New breakfast cereal flavors are being released virtually every week as brands identify their popularity amongst many different consumer demographics that are young and old, so the Kellogg’s Chocolate Frosted Flakes are set to continue this trend.
The cereal has been made with a recipe that is from scratch and consists of toasted flakes that have been paired with a roasted cocoa frosting to create the perfect pairing of crunchy with sweet. The cereal can be eaten as a breakfast option, but also makes a great dessert or snack, which will come as welcome news to consumers looking for quick meal options that are simple to prepare.
The Kellogg’s Chocolate Frosted Flakes will be hitting grocery store shelves nationwide starting in November.
What's Driving This Trend
- Roasted Cocoa Flavored Breakfast Cereals
- The trend of offering unique flavors in breakfast cereals is growing, opening up opportunities for new roasted cocoa flavored breakfast cereal brands.
- Multi-use Breakfast Foods
- Brands can capitalize on the trend of consumers looking for breakfast options that can also be used for dessert or a snack by offering versatile products like Kellogg's Chocolate Frosted Flakes.
- Limited Release Breakfast Cereals
- The trend of releasing limited edition breakfast cereal flavors creates a sense of urgency for consumers to try new products, making it an opportunity for Kellogg's and other brands to experiment with flavors.
Who This Affects Most
- Breakfast Cereal Industry
- Brands in the breakfast cereal industry can capitalize on the trend of unique flavors and multi-use products to differentiate themselves and attract new customers.
- Snack Industry
- Kellogg's Chocolate Frosted Flakes can also compete in the snack industry as a quick and easy treat option.
- Limited Release Product Industry
- Other industries, such as the beverage or snack industry, can adopt the trend of limited release flavors to create excitement and encourage trial among consumers.
