Social Media Snack Flavors

These New Kellogg's Rice Krispies Treats Flavors are Permanent Options

These new Kellogg's Rice Krispies Treats flavors have been announced by the brand as a response to the most sought-after flavors that have appeared on social media. Including 'Birthday Cake' and 'Cookies 'n' Creme,' the flavors are a permanent addition to the options from the snack line that will satisfy consumers of all ages.

The 'Birthday Cake' variety is topped with a creme drizzle and rainbow sprinkles, while the 'Cookies 'n' Creme' option is infused with real cookie crumble. The treats are packaged with wrappers that can be written on to personalize the treats for loved ones or friends to enjoy.

The Kellogg's Rice Krispies Treats are set to start rolling out to retailers nationwide starting in January 2018.

Social Media Snack Flavors
Kellogg's Rice Krispies Treats introduces new flavors based on social media popularity.
Permanent Snack Line Additions
Kellogg's Rice Krispies Treats expands its line with permanent new flavors.
Personalized Packaging
Kellogg's Rice Krispies Treats features customizable wrappers for a personalized touch.

Sectors Adopting This

Food Manufacturing
Food manufacturers can innovate by creating new flavors based on social media trends.
Snack Food
Snack food companies can add permanent options to their product line based on consumer demands.
Packaging
Packaging companies can offer personalized packaging options for snack products.
SCORE
2.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen X
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 35%
Activity 28%
Freshness 8%

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