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Laura is a writer with a passion for veg food, yoga, hiking, big bodies of water and dogs.
Predict something awesome for 2020?
Some sort of hyper-sustainable transit to take you from continent to continent in a matter of minutes.
Stimulating Dog Training Courses
Stimulating Dog Training Courses
PetSmart's Brain Games Addresses Boredom & Hyperactivity
PetSmart’s new dog training course, Brain Games, was created to help pet parents address boredom, overstimulation and hyperactivity, all the while improving the bonds between pet and owner in... MORE
Musical Spring Cleaning Challenges
Musical Spring Cleaning Challenges
Billy Porter & Clorox Scentiva Turn Cleaning into Self-Care
Spring cleaning can sometimes feel like an overwhelming task but Clorox Scentiva is teaming up with Billy Porter to turn the activity into an act of self-care. The YAS CLEAN! Sweepstakes will give... MORE
Mystery Licorice Candies
Mystery Licorice Candies
Twizzlers' First-Ever Limited-Edition Twists Mystery Flavor is a Surprise
Twizzlers’ Twists Mystery Flavor is the brand’s first-ever limited-edition mystery variety and the product will be released this spring and the surprise flavor will be officially... MORE
Monitoring Smart Masks
Monitoring Smart Masks
The Narvalo Urban Active Mask Monitors Breath and Air Quality
The Narvalo Urban Active Mask is a first-of-its-kind IoT mask that monitors the wearer’s breath and continuously optimizes airflow, all the while monitoring the wearer’s quality of... MORE
Offline Pizza Initiatives
Offline Pizza Initiatives
For Earth Hour, Pizza Hut Rewarded Customers Who Turned Off WiFi
To mark Earth Day, Pizza Hut created an offline pizza initiative in the UAE and Oman that asked customers to turn off their WiFi for an hour to claim their free pizza. Although people usually turn... MORE
Gluten-Free Cauliflower Pastas
Gluten-Free Cauliflower Pastas
Caulipower Cauliflower Pasta Has 48% More Fiber Than Regular Pasta
Caulipower Cauliflower Pasta is a new frozen, gluten-free pasta from the brand behind veggie-powered products like cauliflower crust pizzas, cauliflower breaded chicken tenders and cauliflower... MORE
Pre-Framed Home Artworks
Pre-Framed Home Artworks
Frame It Easy Sells Affordable, Professionally Framed Art on Demand
Thoughtfully decorating a home with artwork can be an arduous task, especially when it comes to getting the perfect size and style of frame but Frame It Easy simplifies the whole process by selling... MORE
Facial Recognition Pizza Payments
Facial Recognition Pizza Payments
Piestro & PopID are Enabling a Faster Way to Pay
Automated pizzeria startup Piestro is teaming up with facial recognition payment provider PopID to make pizza payments simpler and faster for consumers. The solution is also one that’s... MORE
Kid-Friendly Soda Cocktails
Kid-Friendly Soda Cocktails
Main Event Entertainment Launched Three Shirley Temples with Leo Kelly
Main Event Entertainment collaborated with Leo Kelly, also known as The Shirley Temple King, to create a line of Shirley Temples that are now available across the nation. The beverage trio includes... MORE
Stress Defense Supplements
Stress Defense Supplements
Golde's Shroom Shield is a Superfood Blend for Daily Immunity
Shroom Shield is the newest product from Golde and it offers functional support for immunity and against stress in a daily, drinkable format. The superfood supplement combines creamy cocoa with... MORE
Traceable Packaging Designs
Traceable Packaging Designs
Digimarc Co-Developed a Hybrid Printing Method for Digimarc Barcode
Digimarc Corporation is serializing product packaging and labels with Digimarc Barcode to support food safety and traceability initiatives. In partnership with Multi-Color Corporation (MCC),... MORE
Street Taco Pizzas
Street Taco Pizzas
Round Table Pizza's New Limited-Time Pizza Features Latin American Flavors
Round Table Pizza’s limited-time Street Taco Pizza puts a twist on traditional pizzas by being topped with more than just tomatoes, crema and a blend of three cheeses. The pizza is layered... MORE
Gently Caffeinated Sparkling Waters
Gently Caffeinated Sparkling Waters
S.pellegrino Essenza Takes Cues from Italian Coffee Bars
S.pellegrino Essenza is a new line of gently caffeinated sparkling water that shares a simple and flavorful way to refuel. The Exotic Vanilla & Coffee, Delicious Cocoa & Coffee, and Smooth... MORE
Microbe-Based Cheese Alternatives
Microbe-Based Cheese Alternatives
Superbrewed Food's Microbe-Based Protein is Fermented
There’s an ever-growing assortment of plant-based cheese alternatives but Superbrewed Food sets itself apart by making microbe-based cheese alternatives that are made with neither dairy or... MORE
Sporty Workout Dresses
Sporty Workout Dresses
The Undress by Girlfriend Collective is Made from Recycled Water Bottles
The Undress by Girlfriend Collective joins the activewear brand’s range of products made with recycled materials and it’s another design that’s supportive for breaking a sweat or... MORE
Keto-Friendly Frozen Pops
Keto-Friendly Frozen Pops
Halo Top's Keto Pops are Made with Protein-Rich Ultra-Filtered Skim Milk
Halo Top is introducing all-new Keto Pops as a nutritious way for ingredient-conscious consumers to treat themselves without worrying about excess carbs. The frozen pops are available in four... MORE
D2C Dairy-Free Yogurt Shops
D2C Dairy-Free Yogurt Shops
Hälsa Launched an Online Yogurt Store for Nutritious Oatmilk Products
Hälsa recently launched a Plain Unsweetened Zero Sugar oatmilk yogurt and now it is also introducing a new online yogurt store that helps everyone in the United States access 100% clean dairy-free... MORE
Ultrasonic Snack Bars
Ultrasonic Snack Bars
Sound Nutrition Uses Sound Waves to Preserve Nutrients in Sound Bites
Sound Nutrition is shaking up the snack category with Sound Bites, a product that’s designed to bring harmony and health to snacking. The debut Vanilla, Lime, Coconut Surprise, Mocha and... MORE
Eco Contact Lens Packaging
Eco Contact Lens Packaging
Ace & Tate's Ultra-Slim Contact Lens Packaging Uses 80% Less Plastic
Ace & Tate’s Contacts are sold in the world’s slimmest sleeves for contact lenses and they boast 80% less plastic than standard sleeves. The packaging is powered by Smart Touch... MORE
Cordless Water Flossers
Cordless Water Flossers
WATERPIK ION Provides the Ultimate Unplugged Experience
The new WATERPIK ION water flosser delivers all the functionality of a full-size countertop product yet with the benefit of a convenient cordless design. The cordless water flosser offers 90 seconds... MORE
AI-Integrated Appliance Ads
AI-Integrated Appliance Ads
Beko's Connections Ad Taps Into the Power of AI Tech
The 60-second Connections appliance ad from Beko shares a message about living more sustainably and working towards a healthier planet and it uses AI technology to convey the beauty of nature. The... MORE
Compostable Cling Wraps
Compostable Cling Wraps
Compostic Makes a Home-Compostable Plastic Alternative for Preserving Food
Compostic creates home-compostable plastic alternatives that have the potential to cut down on food waste and introduce a more sustainable alternative to regular cling wraps. The brand’s 00%... MORE
Digital Candle Collectibles
Digital Candle Collectibles
Bocci Created DIY Instructions for Its 64 Candle as an NFT
Canadian brand Bocci is giving away the secrets to making its 64 candle as an NFT, offering a unique way to sell its work, while also keeping the digital assets protected through blockchain... MORE
AI-Created Cake Recipes
AI-Created Cake Recipes
Maltesers & Google Cloud Created AI Cakes with a Machine Learning Model
Maltesers partnered with Google Cloud to create AI Cakes and test them against The Great British Bake Off winner Peter Sawkins. Sawkins was tasked with creating a recipe of his own to challenge the... MORE
Calming Recovery Serums
Calming Recovery Serums
Glow Recipe's Avocado Ceramide Recovery Serum Fights Redness & More
The brand-new Avocado Ceramide Recovery Serum by Glow Recipe joins the brand’s fruit-focused skincare range and it specifically targets redness, dehydration and irritation when skin is... MORE
Clean Nail Polish Collections
Clean Nail Polish Collections
The Capsule by FOR TMRW Shares 10-Free Nail Polish Colors
5-free and 7-free nail polish formulas are becoming more common and FOR TMRW is a clean nail polish that goes above and beyond with its 10-free nail polish colors. Appealing to ingredient-conscious... MORE
Single-Ingredient Serum Waters
Single-Ingredient Serum Waters
Tahnyc's Serum Waters Focus on One Active Ingredient at a Time
The world of skincare can get overwhelming quickly by Tahnyc (pronounced “tonic”) is a brand that makes Serum Waters that appeals to those who are interested in minimalist skin routines—... MORE
At-Home Keratin Treatment Kits
At-Home Keratin Treatment Kits
Gussi's Two-Piece Kit Clarifies and Prepares Hair for Treatment
Gussi’s salon-quality At-Home Keratin Treatment Kit helps to nourish hair with hydrating and strengthening proteins to repair damage, boost shine and increase smoothness. The kit contains the... MORE
Algorithmic Skincare Rituals
Algorithmic Skincare Rituals
The Ritual by Atolla Helps to Meet the Needs of Skin in the Moment
High-tech skincare start-up Atolla made a name for itself by creating algorithmically designed serums and it is continuing to meet the demand for personalized solutions by expanding its portfolio to... MORE
Jelly Resurfacing Facials
Jelly Resurfacing Facials
Kiramoon's Star Jelly is a Four-in-One Treatment Mask
Fans of at-home resurfacing facials will enjoy the multitasking Star Jelly treatment mask from Kiramoon, which has a formula that’s suitable for all skin types, vegan, gluten-free, made... MORE
At-Home Mini-Festivals
At-Home Mini-Festivals
Time Out & Instagram are Partnering to Launch Holi at Home
To mark Rangwali Holi, Time Out and Instagram are teaming up to host Holi at Home, a virtual mini-festival with three sessions led by content creators. The virtual event recognizes that regular... MORE
Borrowed Slogan Ads
Borrowed Slogan Ads
KFC UK & Ireland is Trying Tags from Other Brands #UntilWeCanFingerLickAgain
To support the current hygiene advice being shared during a pandemic, KFC has halted its Finger Lickin’ Good slogan and in the meantime, it is playing with other iconic taglines #... MORE
Kid-Friendly Curated Podcasts
Kid-Friendly Curated Podcasts
Apple & Common Sense Media Created a Selection of Podcasts for Kids
Apple partnered with Common Sense Media to curate a selection of podcasts for kids and there are four collections filled with family-friendly content. As parents look for educational and... MORE
Kid-Friendly Instant Cameras
Kid-Friendly Instant Cameras
The VTech KidiZoom PrintCam Lets Kids Take & Print Retro Photos
The VTech KidiZoom PrintCam is a new instant camera for kids that’s small in size and helps to keep the costs of printing down. The instant camera for kids ages four and up offers a durable... MORE
Fashion Chatroom Series
Fashion Chatroom Series
Ted Baker is Hosting Regular Talks on Audio-Only Platform Clubhouse
Ted Baker is setting itself apart as the first fashion label to host a regular chatroom series on Clubhouse. Every Wednesday at 7:30PM, people can join the London-based brand for a discussion of... MORE
Vegan Olive Oil Ice Creams
Vegan Olive Oil Ice Creams
Wildgood Uses Greek Extra Virgin Olive Oil for Its Frozen Desserts
Wildgood is a new vegan brand that puts a different spin on olive oil ice creams, offering a variety of flavored frozen treats that are sustainable and plant-based. The brand backed by celebrity... MORE

Featured Ideas

Stick-On Face Masks
Stick-On Face Masks
Earch's Salone de Mask Was Specifically Created to Support Hairdressers
Moisture, friction and wearing a mask for a prolonged period of time add up to a recipe for irritation, especially around the mouth and behind the ears—and this new face mask offers an innovative... MORE
Quarantine Fashion Photoshoots
Quarantine Fashion Photoshoots
Bella Hadid's Vogue Italia Shoot Was Captured Via FaceTime
Virtually every industry is having to rethink their usual operations, including the fashion industry but this Vogue Italia shoot proves there are ways to improvise. Creative remote workers Brianna... MORE
Reusable Silicone Face Masks
Reusable Silicone Face Masks
GIR's Platinum-Cured Silicone is a Non-Medical Mask for General Use
At a time when personal protective equipment is in short supply, people are buying or creating their own non-medical, reusable face masks. While many of the products that can be purchased or made... MORE
Coffee-Based Face Masks
Coffee-Based Face Masks
The Reusable AirX is Touted as the World's First-Ever Coffee Mask
ShoeX is introducing its AirX reusable face mask as a first-of-its-kind design made from coffee. Tons of medical waste is being generated with one-time use face masks and as people are looking to... MORE
Inflatable Floating Suits
Inflatable Floating Suits
SiiGii's Suit Lets Wearers Float and Stay Protected from the Sun
Spanish artist SiiGii created an inflatable floating suit that can be used to keep wearers completely protected from the sun. Unlike some floatation devices that leave swimmers totally exposed to... MORE
Protective Athletic Masks
Protective Athletic Masks
Reebok's Face Mask Concepts Imagine Post-Pandemic Fitness
To address the fact that working out will undoubtedly look a little different over the next while, Reebok created a series of athletic mask concepts to support the new normal. Reebok’s... MORE
Foldable Protective Face Masks
Foldable Protective Face Masks
The Closca Mask Design is Reusable, Washable and Adjustable
The Closca Mask was initially developed to protect people from smog, pollution, microorganisms and pollen but the mask has been adapted to offer protection during the time of a pandemic. The mask... MORE
One-Way Restaurant Buffets
One-Way Restaurant Buffets
Pizza Inn's Right-Way Buffet Adheres to Social Distancing Protocols
As businesses prepare to reopen, it’s been said that salad bars and restaurant buffets may disappear but Pizza Inn is planning to introduce a new Right-Way Buffet for dine-in experiences. As... MORE
Social Distancing Dresses
Social Distancing Dresses
Multiply Created a Preventative Fashion Accessory Inspired by Crinolines
Inspired by crinolines of the 15th century that were created to keep men and women apart, Multiply designed a preventative fashion accessory called the Petticoat Dress. The large skirt boasts an... MORE
Artist-Designed Face Masks
Artist-Designed Face Masks
Purchasing a Non-Medical Face Mask on Threadless Supports MedShare
Threadless is known for its artist-designed t-shirts, artworks and home decor and it is now offering non-medical face masks. The masks help to make sure that healthcare workers get priority when it... MORE
Hormone-Balancing Drink Mixes
Hormone-Balancing Drink Mixes
Your Super's Moon Balance Soothes Menstruation & Menopause Symptoms
Your Super released a new superfood mix called Moon Balance that helps to offer relief from menstruation and menopause symptoms and hormonal imbalance. The drink mix is made with certified organic,... MORE
All-Plush Playsets
All-Plush Playsets
Squishville by Squishmallows Create New Worlds for Soft Characters
Squishville by Squishmallows is a new expansion of the plush brand Squishmallows that shares even more soft and squeezable toys and playsets for kids. The new range is introducing the UK’s first... MORE
Decorative Face Masks
Decorative Face Masks
Freyja Sewell's Key Workers Project is a Visual Thank-You to the Frontlines
Freyja Sewell designed a series of decorative face masks with ordinary objects to “say a visual thank you” to frontline workers. The artful face mask series includes designs that are... MORE
Mask-Integrated Hoodies
Mask-Integrated Hoodies
G95's Biohoodie Boasts Built-In Filtration Technology
For many people, wearing a protective face mask is not just important but essential to their well-being and G95’s Biohoodie is reimagining a comfortable wardrobe staple with built-in... MORE