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Cinnamon Sugar Lunch Treats

Clean the Sky - Positive Eco Trends & Breakthroughs

Rice Krispies Treats Homestyle Cinnamon Sugar are Comforting

— May 12, 2022 — Marketing
The Rice Krispies Treats Homestyle Cinnamon Sugar is a new variety of the brand's rustically inspired treats that promise to provide a familiar taste and texture with a hint of something extra. The treats are crafted with the usual fluffy marshmallows and Rice Krispies cereal, but are paired with a sprinkling of cinnamon to give them a touch of warmth. This works well with the golden butter flavor profile and is perfect for enjoyment as a small treat or packed into a lunch.

Senior Director of Brand Marketing at Kellogg's Portable Wholesome Snacks Heidi Ray commented on the new Rice Krispies Treats Homestyle Cinnamon Sugar saying, "Whether you’re a busy parent packing lunchboxes or a grown-up kid craving a taste of childhood, fans can enjoy this deliciously sticky, simple snack any time of day and be transported to a homey kitchen in just one bite. What’s more, this is the first-ever Cinnamon Sugar flavor for our Rice Krispies Treats brand, and we’re excited to add it to our beloved line of Homestyle bars.”
Trend Themes
1. Homestyle Treats - The Rice Krispies Treats Homestyle Cinnamon Sugar are part of a new trend of comforting and nostalgic treats with added flavors.
2. Cinnamon Infusion - The addition of cinnamon in the Rice Krispies Treats Homestyle Cinnamon Sugar is part of a trend of infusing classic treats with unexpected flavors.
3. Portable Snacks - The Rice Krispies Treats Homestyle Cinnamon Sugar targets the trend of convenient and portable snacks for busy individuals.
Industry Implications
1. Snack Foods - Snack food companies can capitalize on the Homestyle Treats trend by creating comforting and satisfying treats with unique flavors.
2. Food Manufacturing - Food manufacturing companies can explore the Cinnamon Infusion trend by adding cinnamon to classic snack recipes for a modern twist.
3. School and Office Lunch Foods - The Portable Snacks trend presents an opportunity for companies to create convenient and nutritious snacks for school and office lunches.
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