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30 Cold Cereal Innovations

From Probiotic-Infused Cereals to Unicorn-Themed Cereals

— December 29, 2017 — Lifestyle
In recent years, the sales of cold cereal products have suffered due to consumers scrutinizing ingredient labels and opting for more convenient grab-and-go morning meal options.

Just this year, Post relaunched its popular Oreo O's cereal. Along with it, a number of crossover products have been introduced, including flavors that remind of Nutter Butter and Chips Ahoy! cookies, as well as sprinkled donuts, hot cocoa, ice cream and cupcakes.

In order to better cater to health-conscious and vegan consumers, the W.K.Kellogg cereal line will be introduced in the new year, spotlighting organic wholegrain wheats and super grains with no sugar added. Many brands in the cold cereal category are also putting a similar emphasis on clean ingredients by reformatting products without artificial ingredients and high fructose corn syrup. General Mills now offers Trix, made with only colors from natural sources, as well as its synthetically colored Classic Trix.
7.2
Score
Popularity
Activity
Freshness
30
Spiced Autumnal Cereals
Spiced Autumnal Cereals
The Special K Pumpkin Spice Crunch Cereal Celebrates Fall
<
29
Roasted Cocoa Breakfast Cereals
Roasted Cocoa Breakfast Cereals
The Kellogg’s Chocolate Frosted Flakes will Release This November
<
28
Cereal Brand Bee-Saving Initiatives
Cereal Brand Bee-Saving Initiatives
Honey Nut Cheerios Wants to Help You #BringBackTheBees
<
27
Seasonal Gingerbread Cereals
Seasonal Gingerbread Cereals
The Gingerbread Spice Life Cereal is a Seasonal Multigrain Cereal
<
26
Classic Candy-Inspired Cereals
Classic Candy-Inspired Cereals
The Chocolate Peanut Butter Cheerios are Made with Real Ingredients
<
25
Mini Cookie Cereals
Mini Cookie Cereals
Kellogg's is Now Making Keebler Cereal with Chocolate Chip Cookies
<
24
Relaunched Creme Cookie Cereals
Relaunched Creme Cookie Cereals
Post is Bringing Oreo O's Back to Store Shelves in the U.S.
<
23
Unicorn-Themed Cereals
Unicorn-Themed Cereals
Kellogg's is Launching a Limited-Edition Cupcake-Flavored Unicorn Cereal
<
22
Fruit-Flavored Cereals
Fruit-Flavored Cereals
The New Cheerios Flavors are Inspired by Seasonal Ingredients
<
21
Cookie-Inspired Cereals
Cookie-Inspired Cereals
Post is Now Making Nutter Butter and Chips Ahoy! Cereals
<
20
Fruit-Flavored Classic Cereals
Fruit-Flavored Classic Cereals
Very Berry Cheerios are a New Flavor of the Breakfast Staple
<
19
Antioxidant-Rich Cereals
Antioxidant-Rich Cereals
The Kellogg’s Special K Cereal Blueberry with Lemon Clusters is Balanced
<
18
Donut-Flavored Cereals
Donut-Flavored Cereals
Cap'n Crunch 'Sprinkled Donut Crunch' Cereal is Breakfast Dessert-Inspired
<
17
Chinese New Year-Celebrating Cereals
Chinese New Year-Celebrating Cereals
This Kellogg’s Corn Flakes Box Features Ornate Styling
<
16
Video Game-Celebrating Cereals
Video Game-Celebrating Cereals
Super Mario Cereal is Packed with Familiar Edible Shapes
<
15
Cinnamon-Encrusted Kids' Cereals
Cinnamon-Encrusted Kids' Cereals
Kellogg's New Cinnamon Frosted Flakes Revive a Classic Cereal
<
14
Fruity Cinnamon Breakfast Cereals
Fruity Cinnamon Breakfast Cereals
Cinnamon Toast Crunch Cereal is Being Expanded with New Flavors
<
13
Probiotic-Infused Cereals
Probiotic-Infused Cereals
This New Kellogg's Special K Nourish Cereal Has Live and Active Cultures
<
12
Hot Chocolate Breakfast Cereals
Hot Chocolate Breakfast Cereals
The Hot Cocoa Cocoa Puffs Have Corn Puffs and Marshmallows
<
11
All-Cereal Advent Calendars
All-Cereal Advent Calendars
Kellogg's Created an Cereal-Centric Advent Calendar for December
<
10
Mainstream Artisan Cereals
Mainstream Artisan Cereals
The W.K.Kellogg Cereal Line Targets Health-Conscious Consumers
<
9
Cookie-Based Cereals
Cookie-Based Cereals
Girl Scouts is Launching Cookie Cereal with General Mills
<
8
Spiced Seasonal Breakfast Cereals
Spiced Seasonal Breakfast Cereals
The New Post Cinnamon Pebbles is Great Alone or in Recipes
<
7
Donut-Themed Cereals
Donut-Themed Cereals
Kellogg's is Launching Donut Shop Cereal in Pink and Donut Varieties
<
6
Biodynamic Breakfast Cereals
Biodynamic Breakfast Cereals
This Cinnamon Cereal Boasts Alternative Agriculture Products
<
5
Winter-Edition Breakfast Cereals
Winter-Edition Breakfast Cereals
The Cinnamon Vanilla Lucky Charms Cereal Has Snowman Marshmallows
<
4
Unicorn-Inspired Cereals
Unicorn-Inspired Cereals
Kellog's Unicorn Froot Loops are Now Available in the UK
<
3
Millennial-Targeted Cereals
Millennial-Targeted Cereals
The Cap'n Crunch Touchdown Crunch Cereal is Branded for Older Males
<
2
Olympic Cereal Boxes
Olympic Cereal Boxes
Kellogg's 'Gold Medal Edition' Special K Cereal Box Stars Olympians
<
1
Special Edition Sesquicentennial Cereals
Special Edition Sesquicentennial Cereals
The Kellogg's Birthday Cake Froot Loops Celebrate Canada
<