CBD Brew

New products present CBD as an antidote for post-coffee jitters

Implications - Championed for a wide range of health benefits, CBD is inspiring a range of new coffee-centric products that seek to offset the extent of side effects such as post-cup anxiety. This new angle suggests an opportunity for brands to proactively address potential customer concerns with built-in solutions, while also highlighting the marketing potential of CBD when incorporated in a more focused way.

Workshop Question - How can you reimagine your product offering in order to incorporate new features that offset perceived side effects?
SCORE 6.7
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25,448 Total Clicks
May 18 - Feb 19
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Featured Examples
CBD-Infused Coffee - Flower Power Coffee Co. Offers Coffee Infused with CBD Oil
SCORE 7.4
Warm 1,040 Clicks Pub: May 4, 18
CBD-Infused Coffee
Flower Power Coffee Co. Offers Coffee Infused with CBD Oil
The team behind Flower Power Coffee Co. describes themselves as “modern-day hippies” who are on a mission to share CBD coffee an edibles to improve the lives of health-conscious consumers.... [More]
CBD-Infused Coffee Pods - The Diamond CBD Chill Coffee Capsules Contain 25mg of CBD
SCORE 6.6
This Year and Warm 900 Clicks Pub: Jan 10, 19
CBD-Infused Coffee Pods
The Diamond CBD Chill Coffee Capsules Contain 25mg of CBD
The new Diamond CBD Chill Coffee Capsules have been unveiled as a different kind of product for consumers who are looking to start their morning in a relaxed manner. The coffee pods are designed... [More]
Coffee-Centric CBD Oils - Minor Figures' CBD Oil Drops Replenish the Body After Consuming Coffee
SCORE 6.4
This Year and Warm 569 Clicks Pub: Dec 12, 18
Coffee-Centric CBD Oils
Minor Figures' CBD Oil Drops Replenish the Body After Consuming Coffee
There are many CBD oil products available to consumers that are generally beneficial for everything from stress relief to pain management but Minor Figures’ CBD oil drops specifically appeal... [More]
CBD-Infused Musician Coffees - Willie’s Remedy Coffee is Made in Small Batches with CBD Oil
SCORE 5
This Year and Average 373 Clicks Pub: Feb 6, 19
CBD-Infused Musician Coffees
Willie’s Remedy Coffee is Made in Small Batches with CBD Oil
CBD oil is gaining immense popularity as an effective treatment for a variety of ailments and is subsequently being infused into everyday products as seen with the new Willie’s Remedy coffee.... [More]
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