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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,249 more

Ritualistic Snacking

A growing group of Gen Z consumers prioritize snacking over eating meals

Implications - It's been found that members of Generation Z prioritize snacking more than they do eating full meals, and brands are responding in-kind by offering the experiential, "foodie" focused snacks they seek but in convenient, takeaway forms. This shift is impacted by Gen Z's rituals that include living healthier lifestyles (more instilled in them than in their predecessors), their on-the-go lifestyles, and their social habits that revolve around eating.
Workshop Question — In what areas could your brand shift gears to better cater to Gen Z consumers?
6.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
8 Featured, 72 Examples:
117,200 Total Clicks
Date Range:
Jul 17 — Feb 19
Trending:
This Year and Warm
Consumer Insight Topics:

Featured Examples

Funky Colorful Packaging Designs
Funky Colorful Packaging Designs
Snask Creates a Modern Visual Identity for GET RAW
Colorful packaging designs on the shelf are always a good strategy to capture the consumer’s attention. However, when paired up with a fresh and modern aesthetic, the effect is even stronger.... MORE
Quirky Dried Superfood Packaging
Quirky Dried Superfood Packaging
The Holy Snack Brand Features Dynamic, Eye-Catching Labels
The creative agency Studio Chapeaux has designed a new brand identity for the Swiss brand Holy Snack, which offers a series of dried superfoods for consumers to enjoy. The Holy Snack brand offers... MORE
Tween-Targeted Fruit Pouches
Tween-Targeted Fruit Pouches
'BlastZ' from GoGo Squeez Introduces Fruit Puree Pouches for Teens
There are many conveniently packaged puree products that are made for young children, as well as on-the-go adults—but BlastZ is a new line of pureed fruit from GoGo Squeez that specifically caters... MORE
Mexican Symbolism Snack Packaging
Mexican Symbolism Snack Packaging
The Don Bugito Snack Branding Hides Delicious Crickets Inside
The consumption of insects is slowly but surely becoming more appealing to consumers seeking out a sustainable way to stay fueled, which is seeing brands respond with revamped offering like with the... MORE
Redesigned Granola Snacks
Redesigned Granola Snacks
A Student Has Reimagined the Branding for KIND Snacks
The KIND Snacks brand offers a series of wholesome, granola-based food items that have been reimagined by the student Hans Slade to offer a more contemporary look. The reimagined brand identity is... MORE
Novelty Cream Cheese Eateries
Novelty Cream Cheese Eateries
Becky's Bites Will Offer Consumers Cream Cheese-Inspired Foods
Becky’s Bites is a cream cheese-inspired treat shop opening in New York City’s East Village. The shop is slated to open on July 28th and it looks like the store will have a number of... MORE
Hybrid Flavor Breakfast Snacks
Hybrid Flavor Breakfast Snacks
The New Kellogg's Pop-Tarts Splitz Boast Tasty Flavor Combos
The Kellogg’s Pop-Tarts Splitz have been unveiled by the brand as limited-edition products that will offer consumers a new treat to enjoy in the morning when looking for a tasty way to fuel up.... MORE
Vibrant Seaweed Snacks
Vibrant Seaweed Snacks
The Cornish Seaweed Company Offers Nutritious and Flavorful Snacks
The Cornish Seaweed Company is set on making artisanal nutritious snacks a more accessible option for consumers, and uses the ocean’s algae in order to do this. The hand-harvested snacks... MORE

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