The Kellogg's Cinnabon Bakery Inspired Cereal is being brought back by the brand after many years to offer consumers with a sweet treat to enjoy this winter in the mornings. The cereal features the signature flavor Cinnabon's signature cinnamon rolls and boasts small, crunchy pieces that are formed to look just like miniature versions of the baked good. The cereal comes with a topping of cinnamon sugar and sweet frosting to give it an authentic flavor when paired with milk.
The Kellogg's Cinnabon Bakery Inspired Cereal is being launched in the US on a nationwide basis exclusively at Sam's Club now with additional retailer availability starting in December 2022. The cereal comes in 8.7-ounce and 13.9-ounce boxes priced at $4.99 and $5.99, respectively.
Image Credit: Kellogg's
What's Driving This Trend
- Bakery-inspired Cereals
- Companies can tap into consumers' love for indulgent flavors by creating cereals inspired by popular bakery items such as cinnamon rolls.
- Flavor-topped Cereals
- By including a flavor topping on their cereal products, companies can create a more sensory experience for consumers, enhancing the overall enjoyment of the product.
- Nostalgic Food Flavors
- Consumers are willing to try new products that remind them of their favorite childhood treats, offering opportunities for companies to create innovative food products with nostalgic flavors.
Who This Affects Most
- Cereal Industry
- Companies within the cereal industry can create unique cereal products inspired by popular bakery items, such as cinnamon rolls, to offer consumers new and indulgent flavors that they will love.
- Food and Beverage Industry
- The food and beverage industry can tap into consumers' love for nostalgic flavors and create new innovative products that remind them of their favorite childhood treats, such as cinnamon rolls.
- Retail Industry
- Retailers can offer their customers exclusive products such as Kellogg's Cinnabon Bakery Inspired Cereal to increase customer loyalty and drive sales.
