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Roommate Servicing

Services specific to cohabitation create seamless routines

Trend - Brands are attempting to enhance the process of cohabitating with people who aren't partners or family by offering unique services that streamline or ease various living habits. This includes things like expense apps or individual room cleaning services.

Insight - Due to the growing cost of living in many cities, Millenials and Gen Z opt-in for cohabitating a space with strangers and/or friends. The prospect of living in areas outside of these cities, or potentially staying with family, is less attractive to these demographics who are seeking ways to expand their sense of identity and collect new experiences.
Workshop Question - How could your brand consider its customers' living habits in the process of creating its products/services?
3.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 35 Examples:
34,680 Total Clicks
Date Range:
Aug 17 — Feb 19
Trending:
Mild
Consumer Insight Topics:

Featured Examples

Related Trend Reports & Custom Market Research

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