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SAMPLE CONSUMER INSIGHTS - Subscribe to access 9,073 more

Additive-Free Snacking

Fruit snacks feature no added sugar to appeal to both parents and kids

Trend - Fruit snacks were once considered a mostly high-sugar product within the snack space, akin to junk food. A recent push for no-added-sugar fruit-based products alleviates this, while still appealing to the eating preferences of children.

Insight - As a group, Millennials are recognized for their orientation towards the health and wellness industry. This is due in part to the accessibility of information surrounding health and wellness on the Internet. As many more Millennials enter parenthood, they are looking to have this value reflected in the food and ingredients they purchase for their children.
Workshop Question - Consider how the shifting preferences of one generation of your brand’s consumers will impact your brand’s appeal to future generations.
4.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 45 Examples:
59,368 Total Clicks
Date Range:
Mar 17 — Feb 19
Trending:
Warm
Consumer Insight Topics:

Featured Examples

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