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Wintry Hazelnut Beverages

The Coffee Bean & Tea Leaf's Drinks Integrate Rose & Houjicha Flavors

— January 8, 2019 — Lifestyle
Throughout the winter season, The Coffee Bean & Tea Leaf will be helping people to stay warm with the new hand-selected hazelnut beverages it recently added to its menu.

Both of the new lattes are centered around the flavor of hazelnut but offer different flavor experiences. The Rose Hazelnut Latte combines a base of premium espresso with a unique combination of nutty and floral flavors, and is available to consumers in hot, iced or Ice Blended forms. The Coffee Bean & Tea Leaf's other new creation, the Houjicha Hazelnut Tea Latte, complements the taste of hazelnut with charcoal-roasted Japanese green tea for a comforting, toasty experience. The Houjicha Hazelnut Tea Latte in particular highlights the focus that The Coffee Bean & Tea Leaf will be putting on globally inspired menu items over the coming months.
Trend Themes
1. Winter Hazelnut Beverages - Innovation opportunity to experiment with different flavor combinations and introduce new seasonal offerings in the beverage industry.
2. Floral and Charcoal-infused Beverages - Disruptive innovation opportunity to create unique flavor profiles using unexpected ingredients in the beverage industry.
3. Globally Inspired Menu Items - Opportunity to incorporate diverse and culturally significant ingredients into food and beverage offerings as part of a larger trend in the hospitality industry.
Industry Implications
1. Food and Beverage - Opportunity to innovate by experimenting with new flavor profiles, ingredients, and seasonal offerings in the beverage industry.
2. Hospitality - Opportunity to offer globally inspired menu items by incorporating culturally diverse ingredients into food and beverage offerings.
3. Retail - Opportunity to introduce seasonal and culturally diverse food and beverage offerings in retail stores to appeal to consumer demand for unique and innovative products.
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