Virtual Chef

Cooking sessions and showings are presented in the VR space

Implications - One of the more unlikely applications of VR is brands in the food space using it for lessons and food-related experiences, with everything from live-cooking sessions to visual sampling shows for customers to take part in. The use of VR in the food space allows for brands to engage customers that may be too distant to tangibly test their offerings, and provides a uniquely immersive experience for curious consumers.

Workshop Question - How could your brand incorporate VR into its campaigns?
SCORE 8.1
Popularity
Activity
Freshness
Megatrends
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68,259 Total Clicks
Jun 17 - Feb 19
Fresh and Warm
TechMarketing
Featured Examples
VR Train Tours - The Grand Journey from Bombay Sapphire Takes Guests on a Virtual Tour
SCORE 7.5
Warm 5,562 Clicks Pub: Jun 20, 17
VR Train Tours
The Grand Journey from Bombay Sapphire Takes Guests on a Virtual Tour
Tickets will soon be available to purchase for a luxurious, immersive train experience from Bombay Sapphire, where guests will be invited to board The Grand Journey in London. Although the... [More]
VR Cooking Toys - '4D Chef' Shares Interactive Recipes in Augmented and Virtual Reality
SCORE 8.5
This Year and V. Hot 3,988 Clicks Pub: Aug 11, 18
VR Cooking Toys
'4D Chef' Shares Interactive Recipes in Augmented and Virtual Reality
There are tons of baking and cooking toys that have been introduced for kids over the years but 4D Chef is a new product that introduces interactive recipes with augmented and virtual reality... [More]
VR Sampling Experiences - Président Cheese's 'Taste with A Pro' Pairs Food and Recipe Creation
SCORE 7.6
Hot 1,366 Clicks Pub: Jan 30, 18
VR Sampling Experiences
Président Cheese's 'Taste with A Pro' Pairs Food and Recipe Creation
At the Winter Fancy Food Show 2018, Président Cheese launched a unique virtual reality sampling experience called ‘Taste with A Pro’ that gave attendees the chance to enjoy live samples... [More]
Interactive 3D Pie Recipes - This '3D Banoffee Pie' Recipe Offers a Digitized Instructional Guide
SCORE 6
Warm 899 Clicks Pub: Oct 19, 17
Interactive 3D Pie Recipes
This '3D Banoffee Pie' Recipe Offers a Digitized Instructional Guide
Romain Rouffet has effectively combined a love of cooking and cuisine with a passion for technological-infusion, with the introduction of a ‘3D Banoffee Pie’ recipe. Deviating from the... [More]
Live-Cooking European Restaurants - Hugo's at Hyatt Regency Delivers a Unique Dining Experience
SCORE 3.2
This Year and Mild 124 Clicks Pub: Jun 8, 18
Live-Cooking European Restaurants
Hugo's at Hyatt Regency Delivers a Unique Dining Experience
Hugo’s is an authentic European restaurant at the Hyatt Regency Tsim Sha Tsui delivering classic eats cooked with traditional ingredients. The highlighting element of Hugo’s would be its... [More]
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