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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,796 more

Connected Fidget

The popularity of fidgeting toys has led to connected products and services

Trend - There's no shortage of fidget-friendly toys on the market now, and brands are taking advantage of the popularity of such items and creating versions that are smartphone-connected. The connected versions of such devices ensure that the concept of functional fidgeting continues to develop and maintain its relevancy in the modern consumer's lifestyle.

Insight - For many consumers, non-essential purchases are often more than about novelty alone, and are often used as a means of escapism from their day-to-day. Products that serve as distractions, for example, are often used as a means to relax or de-stress. For many people, these products aren't simply playful, they're actually used to enhance consumers' quality of life even if they only make a small impact.
Workshop Question - How can your brand ensure it's constantly developing to remain relevant to today's consumer's lifestyle?
5.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 44 Examples:
295,906 Total Clicks
Date Range:
May 17 — Feb 19
Trending:
Warm
Consumer Insight Topics:

Featured Examples

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