Apothecary CBD

Cannabis products are packaged in apothecary-inspired jars for form and function

Implications - In an effort to make cannabis products more palatable for the masses, a growing number of brands within this space are leveraging apothecary-inspired amber glass packaging. This has the functional benefit of protecting the product from potential light damage while tapping into imagery that already exists within the world of holistic medicine, establishing trust with the consumer.

Workshop Question - How has your brand responded to regulatory initiatives, limiting innovation in design? Were you able to adapt and use this as a value-adding part of the customer experience?
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Dec 18 - Feb 19
This Quarter and Warm
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