheFuture campaign that examines the future of food, and food waste, The Economist has launched stations that give away smoothies made from misshapen produce and cups... MORE
play_circle_filled Repurposed Stadium Food
Repurposed Stadium Food
Hellmann's Diverted Grocery Store Food Waste to Feed an Entire Stadium
There is a staggering amount of grocery store food waste that is generated on a daily basis and Hellmann’s set out to bring awareness to this reality with a stunt. To highlight the fact that &... MORE
Upcycled Pulp Burgers
Upcycled Pulp Burgers
Pressed Juicery and Mendocino Farms Make Vegetable Patties from Juice Pulp
California-based sandwich chain Mendocino Farms and Pressed Juicery recently joined forces to create the ‘Rescued Vegetable Burger,’ which is made with vegetable patties prepared from... MORE
Food Waste Cookies
Food Waste Cookies
Renewal Mill's Chocolate Chip Cookies Use Okara Flour Made with Soybean Pulp
With a mission to tackle the issue of food waste, emerging and established brands are creating entire businesses and products around giving new life to byproducts from the food and beverage... MORE
Leftover Brewery Malt Pastas
Leftover Brewery Malt Pastas
The Sfoglini BxB Radiators Flavored Pasta is Nutty and Hearty
Sfgolini is a Brooklyn-based pasta shop that is renowned for creating unexpected specialty pastas, so the Sfoglini BxB Radiators flavored pasta comes as an exceptional new offering. Created in... MORE
Clubhouse Cookie Cheesecakes
Clubhouse Cookie Cheesecakes
The Thin Mints Cake is Made Using Pre-Packaged Girl Scout Biscuits
The Girl Scout Utility cake recipe is a cookie cheesecake that repurposes the popular Girl Scout Cookies into a sophisticated dessert. The cookies are used as both a filling and crust for the cake... MORE

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Hellmann's Created a Menu with Commonly Wasted Food
Unlimited Pie Tastings
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Reduced Food Alert Apps
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Food Waste-Preventing Devices
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Zero Waste Restaurants
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Cake Batter-Filled Donuts
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The Original Filled Birthday Batter Doughnut Marks a Special Occassion
Celebratory Cereal Cakes
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Zero-Waste Fish Restaurants
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Charitable Limited Edition Beers
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Repurposed Produce Condiments
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Food Waste Tableware Designs
Food Waste Tableware Designs
Kosuke Araki's Range of Recycled Tableware is Highly Innovative
Repurposed Apple Ciders
Repurposed Apple Ciders
'Wise Apple' Proudly Makes Sustainable Drinks with "Ugly Apples"
Naturally Sweetened Ketchups
Naturally Sweetened Ketchups
Hellmann’s Recently Debuted REAL Ketchup Sweetened Only with Honey
Repurposed Brewery Sites
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Schmidt Hammer Lassen Proposes a Public Plaza for a Former Brewery Site
Alternative Ingredient Dressings
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Hellmann's Salad Dressings Unveiled New Flavors in the UK
Repurposed Pet Biscuits
Repurposed Pet Biscuits
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Cult Dessert Lattes
Cult Dessert Lattes
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play_circle_filled Blended Matcha Collections
Blended Matcha Collections
DavidsTea's 'Matcha Boosted' Offers an Introduction to Green Tea Powder
Refreshing Non-Carbonated Coolers
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Clear Yogurt Drinks
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Suntory's 'Blueberry Yogurina' Looks Like Water & Has the Mouthfeel of Yogurt
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Coconut Espresso Drinks
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Cafe Secreto's Tropicalia Mixes Espresso with Fresh Coconut Water
Repurposed Relish Condiments
Repurposed Relish Condiments
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Protein-Packed Microwavable Soups
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Campbell’s Chunky Maxx Soups Provide 18 to 26 Grams of Protein
Restaurant-Honoring Blue Burgers
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POV Drive-Thru Ads
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McDonald's France Releases a Unique 'Open Late' Campaign
Mystery Halloween Candies
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HI-CHEW is Introducing a Sweet and Sour Mystery Candy Product
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Mattress Brand Casper Partnered with eSports Organization 'Fnatic'
play_circle_filled In-Game Burger-Ordering Services
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Burger King's #BurgerClan Helps eSports Players Place Orders
Juice Pulp Granolas
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Pulp Pantry Makes Grain-Free, Healthy Granola with Fruit and Vegetable Pulp
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Sweet Potato Lasagnas
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Cricket-Based Pastas
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