Additive-Free Snacking

Fruit snacks feature no added sugar to appeal to both parents and kids

Implications - Fruit snacks were once a high sugar product within the snack space, but in recent times there has been a push for no added sugar fruit-based products that still appeal to the eating preferences of children. This shift reflects Millennial parents being more discerning and conscientious of the ingredients in the food that they purchase for their children.

Workshop Question - Consider how the shifting preferences of one generation of your brand’s consumers will impact your brand’s appeal to future generations.
SCORE 7
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33,684 Total Clicks
Mar 17 - Feb 19
This Week and Warm
LifestyleFood
Featured Examples
All-Natural Fun Fruit Snacks - Fruitfunk is Using Popular Franchises to Entice Kids to Health Snacks
SCORE 7.3
This Year and Warm 1,099 Clicks Pub: Aug 16, 18
All-Natural Fun Fruit Snacks
Fruitfunk is Using Popular Franchises to Entice Kids to Health Snacks
Healthy snacking is often geared mainly towards adults, but Dutch-based Fruitfunk is hoping to introduce fun fruit snacks to children as an alternative to sugar-laden treats. Made entirely from... [More]
Wholesome Fruit Snacks - Kind Snacks' Fruit Bites Contain One Full Serving of Fruit Per Pouch
SCORE 5.6
Warm 1,518 Clicks Pub: Mar 18, 17
Wholesome Fruit Snacks
Kind Snacks' Fruit Bites Contain One Full Serving of Fruit Per Pouch
At Natural Products Expo West, held each year in California, Kind Snacks introduced the public to one of its newest products: Fruit Bites. These wholesome and ultra-convenient fruit snacks boast... [More]
Fresh-Pressed Fruit Jerky - Solely's Shelf-Stable, Portable Organic Fruit Strips are Firm and Chewy
SCORE 4.2
This Year and Average 524 Clicks Pub: Mar 9, 18
Fresh-Pressed Fruit Jerky
Solely's Shelf-Stable, Portable Organic Fruit Strips are Firm and Chewy
Solely is now launching a range of fresh-pressed fruit jerky snacks that distinguish themselves from other fruit strip snacks currently on the market through their innovative taste and texture.... [More]
Low-GI Fruit Gummies - Fruit Forest's Free-From Healthy Gummies are Made with 100% Fruit
SCORE 5
This Year and Average 448 Clicks Pub: Jun 21, 18
Low-GI Fruit Gummies
Fruit Forest's Free-From Healthy Gummies are Made with 100% Fruit
Fruit Forest sets itself apart by making healthy gummies that are low on the glycemic index with 100% fruit. The real fruit gummies are offered in a range of flavors, including Mango Passion Fruit... [More]
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